#@partthree

A recent Omaha billboard was posted over multiple free way over passes. Using common phrases society uses today but put a twist on it. I find that this campaign targets the audience up to phase two. Not completely targeting all people in society who are sexually active. Moreover, by using common societal phases they’re making the assumption that everyone has been exposed to those phases and will get the pun and twist they put to the phases. None the less, the way that the campaigners incorporated warts, and blisters into the text of the ads could make a big impact.

Florida Community health youtube video. Message: To get people to help aid in the uninsured, health disparities in florida in rural communities in florida. I believe a way that the video can make more of an impact is to be less monotone in speech throughout the entire video. Also, to show rural areas and people who are in need to put a face to who needs help. This would cause an appeal to emotion. Maybe interviewing the speakers out in the public in the areas where they need the most assistance. Or interview people who have been helped by community health workers to show that you can make a change.