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Contributor Mark Williams says marketers must evolve the metrics they monitor to keep up with the changing media-consumption environment.

According to new research, music helps synchronize our bodies and our brains.

The power of habits comes from their automaticity. This is why they are more powerful than goals. Read this article to harness the power of habits.

Hooked author Nir Eyal has seen an epidemic of employees who get so distracted at work that they don’t have time to do their job. Here, he shares tactics that'll help you fend off distractions and help reinstate focus and creativity.

This article is by Ethan Agarwal, founder and CEO of Aaptiv, a digital health company with nearly 200k paying members.

Find out how to work with YouTube influencers, maximize an ads budget, and how to disclose influencer/brand relationships.

Learn to add customized questions to lead ads to reveal valuable trends in consumer preferences.

Join 5000 fellow marketers & creators at the industry's largest social media marketing conference in beautiful San Diego, CA for networking, learning & fun!