Galo Solutions

One of the efforts from Jaris & K's in giving back to the community of Jakarta Indonesia through its Corporate Social Responsibility (CSR) program is to allow a few of Jakarta's creative minds to express their creations through artwork displayed on their Out Of Home (OOH) displays. Four local artists are partnered by Jaris & K, and they are who goes by their artist name of @_tragicoo_, @comolo_, @bulletos, and @_gula. Each artist displays a style of artwork according to their inspirations and ideas surrounding the theme of what it's like to live in Jakarta. 

@_tragicoo or known by the name of Darmawan Aji Sambodo, displayed an artwork that he themed Dream, Demand, and Desire. The artwork shows a narrative of where there's a dream accompanied with the want and will within a person's character, then there's always a way to strategize on how to keep on surviving in such a busy and demanding city like Jakarta. 

Another of Jakarta's talented artists, @_gula  chooses to display artwork through the narrative of Love, Hate, and Relationship. Jakarta, is a city with a dense population, a place where people hangin’ their dreams and hopes, and even though there are so many imperfections of the city, it feels like we are too in love to leave it somehow.

On the other hand, @comolo_ chooses to remind Jakarta's passing commuter about the iconic icons that have triumphed in their respective era from Jengki style architecture and adaptations from the Yankees, socialites with kebaya, indifferent youth with hairspray to obsession with the Komodo as a mascot, and compilation of cities that always want to change without direction which sometimes forgets to return to the roots. 

Lastly, @bulletos chooses to display an art-filled around the colors and moods that represent the streets of Cipete where the art installations are placed upon. 

Recently, collaborations between artists and creative groups or agency with Jaris & K as an OOH (Out of Home) & DOOH (Digital Out of Home) advertising space provider, includes singers Kunto Aji, a record label Sun-Eater, local arts artists, to several creative agencies houses such as PopUP, Mayn Studio, AskTarra, Galo Solutions, Kreaby showing their content art-creations on the pillars MRT on Jalan Fatmawati, South Jakarta. 

These collaborations display a breath of fresh air in collaborative initiatives throughout Jakarta, not only making waves amongst in the digital world of its impacts but also giving Jakarta much-needed colors around its street. In a phase where we are all still on our road towards recovery during this COVID-19 Pandemic, seeing initiatives like this always gives its audience fresh new ideas and inspirations. 

After a year where so many people have been spending their activities mostly indoors, the turn of the year marks a new momentum where the populations in Jakarta are beginning to spend more and more time outdoors.

With that, advertisers have an opportunity to deliver their messages in a new way that feels fresh to consumers also means media buyers have their work cut out for them.

Jaris & K’s recent partnership with Jakpro in placing OOH advertising platforms along the MRT lines and stations provides advertisers a great opportunity to reach out directly to the consumers in a more impactful manner. This is due to its placement that can be seen very dominantly at very prime locations and streets starting from Kebayoran Baru to Lebak Bulus.