Free From Our Alphabetic Cage
What is a logo?
Is a logo a representation of an organization’s values, goals, strengths, heart, and solidarity on the cause of lubricating the annals of academic knowledge and the communication of it to the people of the third planet from the sun?
PeerLibrary used to be represented by the letter, “P,” but could that honestly describe an organization which seeks to change not merely academic literature’s presentation to the masses, but honestly the universe as a whole? In the mind’s eye of PeerLibrary (because we are busy ameliorating the wrongs of modern society), we are making EVERYTHING change.
PeerLibrary was once described by the now apparent shallowness that is the letter, “P.” Insanity. We tried to represent a fundamentally brave, bold, and brilliant burst out of the box that academia has been hoping for since the advent of the intellectual superfreeway that is the interwebz, and now we see that we must move on. Additionally, the word pronounced as, “Pee,” is simply not representative of an organization that seeks to not waste the full power of academic literature nor the electronic superverse. PeerLibrary is not some yellow-green, warm, odorous entity wishing to be routinely expelled from users, but instead something engaging and enthralling that will not let the user let it go. Users will not turn away and slam the door on PeerLibrary because PeerLibrary will never bother them anyway. PeerLibrary will let them in and let them see something that they want to know and will not wish to let go.
















