I learned that knowing what customers desire is a significant problem that should be treated when we're implementing strategy. If we assume that we know what the customers want and not base our assumptions on quality research and analysis, we'll probably make a serious mistake. Usually, our personal preferences are not necessarily the gold standard. The positioning of the product, also called perceptive mapping, is a tool used to separate the visions of business management from customer visions. ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀ When contacting marketing Agencies and SMM, make sure they know this part😉 #marketing #digital #thankgod #smm #riodejaneiro ##agency #digitalmarketer #ads #seo #graphicdesigner #logo https://www.instagram.com/p/B_nOXZ0Bq6z/?igshid=lel6vbf3aw0q