Web Design

Using an animated explainer video is one of the most effective ways to engage and attract potential customers to your business website in a short time span. However, it is crucial and little tricky to get this job done the right way.

If you are thinking of using an animated explainer video to promote your business and attract potential clients, you don’t want to miss out on the following pointers:

• Make sure that you use the right audio and visuals on your video – You can do this by hiring professionals who are experienced and skilled at creating good-quality visuals and graphics that you can use in your promotional video. Be sure to use visuals and audio that is clear and easily comprehensible. • Know your target market – It is extremely important to create content which is liked and enjoyed by your target market. Present your business and its features in the video in an interesting and appealing manner. However, keeping your video precise and brief is also crucial to sustain client interest as most people have a short attention span. • Communicate complex information in an interesting manner – If you need to include complicated but crucial information on your business website, do so in an enthralling and engaging way. You can use animation and captivating graphics in your video to explain complex information related to various features of your business.

No matter if you are developing a presentation for conference or meeting with potential customers, innovative designs also help you in making good designs. Power point is always a nice tool for showcasing any idea or proposal for engaging others. It is also an ideal situation especially when you want to present lots of information.

Here is this article which provides you few tips on knowing ways of designing effective presentation.

·         Use Slide Master

Rather than designing every slide separately, you can always use slid master for the creation of eye-catching templates. You can include your animation process in similar step as you get a 100% ready-to-use design.

·         Maintain a consistent style

You can create your own theme which is a significant way for maintaining your brand guidelines and representing brand or company in a consistent way. When you use a different style for all the slides you will always end up with an unprofessional presentation.

·         Use High quality graphics

You can always add lots of design to the presentation, but avoid using poor quality and low-resolution image which will detract from the complete presentation rather than improving it. After adding images to the presentation, you should make sure that they all are aligned and look like they are related visually as well.

·         Avoid stuffing too much content

Never stick to only one slide as less is always more. You should try to split the content in one to two slides if there is more than one slide. As too much content will always end up in confusing your audience.

·         Don’t get too fancy with fonts

While different fonts can enhance the presentation and add visual interest, sticking with easy-to-read fonts is always the best choice. For corporate presentations, avoid overly stylish or whimsical fonts. For more informal topics, feel free to use fonts that match the topic as long as they’re still legible. Font size is also very important. As a general rule, use a font size of at least 24 points for headings and 14 points for the body copy.

·         Never get obsessed with fonts

There are many fonts which can enhance your presentation and create visual interest, by sticking with easy-to-read fonts is always the best selection. You should also avoid stylish fonts and you can also use suitable font size the body. If you want an affordable logo design then never play with too many fonts.

 Use colors sensibly

Among design, research team and client collaboration, there is not much time left for web site specialist to think about web design documentation in a strategic manner.

Here are three steps which help you in making your web design documentation more and more useful.

Give an objective to UX documentation

UX documentation has an objective if it drives some decisions. UX documentation has large variety of user such as developers, designers, managers and stakeholders. Almost all of the people might use specific document for making some informed decision during their work course.

Even one document can cause a change in agile software development lifecycle (SDLC), whereas other document can cause other prominent changes in its functions. It is important to consider the lifecycle of the document, its path and everything varies from one user to another.

Make your UX documentation more useful

Document can drive decision making, but I can be useless at the same time. Most of the developers never know how to lay a particular page, they must follow the designs which were developed by UI and UX designers. Driving decisions and driving good decisions is always different. You should keep in mind that documentation has only sole purpose, but it helps in stimulating good decision making the users.

However, interactive wireframes have wider audience and they can be used by developers to gauge dependencies and interaction models.

Make your UX documentation usable