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When Did My Hobbies Start Needing an Audience?
I used to write for the joy of it.
Not for a portfolio, not for a feed, not for applause. Just me, a stubby pencil stolen from my fatherās desk, a stack of cheap printer paper, and an afternoon that felt intimate. Iād sit cross-legged on the floor, my hair falling into my face as I wrote poems with no rhyme, and stories with plot holes and pathetic grammar, each signed with a crooked little āPā in the corner, like some great artist.
Nobody saw those pages. They lived in a messy pile in my desk drawer, curling at the edges, forgotten until I rediscovered them years later and smiled at the unselfconsciousness of it all.
Somewhere along the way, that drawer disappeared. Not just the physical one, but the mental space where hobbies could be messy, private, and imperfect.
And so I am left with this question: When did my hobbies start needing an audience?
The Innocence Before the Audience
When I think back to my earliest hobbies, there was no concept ofĀ sharingĀ them. There was a time when I knitted scarves without needing anyone to admire the pattern. When I played the synthesizer in my bedroom and no one needed to hear. When I scribbled poems on napkins, never thinking they should go viral.
I never thought, āWill someone like this?ā I only thought,Ā āI like this.ā
My mother taught me crochet when I was twelve. Weād sit by the window, her hands moving with a speed I couldnāt match. My yarn would knot, my stitches uneven, but the satisfaction was mine alone. She never asked for a picture.
She never said, āYou should post that.ā Sheād just smile and say, āGood. Again.ā And just like that, the craft existed in the moment.
The first shift
Itās hard to pinpoint when things started to change. Maybe it was my first stage performance, where everyone applauded for my imperfect cacophony of music, or the first time my writing won a national-level competition. Maybe it was when a friend borrowed my notebook, read a story Iād written, and said, āThis is good. You should share it. You would be a great author.ā
It felt flattering at first, like my little, private world was suddenly worthy of an audience. That rush of validation was intoxicating. But it planted a seed.
What if, instead of writing weird, meandering stories about fictional towns, I wrote something ācoolā enough to impress my classmates?
The moment a hobby steps into the light, it changes shape. You start to look at it from the outside, asking:Ā Would anyone else care about this?
The performance era
Then came the internet, or more specifically, social media.
The platforms changed, but the formula stayed the same: make something, post it, wait for likes, repeat. At first, I told myself it was harmless. I was just āsharing my work.ā But sharing turned into performing. Even reading, my quietest, most private pleasure, became performative. Iād arrange books in aesthetic stacks, take pictures, and review them online.
Hobbies werenāt hobbies anymore. They were content.
Feedback- that was once intimate is now quantified. Likes. Views. Saves. Shares. Metrics that turn joy into judgment.
The algorithm becomes the arbiter of what is worth doing, and over time, we start to experience burnout.
The cost nobody talks about
I donāt think we talk enough about the exhaustion that comes with this shift.
When a hobby becomes part of your public persona, the stakes change. You canāt fail quietly. You canāt experiment without consequences. You start chasing trends in your own creative space, afraid to āwasteā effort on something that wonāt get engagement.
I stopped crocheting for years because my last project hadnāt gotten many likes. I stopped sketching because my style wasnāt āpolishedā enough for Instagram.
Itās absurd when you say it out loud, to abandon something you love because strangers didnāt double-tap it. The invisible audience sits in your head, judging before youāve even begun.
The quiet rebellion
One rainy afternoon last year, I picked up my crochet hook again. No reason. No plan. No camera. Just a ball of yarn and a quiet house.
I made the ugliest scarf youāve ever seen. The tension was off, the edges wobbled, and the color pattern made no sense. And I loved it.
Not because it was good. Not because anyone praised it. But because it reminded me of those afternoons by the window with my mother, of the time before I thought hobbies had to justify themselves to an audience.
I didnāt post a picture. I didnāt even tell anyone Iād made it. The scarf lives in my closet now, lopsided and warm, a reminder that not everything needs to be seen to be real.
Hereās what Iāve learned: the healthiest hobbies are the ones that can exist in the dark.
When you do something purely for yourself, you free it from the weight of expectation. You let it be messy, unrefined, experimental. You permit yourself to fail, and in that failure, you often find the purest form of creativity.
Not every cake needs to be iced for Instagram. Not every poem needs to be published. Not every project needs to be a portfolio piece.
Some things are worth doing simply because they make you feel alive.
How to Reclaim Hobbies in a Performative World
If this resonates, hereās the good news: itās reversible. You can rebuild your relationship with hobbies. Hereās how:
1. Do something and tell no one.
Give yourself permission to create without sharing. Just once. Let the act exist only for you.
2. Create a āno contentā zone.
Pick a time each week to engage in your hobby with no devices nearby. No filming. No capturing. Just doing.
3. Journal the joy.
Instead of posting about your hobby, write about how it made you feel. Reconnect with the emotional root of the experience.
4. Notice what feels performative.
Youāll know. The shift in your energy. The sudden self-consciousness. Pause. Ask yourself: Would I still do this if no one knew?
5. Revisit childhood pastimes.
Try something you loved before social media. Coloring books. Building Legos. Collecting stamps. Activities that were never about performance.
Finding balance in a public world
Iām not saying we should never share our work. Sharing can be beautiful. It can build community, inspire others, and create opportunities. But itās dangerous when sharing becomes theĀ onlyĀ point.
Iāve started setting boundaries with my own hobbies. Some I keep completely private. Others I share selectively, when the joy of the work outweighs the pressure of the post. I ask myself before hitting āpublishā:Ā Would I still have done this if nobody else ever saw it?
If the answer is yes, I know itās real. (Just like I published this piece without thinking āwhat if no one reads itā)
Lastly
So, when did my hobbies start needing an audience? Somewhere between the first compliment and the first follower count. But Iām slowly, stubbornly taking them back.
Iām learning to keep a few things in that invisible drawer, the one where my crooked little āPā used to live underneath the poems on napkins
Because hereās the truth: the best parts of life donāt always belong on display. Some joys are brighter when theyāre just yours.
Content Pillars
In one of my previous post, I mentioned a term 'content pillars' and I think its essential to understand what content pillars are before actually delving into creating your content. So content pillar is basically the baseline or the foundation of content creating process.
Therefore, we always start by identifying the content pillars, then create topics out of it and then break those topics into sub topics and write content related to those sub topic.
So, at the top of the tree you have Content Pillars-> Topic-> Sub Topic-> Content.
Content pillars are mainly of four types:
1. Educational: Content that aims to teach your audience something. These contain topics you are passionate about. For your brand, this content pillar adds credibility and value.
These can be a bunch of "How to.." content, industry tips, infographics, industry news, etc. The goal is to portray yourself as an expert in your niche.
2. Entertainment: Believe it or not, but this pillar helps you to retain your audience. The aim is to capture attention and drive engagement. Memes are one of the best form of entertainment content. Others include- "reel v/s real", throwback, behind the scenes, polls, quizzes, etc.
3. Promotional or Conversion: This comprises of content that promotes a product or service offered. We usually tend to blend it with content of other pillars because the hard truth is no one likes a pure promotional content.
The goal of this pillar is to drive sales and conversion of potential leads into buyers.
The caution sign of this pillar is "not to use too often" otherwise it might end up in spam folders. Best examples of content under this pillar are- testimonials and reviews, case studies, comparisons, product demo, before and after, pack an order, etc.
4. Inspirational or Conversational: The content under this umbrella is useful to inspire your audience. This helps and is crucial in building an emotional connection with your audience. Content in this includes- client results, tell a story, sharing about obstacles you've overcome, sharing your process and progress, etc.
Your content majorly falls within these pillar. And that's it! So, the next time you are planning your content, make sure you think about your pillars first, so that you don't get lost and your content stands tall on these pillars.
Hey there ! Can you give me a student wanting to be a content writer some advice for future?
When I started my content writing journey I was in highschool. What helped me a lot was learning about SEO, gathering certificates related to content writing courses and building a portfolio with some articles. Just after high school, I landed my first internship and even though the pay was less and the workload was more, I still completed it. Once I got one letter of recommendation and completion of the internship certificate, it was easier to get jobs. Slowly and steadily you can expand your portfolio with website content, book and e-books and whatever fictional or non-fictional content.

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Book Review: Forty Rules of Love
A novel; more like a guide to acknowledge suffering and pain as a way to reinvent yourself, as a way to connect to yourself. Going deep into summarising what the novel is about will be unvaried as it is already widely available in reviews that are all over the internet in its glory.
But what brings me to write about the novel is regarding the changes I found in myself, after reading this novel. Honestly, it would be astounding if I let you know that it took me almost 3 months to finish this novel, owing to the strings of to-do lists that had me bound to them.
But at the same time, it gave me a chance to ease up and pacify my mind, savouring each chapter when I wanted to have a companion to share my loneliness and also as a way to reward myself at the end of the day.
Every chapter had one or at max two rules to quote; that are worth taking a note of and as I traversed through the pages, flipping them with the most placid and beaming smile, I felt inspired to lead a better life- a happy one, even though it is flawed; I am flawed.
It still amuses me, how I found bits of myself in the novel, sometimes in Ella, sometimes in Shams or other times in Rumi. And with each rule jotted down in my dairy, I started to find a clear notion of the part sufferings play in oneās life.
Towards the end of the novel, particularly the last 100 pages, I found it difficult to lose a grip on the novel and ended up reading it in one go, finding my way to its very appeasing ending. Desert of Rose, the harlot, the sinner, found a way to reconcile with God, Rumiās journey to become the greatest poet of all times was concluded and Ella met Aziz, the one who inspired her to pursue love rather than being held captive by a marriage with lost essence of love.Ā
It would be a sheer disrespect if I donāt mention the tears I cried for Shams and Aziz. Getting into details will only lead me to give spoilers. But to wrap up this appreciation, hereās the 40th Rule of Love:
āA life without love is of no account. Donāt ask yourself what kind of love you should seek, spiritual or material, divine or mundane, Eastern or Western. Love has no labels, no definitions. It is what it is, pure and simple. Love is the water of life. And a lover is a soul of fire! The universe turns differently when fire loves water.ā
I hold my pen to write and my thoughts wander to you
As if holding out my hand to you
letting my thoughts inkĀ
And bleed for you.
It's you my love poems describe
And its for you that my hurt sonnet cries
It's you who make my eyes weep
And its you for whom, my lips betray me,
Designing the perfect smile at your mere sight.Ā
You bring me pain,
Make my heart ache
But only your warmth is my relief,Ā
And the darkness of your arms is my aid
Sometimes, for you i hold back my tears
But everytime its for you that i hold love beyond fears.
~Yvaine
Time Goes by
Time goes by...
And as we grow, we forget our old selves. We forget, how a rainbow would draw us all the way to terrace, or the way we would scream at the sight of shooting stars, just so everyone around could make a wish or how we would deliberately pluck our lashes and blow it gently asking for a wish.
Certainly everything has changed, we have changed.
From praying for the teacher to be absent, to praying for dollars. And that's where everything went wrong, that's where we started to believe that magic is something found in the worn out pages of a book.
But all I know is magic lies within us. We just need to let our eyes sparkle with it and those plenty of stars, cause we believe in the power they hold and the energy they radiate. It's just for once, we let this magic win over our logic and that is where wonders happen.
~ Yvaine
Writing Tip: How to repurpose content
I have been a professional content writer for almost five years now, writing content for various organizations pertaining to various content pillars. At first I used to write content differently for every platform but very recently I've learned the art of turning one idea into various content pieces.
Here's how I do it and you can do it too:
Start with the goal of your content for e.g. your goal can be promoting an educational course.
Then create the longest or largest piece of content. It can be a book, an e-book or most commonly a blog post. The key here is when we are creating a brand new piece of content, the largest piece of content usually take up most of the time. Why? Because it takes a lot to brainstorm fresh ideas for the content.
Social Media Posts: Once you are done with the blog, don't rush to post it instead break it into smaller chunks and post them on social media apps like Facebook, Instagram, and Pinterest. For this you can create different graphics inspired by the blog (I find Canva most easy to work with) and write SEO-friendly title and description. Again, don't make haste to post all of them at once rather schedule 1 post/pin per week.
Videos: Once the textual format is figured out, its time to create videos using script derived from the original blog. Videos are the best way to derive engagement. You can always start a YouTube channel, if not an IGTV series also works fine.
Reels: From your blog you can also identify which sections can be broken down and create reels of 30-60 sec duration and record them with a captivating hook. You can also trim down your recorded video for this purpose. Schedule your reels just like your posts but on a different day. This will ensure you are posting at least twice a week on social media. Once the textual and video content is sorted. Go on! Post that blog and republish it on LinkedIn, Medium and other blogging platforms.
Emails: Draft emails related to your blog post and send it to your mailing list. Emails are by far the most formal mode of conversation with higher rates of conversation than social media and search combined.
That's it, that's how you repurpose your content.
Remember to talk about your content on your stories since that drives engagement. Another way to cater to your audience is by podcast. If you don't have one, you can apply to be a guest speaker. Trust me on this. Its the best way for your audience to learn from you and find you. Lastly, conduct live webinars or Q&A sessions to interact with your audience. Who knows, you might end up getting your new content idea!!