Would you describe yourself as beautiful? In our latest film Choose Beautiful, we travel to San Francisco, Shanghai, Delhi, London and Sao Paulo to prove that beauty is a choice ā and the power of this choice is in your handsā¦
This campaign is meant to empower women and tell them that they should always choose beautiful. they are give a choice between walking through a door that says average on it, or a door that says beautiful on it. at first, many women walked through the average door, because they dont feelĀ āworthyā enough. it seems as though its easy to see beauty in others, but its hard to see beauty in oneās self. perhaps its because many women are so critical of themselves. Ā after given a second chance, most women in this video walked through the beautiful door. i think this is a great message and as they say, beautiful is a great world.Ā
Iām not sure which door I would pick, and thatās why I love this video.
