We are getting ready for the new educational calendar and are artist need to be seen.  Updated head shots are in need and we are here to do them.  With the help of Luke Apice Photography, the team got done up and headed to his studio.  As he finished the set up, the team was eager to pose for the cameras.  “Its been a while, artist have been in the field and its a great thing to get together…

The Tent, Boston 2012 –  Boston Fashion Week is underway and Wella Professionals are on the scene.  As official Sponsors of the week, the beauty gurus have collaborated with top designers and create collections that are literally, “Breath-Taking”.   Lead Stylist, Jason De La Torre, led the team at both, the Firas and Samuel Mendoza shows.  Two completely different styles.  Two completely…

The day started as any other, artists preparing their stations, aligning their products and setting their tools.  Models start to walk in and before you know it, “BAM”, the energy erupts, the music gets louder and artists are rocking out their looks.  “Industry Night” – held at Bliss Lounge in Clifton, NJ – was upon us.  As artists finished their looks, we prepped to head to the location.  The…

On Monday March 19, 2012, Fellow industry professionals, beauty junkies press, media and consumers alike, joined the New York Hair & Beauty Association to launch their epic 2012 educational calender. With a new team of highly driven individuals, a new movement has begun. Combining the association’s philosophy of the beauty culture and the most popular way to connect with others, “Educational…