LinkedIn Leverage - How to use LinkedIn effectivel

Backing up your data is a useful activity to protect your effort. When did you last conduct a ‘stock take’ of your LinkedIn connections? Connections are those members who have a 1st after their name indicating a direct connection through sending or receiving and accepting a connection request. DOWNLOAD YOUR LINKEDIN CONNECTIONS Download your connections list as a CSV file. Me – Settings &…

Do Emojis belong on LinkedIn?

Are emojis making LinkedIn too casual? Emojis can be a great way to quickly communicate emotion, personality and context with your text on LinkedIn. They can make text easier to read and remember and support your brand. As we become more relaxed in our language and the average user age on LinkedIn drops, the experience evolves. We almost expect younger people to use emojis, and as with any trend,…

How to Set Up and Manage your LinkedIn Page

Have you thought about setting up a LinkedIn Page for your business or organisation? Did you know this was a thing?  This isn’t a profile in the name of a business, but the function of a Page set up from your profile.  You must have a profile in order to set up a Page, and you automatically have admin access as the Page creator but can assign additional admins in your organisation or support…

Find a LinkedIn Expert in 2022

How do you find the right LinkedIn expert to support and guide you?  When it comes to LinkedIn expertise I believe in abundance, having a growth mindset and having a speciality. While there are many professionals  who say they can help with LinkedIn, when it comes to strategy, training and guidance you want an expert. Implementation is easy once you have the know how and strategy to follow, which…

How to Publish a LinkedIn Newsletter

A LinkedIn newsletter is a set of published articles published by an individual profile or company page. If you write blogs, film video, have a podcast or are interviewed then a newsletters on LinkedIn may be worth adding to your content strategy. Essentially a LinkedIn newsletter is the distribution and collation service for articles, which are blog style long form content published directly…

Should you turn on LinkedIn Creator Mode?

Publishing with LinkedIn Creator Mode LinkedIn has become a prominent publishing platform, and now you have the opportunity to enhance your reputation and build your audience as a content creator by activating Creator Mode.  What does it mean, how can it benefit your personal brand and should you turn it on? WHAT IS CREATOR MODE? Creator Mode is a tool for those who publish, or aspire to publish…

38 Questions to Ask a LinkedIn Expert Before Engaging Them

When seeking LinkedIn training, support and guidance you deserve expert help. But how do you know if a LinkedIn trainer is really an expert, or the right mentor or coach for you? LinkedIn has a mission to connect the world’s professionals to allow them to be more productive and successful by enabling members to meet, exchange ideas, learn, and find opportunities or employees, work, and make…

How to Grow Your Business with LinkedIn

Is LinkedIn Important for your Business or Brand? LinkedIn is the largest social network for professionals, career building and business with over 800 million users around the globe. It is a massive database of people, companies, schools, jobs, groups, courses, services, events and content.  Because of the size and available reach and the fact that it is the 25th most viewed website in the world,…

Turn Goals into a Quest #PerthPoolQuest

Do you have goals in your business?  Do you have goals for your LinkedIn strategy?  How about health goals? Goals can be set about business, your career, health and fitness, lifestyle, practically anything. It is important to have BIG long term goals and smaller short-term goals, or even BIG short-term goals for those who are driven! But often as we get busy or distracted, we lose focus.  How do…

LinkedIn Expert Predictions 2021

With working remotely LinkedIn has become an essential tool to communicate and stay connected to our professional networks. During 2020 LinkedIn rolled out some fabulous features to improve the platform, and continues to improve the experience for the user. But what is in store for 2021?  I asked some of my friends, fellow LinkedIn experts around the world to share their LinkedIn predictions for…

Does Santa Claus Use LinkedIn?

As Santa gets ready, albeit masked-up and sanitised for his annual festive expedition delivering gifts to children around the world, how do we find him in this modern, connected world?   We used to write notes and send them up the chimney, post letters via a convenient custom postbox at the local shops, and then along came technology and the ability to send a message via an online form. But did…

How to Use LinkedIn Stories

LinkedIn Stories

Australian members woke up to the new Stories feature on Thursday 18th June.  This new feature works very much like Stories on other social media platforms such as Instagram and allows individuals to share short posts that only show up in stories on the mobile app for 24 hours.

Isn’t this feature too ‘Instagram-esque’?  

“LinkedIn found that members and executives wanted a more…

Restarting 2020 // How to Optimise your LinkedIn Profile

Is your 2020 going to plan?  Maybe it is time to review your LinkedIn profile and look at where you are now and where you are going now and in 2021.  

Earlier this year I was asked to contribute a piece for the Motivating your Mind … Inspiring your Spirit ebook by Rob Salisbury.  It features 75 industry experts from Australian, American, Canadian, German, Hong Kong, Malaysian, New Zealand,…

Understand Your LinkedIn Mindset Impacts Your Success

How important is our mindset on LinkedIn?

Our thoughts impact our actions, but can we change our mindset to impact our success? How we put ourselves out there on LinkedIn is determined by our mindset and our technical skills. You can learn how to use LinkedIn (by attending my workshops), but how do you work out what is stopping you from taking action or why you take the action you choose to take?…

LinkedIn for COVID19 Career Disruption

In a time of COVID19, disruption and change, LinkedIn is the platform to remain connected and visible.  To build your professional presence, increase your credibility and thought leadership, and build relationships, in order to stay relevant and top of mind understand how to use LinkedIn effectively.

Take a look at your own LinkedIn profile from the eyes of your ideal employer, recruiter or…

Free or Low-Cost Online Business Marketing Training During a Crisis

You may not be able to attend my LinkedIn training, any conferences or events, but this time of physical social distancing has meant that many events and services have gone online. This means you can attend from your location, don’t have to travel or get dressed up! 

In challenges times we can either go into crisis and stress…