as someone who has just done a full press junket with a publicist and some quite deliberate crafting of messaging to market myself in a specific way, I'm pretty well placed to say this -
it is CRAZY how many "news outlets' are just AI slop regurgitating stuff that other outlets have done actual reporting on. For every article that an actual journalist spoke to me about and wrote there are two or three slop clones of it, and even more shortform video summaries. I took a quick look at TikTok and it's WILD to see the lines that me and my team crafted being vomited up by AI voices. I mean, it demonstrates pretty clearly that publicity works cause it's saying a lot of the things I want it to say (plus a few false things it's made up) but wow, the degrading impact this tech is having on the public information sphere and the hard work of entertainment journalists is PALPABLE

















