Startup Proficiency

        StartupProficiency.com presents strategic, economic, cultural and creative conversations about brand and related topics. The consulting team at Startup Proficiency wanted a better way to share what we were all seeing, reading and learning from the four corners of the world. Our perspectives – on brands, markets, media and culture – are most valuable when they intersect with and modify each other. Helping that happen is how we have built a firm known for holistic approaches to achieving brand clarity. Startup Proficiency captures what we believe are some of the most interesting bits of the raw clay we work with on a daily basis. We hope Startup Proficiency provides the same value for our readers as it does for us: staying current, informed and engaged as the marketplace continues its rapid changes. At Startup Proficiency, we strive to make the knowledge aware!