josephine⋆. 𐙚 ˚

Adain Zamiri's The Moment is such a nuanced exploration of authenticity under the pressures of relevancy and perfection in the public eye through Charli xcx's infamous 'brat summer' The concept of 'brat summer forever' in itself is ridiculous, it creates an unbearable and idealistic expectation of relevancy, and The Moment effectively highlights how this pressure to immortalise their image can force artists to compromise their authenticity when trying to appeal to a mass audience. While in Ibiza, originally to escape the hectic industry she finds herself lost in, Charli is confronted with her struggle to maintain relevancy ultimately surrendering her creative freedom to the demands of commercial control. This moment also highlights Charli's personal insecurity relating to fame, and the staggering pressure to immortalise the brat image. After Celeste (her creative director), Charli finds herself shamelessly suspended in a harness performing "I might say something stupid", ironic due to the songs expression of insecurity relating to fame and authenticity, Charli realises the absurdity of conforming to expectations of commercial success and the sacrifices artists make at the expense of genuine expression. This scene really was a turning point in the film, having Charli realise the ridiculous nature of her performance during such an emotional song was such a perfect way to do so - I also just love "I might say something stupid" so!!! Additionally, the film's mockumentary style helps to satirise industry figures and creative decisions, having Alexander Skarsgard's character treat clearly commercial and artificial choices and deeply artistically profound highlights the absurd gap between authenticity and marketing. Ultimately!!! I think that this movie just so perfectly solidifies Charli as a truely authentic artist by criticising and challenging the commodification of artistic expression and through some crazy deserved taylor swift shade. I actually loved this so much, all the performances were outstanding and the writing was just incredible! I truely don't think this would work for any other artist, the confrontation of the absurd nature of commercialism is just so refreshing to see in a world where everything really just is performative - which really just further solidifies Charli's genuine authenticity when it comes to the music industry I actually have so much to fucking say about this but i am so fucking lost for words i need to rewatch and get my shit properly together - sorry if this was stupid rambling <3

listening to teen idle at 13 every school morning was fundamental to my development

some people will never understand lorde tightening her belt during broken glass and thats okay

DREAM BIG.

bears in trees were so real for this