Foolishness File

7 Mindset Mistakes That Cost You Your Future

We don’t usually talk about mindset and beliefs, but over the past 2 years of my disappearance from the scene I’m finally back, Foolishness File is back.

I’ve come to realize that it’s not just about tactics, strategies and techniques.

I thought all this mindset stuff was just a waste of time. I was like… “hey let’s just get right into it!”

First business… failed. Second business……

12 Marketing Mistakes That Guarantee Startup Failure

Perfect product? Check. Solid business plan? Check. A team of motivated employees? Check. So why isn’t your business taking off? The answer is more than likely a problem with your marketing. When business is slow, one of the first places big companies look to cut costs and revamp strategies is the marketing department. The time to take action is now. If you’re launching a business, you should…

Influencer Marketing Mistakes: The Full Step by Step Guide With Proofs From The Influencers Themselves

It’s crazy out there isn’t it? Over 2 million blog posts published a day… Millions of products to choose from… You wonder if you’ll ever be able to cut through all the noise. Besides… you’d need a ton of money to get pushed to the front of the line right? Yes, that was true years ago, but not anymore… [tweet_dis inject=”#influncemstk”]Going viral has become more achievable than ever…

7 Soft Hearted Mistakes Startup Founders Make

So, let me guess.

You’re a nice person, you probably always help people and everyone likes you, right?

That’s a good thing, isn’t it?

Yeah, it is… but that doesn’t mean you don’t have some disadvantages…

Most soft hearted entrepreneurs, make some deadly mistakes that can ruin their chances for success…

1. Afraid of Firing Bad Employees

You can’t afford to have bad employees.

Maybe they’re lazy,…

11 Sales Mistakes That Wipe Millions Off The Table

That’s a nightmare isn’t it?

I don’t need to tell you that sales are what keep your business alive.

You know it too – otherwise you wouldn’t be here.

So let’s cut to the chase…

There are “minor” mistakes that even the largest businesses make that costs them millions of dollars without them knowing – maybe they don’t care. Either way, it’s really sad to see millions of dollars leave the table…

Five Marketing Pitfalls to Avoid!

A decade or more ago, when ‘social media’ was not a term as widely recognized, marketing was much harder, specially for small business owners and entrepreneurs. Marketing budgets needed to be much more extensive because the cost of reaching your customer was higher. With the dot com boom and rapidly growing internet penetration globally, plus the availability of a plethora of inexpensive or free…

Top 3 Strategic Mistakes in Launching Websites

Today in the digital era, having a website is an absolute must for businesses. An average of 571 websites are made every minute. This shows the importance a professional website has for every business. Here are the top mistakes entrepreneurs allow in website launch.

1. Delegating the website development to a developer

Most people think of web developers first when they decide to launch or…

Top Mistakes in Defining the Profitability of the Industry

The idea of starting a business is often based on passion, previous experience or even the disposable resources and social issues. While for success one of the drivers in choosing the industry to set business in, needs to be the profitability of the later. Although the social role and the corporate mission are important, still profitability is the primary goal of entrepreneurship. This means that…

3 Pricing Mistakes Made By Entrepreneurs

When I started my first ‘serious’ business, I was fourteen years old. Suffice to say I knew nothing of good business practices, and had no clue what the word ‘entrepreneurship’ meant. At 26, I still have that business, but I only keep it around now for sentimental value: My first baby is essentially comatose. When I look back, I see a large number of mistakes I made, but the one that perhaps…

5 Common Rookie Mistakes Made at The Gym

Everyone makes mistakes, though many of us have read in the books: knowledge is power. This proverb holds to be true for nearly everything, even when we talk about health and fitness. The more knowledge you obtain about the subject matter the better practitioner you’ll be. However, most of us do not stick to routines and workouts religiously  when we go for a Gym workout, this leads the situation…

8 Investing Mistakes That Can Eat Away Your Success

According to the world renowned investor Warren Buffett, wise people should try to learn from someone else’s mistakes. We probably won’t live long enough to keep making mistakes all the time.   Even one of the smartest business tycoons like Warren Buffett made investing mistakes which he still regrets. But he also believes that a wise investor learns gradually as he/she grows. Sometimes, one has…

Top 5 Sales Mistakes Entrepreneurs are Making in their Business

Imagine as an entrepreneur, you come up with the most awesome idea for a business, you conduct all the research. You realize that there is a demand for what you want. You pitch your idea, get funding and you are ready to go. You do everything necessary to launch your business, and finally you are ready to go. You launch your business however no one is buying. You are not generating sales, and if…

5 Tips for Choosing the Right Domain Name for Your Small Business

One of the most important pieces of real estate that small online businesses can have is their website. While having social media profiles such as Facebook business pages or twitter handles for your business is smart, entrepreneurs do not own these sites. For instance, Facebook can remove a business’ page at any time of their choosing if they think it violates one of their policies. Therefore,…

11 Common Web Design Mistakes

Most small businesses now understand the importance of having a website as part of their brand strategy and for building their business. However, more often than not, due to the lack of the necessary funding, time, or creativity, these small businesses sometimes tend to create some very mediocre sites that can distort and take away from their brand. Consequently, it is crucial that entrepreneurs…

What You Do Not Need To Start a Business

There is a general theory amongst some wannabee entrepreneurs that there are some basic things you need to start a business. People, including me in the past, made the mistake thinking that to start a business, you need to spend a lot of money upfront, buy a lot of equipment’s, have fancy office and furniture’s, hire employees and a host of other. However with the advent of the internet and…

Elements You Should Have in Your Marketing Plan

We all know that cash is the life blood of any business. Without cash readily available businesses can end up having a lot of problems. However what is it that brings cash into your business? What is really responsible for an influx of cash? There is a debate going on as to whether that is your products, your services or the people you hire.  While everything mentioned is right, I believe that…

Seize the Opportunity before it goes!

The following is an email from Brandon Hakim informing me of one of his mistakes: A few months ago, I had a meeting with my landlord. After months of negotiation, we’d finally come to an agreement. We shook hands, and I left the room extremely happy. Three days later, I asked him to send the agreement over to me, only to find that a few key points had been changed. Long story short, it took me…