#actionable intelligence

“Prediction Markets Are a Vital Source of Information for Our Customers”: IBKR’s Founder Says

Navigating the dynamic currents of today’s business environment demands more than intuition and instinct. In a marketplace shrouded by shifting trends and enigmatic rivals, competitor Intelligence (CI) emerges as a beacon of clarity, illuminating the path to strategic advantage.

Think of competitor Intelligence as your high-powered radar, piercing through the fog of uncertainty to reveal the intricate movements of your competitors. It empowers you to:

Unveil the Enemy’s Arsenal: Demystify your competitors’ product roadmaps, pricing models, and Marketing strategies. Identify their strengths and vulnerabilities, transforming hidden knowledge into actionable insights.

Predict the Next Gambit: Anticipate your rivals’ maneuvers before they make their move. Track their investments, monitor emerging trends, and stay ahead of the curve, ensuring you’re never caught off guard.

Forge Superior Strategies: Armed with comprehensive intel, you can craft informed decisions across all facets of your business. Optimize product development, refine pricing strategies, and tailor marketing campaigns with laser-sharp precision, outmaneuvering your rivals at every turn.

Maximize Resource Allocation: Ditch the shotgun approach and allocate your resources efficiently. CI guides you towards targeted investments, minimizing wasted efforts and maximizing ROI.

But the power of competitor intelligence transcends mere espionage. It lies in harnessing a symphony of information sources:

Public Intelligence: Mine the treasure trove of news articles, industry reports, and social media platforms for valuable insights into your competitors’ activities and the broader market landscape.

Internal Data: Dive deep into your own customer feedback, sales records, and website analytics. Hidden patterns and actionable trends often lie dormant within your own data reserves.

Competitive Analysis: Scrutinize your rivals’ websites, marketing materials, and press releases. Uncover their messaging, track their campaigns, and glean invaluable strategic understanding.

Expert Voices: Tap into the knowledge of industry insiders and analysts. Gain fresh perspectives and nuanced interpretations of market dynamics through targeted interviews and consultations.

By diligently gathering this information and applying rigorous analysis, Competitor Intelligence transforms raw data into actionable intelligence, powering:

Sales Growth: Identify untapped market segments, tailor your offerings to specific customer needs, and watch your sales figures soar.

Brand Dominance: Understand your competitors’ messaging and differentiate yourself with clarity and purpose. Forge a distinct brand identity that resonates with your target audience.

Risk Mitigation: Proactively identify potential threats and capitalize on emerging opportunities before they materialize. Competitor Intelligence mitigates risk and enhances your ability to navigate market uncertainties.

Innovation Spark: Fuel your product development pipeline with customer insights and emerging trends. Competitor Intelligence acts as a catalyst for innovation, ensuring you stay ahead of the competitive curve.

Remember, Competitor Intelligence is not a static snapshot; it’s a dynamic and continuous process. Regularly gather information, analyze trends, and adapt your strategies in response to market shifts. Only by embracing this ongoing vigilance can you maintain your competitive edge.

Take the first step towards Competitor Intelligence (CI) mastery:

Define your objectives: What are your strategic goals? Increased market share, improved product development, or stronger brand positioning? Tailor your CI efforts to meet your specific ambitions.

Identify the right tools: Leverage the power of advanced CI platforms, social media listening tools, and market research databases to efficiently gather and analyze information.

Assemble a competent team: Foster a collaborative environment where data analysts, market researchers, and Competitive intelligence specialists work together to extract the full potential of your intel.

Disseminate knowledge: Don’t let insights gather dust. Share your CI findings across all levels of your organization, empowering key decision-makers with actionable intelligence.

Sid Probstein and Chris Folmar demonstrate AI Foundry’s Agile Mortgage Solution at Digital Mortgage, San Francisco, CA September 28, 2017.

Watch how how mortgage customers can use virtual assistant technology, specifically Alexa and the Amazon Echo to get the status of their mortgage application.

Google employees quitting over Pentagon drone project

“After around 3,000 Google employees rebelled against Google’s involvement in the Pentagon’s Project Maven AI program, some employees have decided to quit in protest,” Liam Tung reports for ZDNet. “Some 4,000 employees have now signed the petition against Project Maven and “about a dozen” have resigned due to Google’s continued involvement in the project, according to Gizmodo.”

“Some…

Telecom service providers are increasing in number, and this increase in their number and the number of mobile service providers have definitely started a more feverish and highly competitive atmosphere in the area of mobile service networks. Each mobile service provider has to improve and innovate; otherwise, it may lose a number of loyal as well as potential clients along the way. Faced with stiff competitions, each mobile service provider has to expand its network infrastructures. For some mobile service providers, this means that they have to overhaul their existing network infrastructures in favor of a better and more improved infrastructure. For some mobile network providers, this highly competitive atmosphere only necessitates upgrading of the existing infrastructure.

Of course, there is already the existence of the cloud that pushes virtually the storage of data and computing to almost limitless horizons. However, on the ground level, most network infrastructures are virtually limited in speed and in their capacity to move files across various points. For this reason, there is basically a need for mobile service providers to upgrade their infrastructures to ensure that the movements of files and data from one point to another are virtually unhampered. Moreover, it is imperative for mobile service providers to integrate their existing hardware with available new and innovative software.

Other Problems Faced by Mobile Service Providers

The abovementioned problems are not the totality of problems that mobile service providers are facing right now. Mobile service providers likewise face the problematic situation of securing their networks from cyber-attacks, and assuring their clients and customers that networks are safe and free from malicious threats. Hence, it is imperative for mobile network providers to enhance their gathering and mining of important security data. Network Analytics pertaining to security is definitely essential for providing holistic services to their subscribers. Threat Intelligence, another term, for securing data analytics pertaining to network security should be aggressively addressed and prioritized by mobile network providers.

The Need for Newer Data Mining and Precise Data Analytics

Mining data and coming up with data analytics that are important and beneficial to the enhancement of the service of a telecom service provider were quite impossible in the past. However, at present, there are managed service providers that can provide these newer technology for mining data and coming up with data analytics in real-time. The correct and precise mining of data and the use of real-time analytics can help mobile service providers to have correct and precise micro-segmentation efforts. Correct micro-segmentation efforts will surely enable mobile service providers to clearly see how subscribers utilize their specific data plan, which applications subscribers are frequently using, and which contents are frequently accessed and are popular to each customer. With all these information at hand, mobile service providers can now address the individual and specific needs of each customer and business client. These data and information likewise can help mobile service providers in segmenting customers, making precise pricing plans, and coming up with solutions that are perfectly geared towards retaining customers. Lastly, the availability of these real-time data analytics and information can enable mobile service providers and their business clients to further grow their businesses and to engage in better decision-making process based on these valuable data analytics and information.

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UTM Attribution is the digital marketing philosopher’s stone

Originally published on Confluentforms.com on May 3, 2016 By David Kutcher

In our continual quests to improve website efficiency, whether for traffic, conversions or sales, we seek and strive for means to obtain actionable intelligence. We dive into our Analytics, build custom dashboards, develop stories, and even query the Magic Eight Ball.

But the biggest questions are always being…