shapes become a language △

MY DEAREST TUMBLR LARRIES AT MSG, I WISH ALL OF YOU AN EQUAL AND GAY TIME 🥰🏳️‍⚧️🏳️‍🌈

hello sweetheart and welcome! 🥰

gosh, honestly that's really tough to say. It felt/feels like some of them *cough*Olivia*cough*Zoe*cough* definitely fell in love with the massive amount of attention it got/gets them to be in a PR relationship with Harry - that's for sure! But other than that I could only guess.

It needs to be remembered that Louis' & Harry's beards and stunt partners can't and shouldn't be considered more than contracted acting partners. They're not Louis' or Harry's friends, they are what you can call a co-worker. And some of them became very unpleasant to work with. I have talked about this in more depth here when I was asked whether I think that Louis and Zara are friends.

And with the way H and Lou are whipped for each other, I honestly can't imagine any of the beards/stunts even seriously thought they would have a chance (and if they did, it's honestly delusional), but it's of course not impossible.

hello lovely,

I understand your point and it is valid!

However, it is also valid to care if someone claims something that is at the core just not true.

There has been a mountain of lies and deception by their teams since the dawn of 1D, so some of us are just rightfully vigilant and want to keep track of facts as best as possible.

Obviously the white lie about the show being sold out shouldn't spoil the fun and the promise of an incredible show tonight 💖 and in the end it won't matter much if 300 less or more tickets were sold.

What the "history books" will keep is that after so many trials and tribulations, Louis finally played the MSG as a solo artist 🥰🎉 and some people will remember that he sold out that show and some will remember that he almost sold out that show and both is GREAT :)

Louis at MSG - LET'S GOOOOOOOO ✨💫

hello sweetheart,

I have to preface this by saying that I will be speaking more from my professional side as a tour & artist manager rather than the fan side here.

I've checked before I made my announcement post and the Ticketmaster ticket sale was closed, but I checked the status of the ticket sales 2 nights ago for my ticket sale update post and the pit was sold out and the sections were overall only 90% sold. The post has been updated today, but in the reblog here from 1 day ago you can see it said this, because that's how the ticket sales looked 2 days ago:

I have just now checked the ticket sale again and I could actually access the page now - maybe what I saw earlier was a glitch, I don't know. I now read in the Ticketmaster code that there are 1,188 seat tickets still available (not counting the resale tickets). Purely from looking at the map, though, that number seems wrong, tbh, and like it shouldn't be more than 300 (without re-sale). In any case, though, you are completely right: the show is in fact NOT sold out!

I was a bit surprised they've announced the show as sold out on his social media today, but at the same time I really wasn't. I talked about it here in the tags. ❗️update: thank you @astimegoes for letting me know it was in fact the MSG IG account who first posted that the show was sold out and then LTHQ reposted the reel!

It's a well-known marketing tactic in the industry that not just his team, but LOADS of artists' teams make use of. For Louis' team, the most prominent example is the Away From Home Festival, which was almost never sold out, but was always subsequently deemed and promoted as having been sold out in the months after the festival. I have talked about my thoughts on that in depth here.

We all know a "sold out show" looks great and impressive to the public! It's all about the image of an artist! And nobody who knows the actual ticket sales update will make a call-out post "exposing" artists for sometimes stating a show is sold out when it actually isn't quite yet. That's just not done. Will it be noticed and talked about within the industry circles? Absolutely. And if you want to keep your credibility, you shouldn't do it often.

But yeah, as I said.. for a show as important to Louis as tonight's, a little white lie isn't really going to hurt anyone. Fans who still want to buy a ticket on short notice still can when they go to the ticket page.

But I 100% understand why it's confusing for fans -- at the end of the day, it's lying. But sometimes "as good as sold out" is a good enough "sold out".

I wish everyone at the show tonight an incredible time!! And that includes Louis and H 🥰

Hello New York!!!!

OH HELL YEAH!! I WISH YOU A FANTASTIC AND VERY GAY SHOW, LOVELY!! 💖💖💖

needed this gif, because I know if he could, Liam would've so been there tonight to celebrate this huge milestone in Louis' solo career. Liam, you'll be extra missed ❤️‍🩹 But I have no doubt that H is there and will make sure Louis knows how proud everyone is of him :') (aside from more of Louis' family members being there)

sold cap was approx. 14,000 and it's sold out now ✅ (Louis' biggest show & also the first sold out show during his North American leg 🎉)