Goodsfox

This is our regularly-updated list of top advertising products.

Source: GoodsFox

Using our proprietary ad spy technology, we’ve identified 5 products with a high ad volume, ranking top in the advertising goods list of GoodsFox.

So whether you’re looking for a profitable product to sell on your site or some creative ad inspiration, here are the top advertising products right now:

1. V34 Colour Corrector Serum

Source: GoodsFox

Category: Beauty and Personal Care

Volume of New Ads: 4,184

Ad Volume: 4,982

Advertising Media: Facebook, Instagram, Messenger, YouTube, Pinterest, TikTok, Meta Audience Network

Advertising Period: 2022-03-10 ~ 2023-07-18

What is it: V34 Colour Corrector Serum is an Anti-Yellow Teeth Serum.It contains natural ingredients and utilises colour correcting technology that help to whiten teeth and improve oral health.

Ad Creatives:  The ads use different media platforms, such as YouTube, TikTok, Facebook, and Instagram, to reach different audiences and showcase the product’s features and benefits. Some of the ads also use visual effects, such as purple filters, before-and-after contrast, and close-ups of teeth, to demonstrate the product’s effectiveness and appeal.

2. Hismile Toothpaste

Source: GoodsFox

Category: Beauty and Personal Care

Volume of New Ads: 1,506

Ad Volume: 1,637

Advertising Media: Facebook, Instagram, Messenger, Youtube, TikTok, Meta Audience Network

Advertising Period: 2022-10-18 ~ 2023-07-17

What is it: This is Hismile Toothpaste, a brand of oral care products that offers flavoured toothpaste with fluoride and no sugar. The product claims to provide a delicious brushing experience, a superior clean, and long-lasting oral health benefits. The product comes in four flavours: watermelon, mango, peach and coconut.

Ad Creatives:  Its ads show different flavour of the toothpaste by different scenes and colors. For example, use a woman who is biting a watermelon popsicle to reflect the toothpaste of watermelon flavour.

3. INFINITY HOOP PLUS

Source: GoodsFox

Category: Sports & Outdoors

Volume of New Ads: 976

Ad Volume: 1,288

Advertising Media: Facebook, Instagram, Messenger, Meta Audience Network

Advertising Period: 2022-01-10 ~ 2023-07-17

What is it: This is the Infinity Hoop Plus, a new all-in-one workout tool that makes cardio fun again. It is a weighted hoop that you toss horizontally and use your body motion to keep it in the air.

Ad Creatives: The ads show the weight loss result by before-and-after contrast.

4. Built-In Shapewear Modal Soft Lounge Dresses

Source: GoodsFox

Category: Clothing

Volume of New Ads: 1,178

Ad Volume: 1,222

Advertising Media: Facebook, Instagram, Messenger, Meta Audience Network

Advertising Period: 2022-10-27 ~ 2023-07-17

What is it:  The dress has a built-in shapewear bodysuit that shapes your body and a removable bra pad for comfort. It also has adjustable straps for a perfect fit. The dress comes in two lengths (short and long) and two styles (slip and long sleeve). It is available in five colors: black, grey, pink, light brown and blue.

Ad Creatives: The ads are mostly video ads that show different women wearing the dress and posing in various settings. The ads also have text captions that highlight the features and benefits of the dress, such as tummy control, chest lift, comfort, and style.

5. Mushroom Lifestyle Bundle

Source: GoodsFox

Category: Health Care

Volume of New Ads: 569

Ad Volume: 1,171

Advertising Media: Facebook, Instagram, Messenger, Meta Audience Network

Advertising Period: 2023-05-26 ~ 2023-07-16

What is it:  This is a bundle of three products from a brand called DIRTEA. The products are mushroom powders, teas, and coffees that claim to have various health benefits such as boosting immunity, energy, focus, and mood. The bundle includes one bag of each product: Lion’s Mane Mushroom Powder, Chaga Mushroom Tea, and Reishi Mushroom Coffee.

Ad Creatives: Most ads are in picture form. But there are also some video ads showing different people using the products and sharing their experiences and testimonials.

Conclusion

As you can see, the top five advertising products on this list are ideal for selling on your own ecommerce store and gaining inspiration for your ads.

Finding trending products to sell is an important part of running an online store. You need to know what goods will be popular before they peak. By ‘catching the wave’ you’ll be able to make money from growing sales rather than the product’s decline. But finding popular products to sell can be a challenge. That’s why we made this list to help you find trending products online.

Source: Goodsfox

In this list, you’ll find 5 trending products in TikTok that will activate your small business ideas in 2023-or maybe help you to discover a great product to add to your existing online store.

Top trending products to sell online in 2023

Browse our list of highest trending products in TikTok, you can use to start your online business.

01 3D mask

3D mask is a medical care and health care product that claims to be comfortable, breathable, and fit well on the face. It is made of non-woven fabric and comes in various colors.  

Source: Goodsfox (Store: Benyamook)

Source: Goodsfox (Store: Benyamook)

According to Goodsfox, there are two kinds of 3D mask ranking in the top five of the sales rank. The product from Benyamook tops the sales list, with 41,877 sales in the latest 24 hours, and a price of 12 THB (0.35 USD). The product from sanahfashion ranks fifth in the sales rank, with 12,950 sales in the last 24 hours, and a price of 19 PHP (0.37 USD). Both products have been listed since October 2022, but now the 3D mask from Benyamook has already been sold out and the other is still on sales.

Source: Goodsfox (Store: sanahfashion)

Source: Goodsfox (Store: sanahfashion)

02 Panty Women Underwear

The underwear is a product of Umiwear, a brand that sells women’s underwear and loungewear on TikTok. The underwear is made of ice silk Lycra, which is a high quality and comfortable material. And it comes in different sizes and colors, with a price of 30 PHP(0.58 USD).

Source: Goodsfox

Sales trend data from Goodsfox shows a significant increase in the sales of the underwear since early July. In the last 30 days, it has been sold 620,809 units, which is a 14.43% increase from the previous month. This indicates that the underwear is popular and in high demand among the customers.

03 Socks-Clothing

This is a pair of plain socks that are unisex and suitable for work or leisure. They are made of recycled cotton and a soft texture, which have a good breath ability and elasticity, and are durable and resistant to fading. The socks come in two sizes: short and medium, and fit shoe sizes EUR 38-44 or US 4-7. Besides, Various colors are available.

Source: Goodsfox

According to Goodsfox, The last 30 days witnessed a fluctuation in the sales trend of this socks, reaching its peak at 39,326 on June 19. And it has been sold 358,821 units in the last 30 days, a month-on-month rise of 36.64 percent.

04 Gentle Feminine Cleanser

This a gentle feminine cleanser called Milk Recipe. It is a low pH formula that balances the pH of the intimate area and contains natural ingredients such as betel leaf extract, chamomile extract, lactic acid, and ceramide. It claims to clean, reduce odor, and brighten the intimate area.

Source: Goodsfox

The new sales of the cleanser have increased by 800.76% from June 18 to July 17, 2023. Before increasing to its highest at 12,957 on July 14 and 16, the new sales of this products has already risen to 8,942 on July 4.

Conclusion

TikTok Ads and Facebook Ads are two important tools for digital advertising, each providing distinct ways to reach and engage with audiences. TikTok ads are ideal for reaching younger audiences with creative and entertaining video content, while Facebook ads are ideal for reaching larger and more diverse audiences with various types of content.

Source: Maple

Understanding the difference of these two platform ads is crucial for advertisers to make and optimize their advertising strategy. By understanding the distinct features, targeting options, ad format and audience characteristics of TikTok ads vs. Facebook ads, businesses can effectively allocate their resources and maximize their advertising efforts.

01 TikTok Ads vs. Facebook Ads: Key Differences

Targeting Options: When it comes to targeting options, Facebook enables advertisers to reach users based on their preferences, characteristics, actions, and even their engagement with the platform. TikTok does not offer as many targeting options as Facebook, but advertisers can still reach their audience based on criteria such as geography, age, gender, interests, and devices. TikTok is constantly improving its targeting capabilities to give advertisers a more accurate audience reach.

Ad format: In terms of ad format, TikTok ads mainly focus on video ad, such as short-form videos, branded effects, and branded hashtag challenges. These formats are mostly delivered in or around the main feed, which is the core feature of the platform. This gives advertisers more alignment and engagement with the organic content on the platform.

Facebook ads support different types of ad formats, such as images, videos, carousels, texts, and dynamic products. These formats can be served in various placements across the app, such as Stories, Messenger, Reels, etc. This gives advertisers more flexibility and creativity to showcase their products or services

Audience Characteristic: When it comes to audience characteristic, TikTok has a younger and more niche audience, mainly consisting of Gen Z and millennials, who are interested in entertainment, trends, and user-generated content. Facebook has a larger and more diverse audience, spanning different age groups, interests, and behaviors, who are interested in socializing, news, and information.

Understanding these main differences between TikTok ads and Facebook ads allows advertisers to tailor their strategies based on the unique advantages and weaknesses of each platform. By weighing the targeting options, ad formats and audience characteristics, businesses can choose the most suitable platform for their advertising goals. Also, you can use TikTok Ads Spy and Facebook Ad Spy to discover successful strategies.

Source: Goodsfox

02 Advantages of TikTok Ads over Facebook Ads

TikTok ads can reach a younger and more engaged audience than Facebook ads, especially Gen Z and millennials who are the main users of the platform. TikTok also has a higher average time spent per user than Facebook, which means TikTok ads will have more opportunities to capture attention.

TikTok ads allow more creative freedom than Facebook ads, as they are less restricted by ad policies and guidelines. TikTok encourages advertisers to create authentic, original, and entertaining content that matches the platform’s culture and trends. Facebook ads, on the other hand, have more stringent rules and regulations that can limit creativity.

TikTok ads can help advertisers achieve faster conversion than Facebook ads, as they allow users to reach broader audiences quickly, drive higher traffic, and start conversion faster.

03 TikTok Ads vs. Facebook Ads Performance Metrics

Impressions: Impressions are the number of times an ad is displayed to users, regardless of whether they interact with it or not. Impressions are important for increasing brand awareness and reach among potential customers.

CPM: The cost per mille (CPM) is the price calculated for 1,000 impressions. CPM is important for measuring the cost-effectiveness and competitiveness of an ad campaign.

According to a study by loana Cozma, TikTok ads had a lower average CPM than Facebook ads, with an average of $10 compared to $7-$20. This means that TikTok ads are more affordable and offer a better value for money than Facebook ads.

CTR: The click-through rate (CTR) defines how many visitors click on your link out of everyone who saw your ad. CTR is important for measuring the relevance and quality of an ad campaign.

According to the same study by loana Cozma, facebook ads had a slightly lower average CTR than TikTok ads, with an average of 1.6% to 5%, while TikTok Top-view ads had a CTR of 16%. This means that TikTok ads have an advantage in terms of user engagement and conversion potential over Facebook ads.

TikTok Ads and Facebook Ads offer different ways of measuring the results of your ad campaigns, but you need to be aware that the numbers may not be directly comparable because of the variations in audience, ad formats, and campaign objectives. You need to select the metrics that match your campaign goals and examine the data closely to make informed decisions.

04 Conclusion

Promoting a product is an essential task for any business, whether it is a newly launched product or an established product that has already had some market share. Besides increasing brand awareness, attracting potential customers and boosting sales, advertising also can build brand loyalty, and even beat out competitors. But how to promote a product effectively? Here are 10 ways that can help reach your target audience and convince them to buy your product.

Source: anythingprint.co.uk

01 Leverage social media posts

Social media is not only a powerful and free way to promote your product online, but also a great place to showcase other promotions, such as discounts and giveaways. You can use your company’s social media accounts to share fun and relevant information about your product with target audience. Live streaming, commenting on other people’s posts, or joining groups and forums related to your product niche are also helpful for promoting a product.

Remember, most people are not fond of watching ads on social media. Instead of directly advertising, try posting interesting, valuable, or entertaining content that will increase product recognition. Interacting with people who comment on your posts and ask you questions about your product will make you more inviting and playful. The more engagement you get, the more likely you will see growth.

Source: Getty Images

02 Spy on your competitors’ ads

Goodsfox is a great way to monitor and analyze competitors’ ads, which allows you to find out their advertising strategies, performance, and trends. It covers 28 regions, 19 mainstream media , and 23 categories of global e-commerce ads. You can search for more than 12 million TikTok hot-selling products, 189,317 TikTok ad volume, 27,327 independent store data, and 2,251,219 independent store ad volume.

Goodsfox is also a platform to find ads inspiration. By using Goodsfox, you are enable to discover what kinds of ads are attractive and suitable for your products. Use your competitors’ ads as ads inspiration and think of how you can differentiate yourself from them and offer something better or different. Then it will greatly help you grow e-commerce business.

Source: Goodsfox

03 Write a blog post

A blog post is a way to provide more in-depth information about your product and its benefits. You can write a blog post that showcases how your product works, how it solves a problem or how it compares to other products. It is also feasible to include Testimonials, reviews, or case studies from satisfied customers who have used your product in your blog post.

A blog post is helpful for ranking higher on search engines, as long as you use relevant keywords and optimize your content for SEO (search engine optimization). This way, more people who are searching for solutions related to your product can find your website and learn about your product.

Source: APA Style Blog

04 Run a contest

Generating excitement and buzzing about your product are achievable by a contest. You can offer your product as a prize for people who enter by following certain rules, such as liking and sharing your post, tagging their friends, leaving a comment, or answering a question. By running a contest, it’s also possible for you to increase your social media followers, email subscribers, website traffic, or brand awareness.

Source: Path Digital Solutions

05 Collaborate with influencers

Collaborating with influencers can help you reach a wider and more engaged audience, boost your brand awareness and sales, and generate valuable user-generated content for your product.

To collaborate with influencers, you need to find the ones who are relevant to your niche, have a high engagement rate, and can share your brand values. Using an influencer discovery tool like Modash to filter the database of 300M+ creators can be effective to do that.

When collaborating with influencers, make sure you set clear goals and KPI with them. It is also important to track and measure the results of your campaign so as to ensure the effectiveness of the collaboration.

Source: CommBox

06 Conclusion

Have you ever wondered how some products become viral sensations on social media? What are the secrets behind their success and how can you learn from them? In this article, we will take a closer look at one of the hottest oral care products on Shopify right now: V34 Colour Corrector Serum. This tooth paste is now the top advertising product on Goodsfox, a platform that provides brand intelligence and ad creatives for TikTok and other media. We will explore what makes this product so special and popular, how it markets itself on various social media platforms, and what lessons you can apply to your own e-commerce business.

01 What is V34 Colour Corrector Serum

V34 Colour Corrector Serum is an Anti-Yellow Teeth Serum.It contains natural ingredients and utilises colour correcting technology that help to whiten teeth and improve oral health. The formulation consists of a meticulous balance between two water-soluble dyes to form a deep violet tone.

Source: Hismile

V34 is intended for people who are looking to further brighten their teeth post-whitening, or already have a very white tooth shade and don’t require a full treatment from the Teeth Whitening Kit. Oxidising tooth stains with PAP+ increases the lightness and reduces the saturation of yellow stains, whereas V34 balances the warm and cool tones (hue) in your teeth to reveal a more vibrant shade of white.

According to Goodsfox, the product is currently on sale for only 35 AUD (24.65 USD) and you can order it from its official landing page. The landing page also provides more information about the product, such as its ingredients, benefits, testimonials, and FAQs.

Source: Goodsfox

02 The Secrets of V34 Colour Corrector Serum’s Advertising  Strategy

According to Goodsfox, V34 Colour Corrector Serum has 5099 ads in total in the last 30 days, of which 4078 are newly created. That makes V34 the first in Goodsfox’s advertising goods list. Australia, the United States, Canada, and the United Kingdom are V34’s main advertising regions. Besides, It also targets different social media to reach its potential customers including Instagram, Facebook, Messenger and Meta Audience Network.

Source: Goodsfox

The video ads of V34 Colour Corrector Serum are designed to capture the attention and interest of the viewers by dramatic before-and-after contrast. The videos often feature influencers or celebrities who endorse the product and share their personal experiences, which adds credibility and trust to the product.

Source: Goodsfox

03 Conclusion

In conclusion, besides its competitive price, information landing page, and a loyal customer base, V34 Colour Corrector Serum had a high advertising volume, wide advertising regions and media for the last 30 days. The product’s main marketing strategy is to use video ads that showcase the product’s features and benefits, and featuring influencers or celebrities who endorse the product.

If you want to learn more about V34 Colour Corrector Serum or any other Personal Care Brand, visit Goodsfox and sign up for a free account. You will get access to thousands of products, niches, and trends that you can use to grow your e-commerce business. You will also get access to exclusive features, such as ad intelligence, ad creatives, and store analysis.

Facebook offers a huge potential market for your products or services. However, with so many ads competing for attention, how do you make sure your ads stand out and get results? In this article, we will show you how to create, spy, and optimize Facebook ads that boost your business. You will learn how to create ads that sparkle and sell, how to spy on your competitors’ ads and find new ideas on Goodsfox, and how to optimize your ads for effectiveness. By the end of this article, you will have the skills and tools to create Facebook ads that shine and sell like crazy.

01 How to Create Facebook Ads that Sparkle and Sell

Facebook ads are a powerful way to reach your ideal customers and grow your business. But how do you make ads that stand out from the crowd and get people to click, like, and buy? Here are some tips to help you craft successful Facebook ads that sparkle and sell.

1. Know Your Audience and Speak to Their Needs

One of the best features of Facebook ads is the ability to target your audience based on their location, gender, interests, behaviors, and connections. This means you are able to tailor your message to the specific needs, desires, and pain points of your ideal customers. For example, if you sell garden hoses, you can target people who are interested in vegetable gardens and home improvement, and create ads that highlight how your hoses can help them grow their own food and save money.

2. Use Eye-Catching Images and Videos

People scroll through their Facebook feeds quickly, so you need to grab their attention with images and videos that are bright, clear, and relevant. According to Goodsfox, an ad spy tool for e-commerce intelligence, videos account for 59% of facebook ads, so make sure you choose high-quality videos that showcase your product or service in action. You can also use images to demonstrate how your product or service works, tell a story, or share a testimonial. Just make sure the video is short, engaging, and has captions for people who watch without sound.

Source: Goodsfox

3. Write Clear and Compelling Headlines

Your headline is the first thing people see when they encounter your ad, so it needs to be clear and compelling. Your headline should summarize the main benefit or value proposition of your offer, and include a keyword that matches your audience’s intent. For example, if you sell a SaaS tool that helps entrepreneurs manage their finances, you could write a headline like “How to Save Time and Money with the Best Accounting Software for Small Businesses”.

4. Include a Clear Call to Action

The last but not least tip for writing successful Facebook ads is to include a clear call to action (CTA) that tells people what you want them to do next. A CTA can be a button, a link, or a phrase that invites people to take action, such as “Shop Now”, “Learn More”, “Sign Up”, or “Claim Your Offer”. Your CTA should be relevant to your offer, create a sense of urgency or scarcity, and use action verbs that motivate people to click.

02 How to write effective ad copy for facebook

1. Study your competitors’ ads

Study your competitors’ ads with Goodsfox, an ad spy tool that lets you see your competitors’ ads on Facebook and other platforms. It allows you to search and filter ads by keywords, niches, countries, platforms, and more. Besides, the ad creatives, landing pages, active days of any ad are also visible to you.

With Goodsfox, you have the opportunity to easily identify your competitors’ unique selling propositions, emotional triggers, pain points, benefits, and calls to action. Try to understand why they are using those elements and how they appeal to their target audience.

One of the keys to creating effective Facebook ads is using your competitors’ ads as inspiration, not imitation. Don’t copy their exact words or images, but use them as ad inspiration. Think of how you can differentiate yourself from them and offer something better or different. Goodsfox can help you find new trends, niches, and creatives that you can use for your own ads.

Source: Goodsfox

The ad from Goodfox is an image ad that promotes a wireless meat thermometer called MEATER. It shows a picture of the device inserted into a steak on a grill and connected to a smartphone app that tracks the cooking temperature and time. The ad claims that MEATER can help users get perfect results every time they cook, whether it is steak, chicken, fish, or pork. According to Goodsfox, users in the United Kingdom who are interested in cooking and technology are its targeted customers.

2. Test your ad copy

Another way to write effective ad copy for facebook is by test different variations of your ad copy and measure the results. First and foremost, it’s essential to compare different headlines, images, videos, descriptions, and CTAs. Then, you should analyze the data and see which ones perform better in terms of clicks, conversions, and ROI.

3. Keep your ad copy clear and compelling.

Use simple and direct language that speaks to your audience’s needs and desires can be highly effective. Besides, don’t forget to include some power words, emojis, questions, and testimonials to add emotion and urgency.

03 How to Optimize Your Facebook Ad for Effectiveness

1. The Fast Takeoff Method

Use the fast takeoff method to launch your ad with a high budget and frequency for the first few days. This will help you get more impressions and data faster and then lower your budget and frequency once you find the winning ad.

2. Targeting Parallel Interests

Target parallel interests to expand your audience and reach more potential customers. Find out what other interests your audience has besides your niche and target them with your ad.

3. Targeting Influencers’ Audiences

Target influencers’ audiences to leverage their authority and trust. Find out who are the influencers in your niche and target their followers with your ad.

04 Conclusion

Digital marketing is a constantly changing and challenging field, where staying on top of the game is vital. TikTok is one of the most widely used platforms for advertising, so marketers and advertisers need to have a cutting edge. That’s why TikTok ad spy tools in 2023 are so useful. These amazing tools enable businesses to learn from valuable data, track their competitors’ tactics, and improve their own advertising campaigns. In this article, we’ll review the best TikTok ad spy tools in 2023, helping you discover the secrets to effective TikTok advertising and giving you a competitive edge in this dynamic landscape.

01 Why use TikTok Ad Spy Tools

TikTok Ads spy tools have revolutionized the way marketers approach their advertising strategies. Here are a few compelling reasons why you should consider leveraging these powerful tools:

Source:jezzmedia.com

Find winning products:

TikTok ad spy tools enable you to find the hottest and most profitable products in your niche, before they go viral. You are allowed to see what products are trending, what ads are working, and what audiences are responding to. Thus, it is very essential for you to save time and money on testing and validation, and focus on scaling your sales.

Analyze competitors’ strategies:

TikTok ad spy tools facilitate you to monitor and analyze your competitors’ ads and tactics. Seeing how they create their videos, what captions they use, what hashtags they include, what landing pages they direct to, and what results they achieve is possible for you. In this way, you will have the opportunity to learn from their strengths and weaknesses, and find gaps and opportunities in the market.

Optimize your own ads:

Optimizing your own ads based on data and best practices are available for you by using TikTok ad spy tools. What types of videos, creatives, formats, and elements perform best on TikTok are visible to you. You are also allowed to test different variations of your ads and compare them with your competitors’ ads. As a result, improve your click-through rates, conversions, and return on ad spend are attainable in this way

02 Top TikTok Ad Spy Tools in 2023

Goodsfox

Goodsfox is the leading advertising intelligence platform that helps you monitor your competitors’ ads, discover new marketing ideas, optimize your ad performance, and grow your business.

It covers over 28 regions/countries and 19 mainstream media platforms including TikTok, Meta Audience Network, Instagram, YouTube, etc, supporting queries of 23 popular categories of global e-commerce advertising monitoring. This gives you a global and comprehensive view of the e-commerce advertising and product trends in different markets and channels.  

It also tracks over eight hundred thousand TikTok ads and products, and over two million independent station store data. You can search by keyword, category, country, language, date range etc.

The details of each ad and product, such as the video URL, advertiser name, landing page URL, ad creative, product name, product image, product description, product price etc. are visible to you.

Source: Goodsfox

TikTok Ads Library

TikTok ad library is like a goldmine waiting for you to discover it. At any time, there are more than 100 new ads from across the globe. The platform offers valuable information, such as trends and insights on how to connect with the ever-growing TikTok community. This tool is free to use and professional for getting insights on top-performing TikTok ads.

Source: articles.entireweb.com

Minea

Minea is a unique and smart TikTok ad spy tool that helps you discover the newest products in your niche. You are provided with preset search queries that help you find the most popular products in different categories. And it also updates its list of top-performing products every day, so it’s always possible for you to find the latest and hottest products on TikTok.

Source: Minea

FlowSpy

This is another powerful and user-friendly TikTok ad spy tool that provides you with comprehensive details on your competitors’ ads. You can search by keyword, category, country, language, date range, device type, and more. This tool also provides you with features such as ad analysis, product analysis, audience analysis, and competitor analysis.

Source: FlowSpy

03 Conclusion

TikTok ad spy tools are essential for any business that wants to succeed in TikTok advertising in 2023. They help you find winning products, analyze competitors’ strategies, and optimize your own ads. By using the top 4 TikTok ad spy tools we mentioned above, you are capable of unlocking the secrets to successful TikTok advertising and gaining a competitive edge in this dynamic landscape.

Finding and analyzing your competitors’ ads on TikTok is a valuable practice that can help you improve your own advertising strategy on the platform. By doing so, you can gain a competitive edge and grow your brand awareness, engagement, and sales on TikTok. However, finding competitors’ TikTok ads effectively can be challenging. So you can use social media monitoring tools like GoodsFox to track and analyze multiple competitors’ profiles and ads on TikTok.

01 Understanding competitor’s TikTok ads

To succeed in the challenging online environment, you need to outperform their rivals and optimize their advertising strategies. A smart way to achieve this is by studying competitors’ TikTok ads. By learning from their tactics and messages, you can discover their methods and use them to improve your own TikTok advertising campaigns.

Source: SocialMediaExaminer.com

There are several key reasons why analyzing competitors’ TikTok ads is valuable for your business:

Identify your competitors.

You can find out who are the main competitors in your niche, what are their goals, and how they position themselves on the platform.

Set performance benchmarks.

You can compare your own metrics, such as views, likes, comments, shares, and followers, with those of your competitors and see how you stack up against them.

Discover opportunities to pursue.

You can spot gaps in the market, identify trends and best practices, and find new ways to reach and attract your target audience.

Form a baseline for your TikTok marketing strategy.

You can use the insights from your competitor analysis to craft a unique and compelling value proposition, create engaging and relevant content, and optimize your ad campaigns.

Save time and money.

You can avoid making costly mistakes by learning from your competitors’ successes and failures, and focus on what works best for your brand.

02 Methods to Find Competitor’s TikTok ads

So how can you find and analyze your competitors’ TikTok ads? Here are some steps you can follow:

To find and analyze your competitors’TikTok ads, you can use social media monitoring tools. You can use tools like GoodsFox to track and analyze multiple competitors’ profiles and TikTok ads. Goodsfox is a global e-commerce advertising and product selection tool that provides you with the most comprehensive and up-to-date data on the ads, hottest products and shops across various platforms and regions.

Source:Goodsfox

For example, you can see how long have they advertised their goods, which regions and media they advertised, and what types of videos they post. You can also compare your own metrics with those of your competitors and see what you need to improve. Using Goodsfox can save you time and effort, as you don’t have to manually search for your competitors’ TikTok ads. You can also get alerts and notifications when your competitors launch new campaigns or change their strategies.

Source: Goodsfox

By finding and analyzing these aspects, you can learn what makes your competitors’ ads effective or ineffective, and what you can do better or differently.

03 Analyzing Competitor’s  TikTok Ads

Once you have located your competitors’ TikTok ads, it’s important to analyze them strategically to extract valuable insights. Here are some strategies and factors to consider when analyzing competitor ads on TikTok:

Ad Creative and Messaging:

Examine the ad creative and messaging of your competitors carefully. Evaluate the images, titles, and writing methods they use. Notice any common or popular features in their messaging approach, mood, and brand personality. Find out what makes their ads attractive and interesting to their ideal customers.

Targeting and Audience Segmentation:

Review the targeting choices your competitors make for their TikTok ads. Analyze the particular audience segments they aim for based on characteristics, preferences, and actions. Think about how they customize their messaging to appeal to these diverse audience groups. Look for chances to improve your own targeting methods based on their effective practices.

Engagement and Social Proof:

Examine the engagement indicators of competitor ads, such as favorites, shares, and replies. Evaluate the amount of social proof they have created through user responses. Find out the kinds of content that get high engagement and figure out what appeals to the audience. Think about using similar components or tactics to increase your own ad engagement.

04 Conclusion

In conclusion, finding and analyzing competitors’ TikTok ads is a crucial step to improve your own TikTok marketing strategy. By using social media monitoring tools like Goodsfox, you can easily track and compare multiple competitors’ profiles and ads on TikTok. You can also learn from their creative, targeting, engagement, and conversion tactics, and apply them to your own campaigns. If you want to get more insights and tips on how to succeed on TikTok, subscribe to our blog and get the latest updates on e-commerce advertising and product selection.

Micas is an online store that specializes in selling fashionable women’s clothing, with the slogan “Micas | Styles A Cut Above”. In this article, we will analyze the advertising strategy and performance of Micas in the global market, using the data from Goodsfox. We will also look at some of the clothing ad creative cases and see how they capture the attention and interest of potential users.

01 What is Micas

Micas is a women’s clothing brand, which was officially operated on 2021 and mainly for European and American markets. It offers a variety of styles and colors of tops, dresses, pants, jackets, swimwear, etc., as well as some accessories and shoes. Its products are diverse, ranging from simple, vintage, sexy, casual, and more, to suit different occasions and preferences. Its prices are also reasonable, and some items have discounts.

Source: Goodsfox

According to Goodsfox’s China sea list, Micas recently rocketed to the first place in the list.Based on the statistic from Goodsfox, Micas is a brand that attaches great importance to advertising and marketing investment, and the amount of advertisements has always remained at the top of the list.

02 How Micas Optimizes Its Advertising Performance with Different Media

Micas has demonstrated a smart and effective advertising strategy that leverages various channels and formats to reach potential users. According to the data monitored and collected by Goodsfox, Micas store’s traffic rank is 4,024,460, and its advertisements have covered 46 areas and 4 media.

In terms of social media marketing, Micas has been operating accounts in various mainstream media since 2021, of which Instagram, Facebook and Tiktok are the main positions. Instagram has the highest number of followers, accumulating 700,000. The content is mainly some posts about influencers’ outfit sharing. Tiktok has the highest number of interactions, with a total of 337,000 likes. Through the form of forwarding or joint waist KOL cooperation, the facebook account has a total of 85,158 likes.

Source: Goodsfox

03 What kind of creative ads do Micas promote

The first creative ads

Expression form: Cloth matching

The high-frequency use of cloth matching for typesetting is the feature of Micas’s image ads. This kind of ads does not require real people, and the production cycle is short.

Source: Goodsfox

Ads data from Goodsfox

Creative type: Picture  Active days: 2 days  Period: 2023-06-24 ~ 2023-06-25

Media: Messenger, Instagram, Facebook, Meta Audience Net

Regions: United States，Germany，United Kingdom，Canada，Colombia，Israel...

The second creative ads

Expression form: multi-date outfit recommended

In the following ad, it combined with the popular topic from TikTok called "different stages of wear", respectively show the dress recommendations on "date with a guys who has a dog", "who follows a bunch of random insta models" and "who is a good listener". In terms of effect, users will not be disgusted by this type of ads, because the video is interesting and attracting enough.

Source: Goodsfox

Ads data from Goodsfox

Creative type: Video  Active days: 137 days  Period: 2022-09-21 ~ 2023-06-24

Media: Messenger, Instagram, Facebook, Meta Audience Net

Regions: Israel, Malaysia, Switzerland, Norway, Japan, United Arab Emirates...

The third creative ads

Expression form: The same style with influencers

Through videos from influencers to show users the most real wearing effect, which is conducive to stimulating users' buying interest.

Source: Goodsfox

Ads data from Goodsfox

Creative type: Video  Active days: 9 days  Period: 2023-06-16 ~ 2023-06-25

Media: Messenger, Instagram, Facebook, Meta Audience Net

Regions: Germany, United States, Mexico, Australia, France, Switzerland...