Small Business Tech Blog

MVP Explained: Launch Faster, Learn Faster (The 4 Key Steps)

Ever feel like your brilliant app idea gets stuck in the development phase? At Eiosys, we believe in launching fast and learning faster, that's why Minimum Viable Products (MVPs) are our jam! 

Our latest video dives deep into the world of MVPs, covering:

1. What exactly is an MVP?

2. The amazing benefits of launching with an MVP (think saving time & money!)

3. A step-by-step guide to crafting your own MVP ️

4. Common pitfalls to avoid on your MVP journey ❌

By the end of this video, you'll be equipped to launch your MVP with confidence and gather valuable user feedback to iterate and build a product your audience ACTUALLY wants.

Here's the latest blog launched by our team at Eiosys- "What are EEAT and YMYL?" In This blog, you'll learn all you need to know about Google's EEAT and YMYL Guidelines to take your on-page SEO to the next level.

What's EEAT? EEAT (Experience, Expertise, Authoritativeness, Trustworthiness) is a part of Google’s search quality rater guidelines. While EEAT is not a ranking factor, it’s still an important concept in SEO as Google wants to serve results with strong EEAT. High EEAT increases user confidence and boosts your website’s conversion rate.

🎉📢 Attention all website owners and designers! 🎨 Are you struggling with choosing the perfect color palette for your website? 😩

Our latest blog post "How to Choose Colors for Your Website" has got you covered!

💡 Learn expert tips and tricks to create visually stunning websites that stand out from the crowd. 🌟

Don't let the fear of choosing the wrong colors hold you back, read our blog now! 💻

Are you ready to level up your content game? Check out our latest blog post on the 🔝 top AI content writing tools 🔝 that will make your life easier and your writing more efficient. 🤯💻

Don't miss out on this game-changing information! Click the link below 👇 to read now!

#contentwriting #AItools #productivityhacks

This tool tells you the technology stack used by a website. 

Decoding Jakob's Law of Website Design

Top 5 Free Website Analytics tool

Website Analytics tool is a must-have tool for every business. It helps you understand your audience and make informed business decisions.

These web analytics tools are used by millions of businesses and web developers around the world.

These are the top 3 websites that you can use to download free and high-resolution stock images for website and digital marketing campaigns.

Do you know that it only takes a few seconds for a new user to form an impression of your website? So, how do you ensure that they have a good lasting first impression? It’s simple – make your website visually aesthetic. 

To create a mesmerizing first impression, your website design should be top-notch. Website building techniques have come a long way, from eliminating excess unessential structures to subtle pastel colours. Colour, spacing, background, font, amount of text, and much more, you need to tick all these boxes. 

A simple design can make or break a beautiful website. Website designers are always in quest of searching for new website trends that they can incorporate. These designs enhance the beauty of your website. So, here are the top 20 trending website trends of 2022.

Horizontal Scrolling

Horizontal scrolling is primarily used for maps, catalogs, and portfolio websites. This trend discloses cumulative information like a photo gallery. Many designers have been experimenting with horizontal scrolls in the past few years. If you can get this trend right, it will make your website more appealing and fun. 

McBride Design did a fantastic job while using the horizontal scroll. They managed to showcase large high-quality photos of their work by scrolling sideways. Also, the horizontal scroll did not take much space to incorporate extensive work examples. Pointing out clearly in the bottom right corner makes it easy to navigate.

Retro Fonts

The 80s and 90s retro fonts are making a blockbuster comeback in the website design space. Retro fonts are becoming more of a thing with a refreshed look. 

As the popularity of retro fonts fluctuates, many designs that feature vintage typography have not held up well over time. However, they are coming up with more variations like artistry touches, different stylizations. Retro fonts give the website an edgy look. 

A bit of experimentation brings new life to traditional bold fonts that would otherwise feel stale and cliche. Standard fonts are given a modern twist while maintaining the readability of the website.

Austin East Cider has made great use of these retro fonts for making the website look cool and edgy.

Light and Dark Mode Toggle

The dark mode is one of the most popular trends of this decade. In this competitive era, scrolling through the website should be an experience, and giving the user the power to toggle between light mode and dark mode adds that magic.

To effectively use this mode, you have to make sure that the colour palette you choose complements both light and dark backgrounds. As a result, switching between modes won’t affect visibility. Changing to dark mode at night saves your eyes from unnecessary blue light exposure. 

DuckDuckGO is the best example of a light and dark mode toggle feature.

Modern Minimalism

“Less is more” is the funda of this website trend. Minimalist design can uncover the extra featured elements in the design. Earlier, many people used to think that minimalist design meant fewer elements and more white space. However, in 2022 web designers are going unconventional with colourful minimalist designs. 

There is less freedom to play with different textures in the minimalistic approach. But, on the other hand, it is soothing to the eyes and can make a mark in the user’s mind if created in the right way.

Nike did a fantastic job with minimalistic design.

Multimedia Experiences

If you want to incorporate videos, visual texts, and audio on your website, a multimedia web experience is a way to go. With faster internet connections, multimedia websites are trending nowadays as it is easier to load a high-quality video. Moreover, video playing on your website page makes it easy to gain engagement. 

For web designers, managing multimedia experience is a bit tricky. If you go a little overboard, the user will be overwhelmed. Also, using multimedia on websites has many constraints. Web designers have to take care of numerous things, including video/audio formats, closed captioning for pre-recorded multimedia, etc.

The black yearbook is one example of a multimedia design website. 

Brutalist Typography

When your hero text on the website makes a statement, you don’t have to look behind. Bold text on your home page does make your user’s head turn. 

These bold texts essentially decrease or eliminate imagery to let the message itself carry the weight of the first encounter. Although these typographies are massive statements, they are simple in their unique way. Brutalist typography is a vibe in itself.

Automotive company website Mbition (part of Mercedes) is a great example of brutalist typography. It also incorporates dark mode web design trends.

Layered Effects

As the name suggests layering, web designers must take precautions while implementing this trend. This effect looks fun and is a treat to the eyes. Stacking, overlapping, and merging design elements can create a sense of depth and connectivity. But it is the designer’s job to establish connectivity in every varying aspect.

The website becomes more engaging with layered effects as the user spends more time finding the hidden gems in layers. 

Dribbble shows some of the impressive examples of layered effects.

3D Illustrations

With the introduction of the Metaverse, 3D illustrations will be the most remarkable design trend in upcoming years. As the line between virtual reality and the real world is getting thinner, every web designer is trying to get hands-on with this designing technique. 

To create depth and dimension in 3D design, elements like shadows, overlapping effects, and animation can be used with a minimalistic background approach. The integration of high-quality 3D visuals into web design is becoming increasingly common. Instead of being distracting, they enhance the overall user experience.

Sennep shows exactly how the 3D illustrations can be done.

Parallax Scroll Animations

This trend is an old one compared to other trends in the list. It is an optical illusion effect. There are multiple effects designers can create with parallax. It makes the computer screen look more like a theatre stage. When users browse through the web pages, they find the performance fascinating. 

Here are a few points a designer needs to be mindful of when incorporating parallax scroll animation in the website:

Add an option for a user to turn off the effect.

Keep the minimum number of Parallax effect

Don’t compromise with the readability and user-friendliness of the website.

Alexdram is an excellent website to take inspiration for creating your upcoming website with parallax effects.

Custom Cursor

For this trend to appear, you need to engage with the website. The custom cursor is a new revolution for the most overlooked aspect of the website. This effect might be fascinating since we are familiar with the old-fashioned arrow cursor. However, many designers use this tiny piece to make a big difference in the whole website scrolling experience. 

The oversized pointers and mouse hovers make the other design elements pop out. 

Bullmonk has perfectly incorporated this fun trend into its website to look more appealing and engaging.

Color-less Designs

This “back to basics” trend is gaining prominence in website design. Many designers prefer muted colours over colourful pages. The key reason for this is that the low saturation colours are pleasing to the eyes, giving a premium look. Something as simple as a plain design can remain engaging with micro-interactions, animations, and other dynamic effects. 

The colourless designs can give you a canvas to showcase your craft. Also, it can be liberating and kickstart creative thinking which will result in a beautiful website.

H&M’s website utilized this colourless design and pulled it off quite well.

Scrollytelling

If you want to tell an intricate story on web pages, you must go for scrollytelling. Incorporating scrollytelling on the website allows you to adjust its flow at your own pace in the same way you read a book. 

The audience is served engaging content as part of these visual effects to capture their attention. As a part of narrative visualization, scrollytelling involves the sequence of optical elements arranged chronologically to convey a specific message to visitors.

Inception explained is a great website to take inspiration from for scrollytelling.

Adding Real Images

People connect with people! Adding real people images is the simplest way to tell any message or story through a website. For example, many cosmetic and clothing line websites use real human pictures as their primary design element. 

Significant research has been done on this topic, and it has been proven that people are likely to believe when they see accurate images on websites. The main issue on the eCommerce website for making purchase decisions is trust. When we see somebody has already experienced it or used it, we tend to believe it, leading to more conversion rates.

Inde Wild is the most authentic gem while using real people’s faces. They have also added an actual video to the website.

Smart Content Load

Websites are often slow because designers incorporate heavy graphics and third-party elements. Fortunately, you can develop a website that only loads what users need to see. 

Therefore, intelligent content load only loads the explicit, graphic content which user wants to see, eliminating excessive loading or slowing of the website. It is often known as lazy loading.

Social media platforms have been using this technique for years. If you include it in your development plan, it will help you increase your website loading speed. So, besides creating resource-efficient websites, you will also get a better return on your investment.

Instagram effectively uses smart content load to get the best user experience.

Cartoon Illustrations

Your website design doesn’t have to be bland when you can use doodles, hand-drawn illustrations, or even comics to make it more exciting and fascinating! There was a time when the websites were just plain text and a few graphics. 

Nowadays, we can transform websites by using cartoon illustrations to connect with people in an entertaining way. Designers are now experimenting and pushing their limits to connect with the audience on a personal level.

Bonsai used this cartoon illustration and made their website looks so much fun.

Gaussian Blur

Gaussian blur is the effect you probably see everywhere but don’t know the exact name. Gaussian blur means the technique that fades and smoothens parts of images to get highlighted focus on the particular region. 

Photographers have been using this approach for a while by using tools like adobe photoshop. As the Gaussian blur size increases, so does the indiscernibility of the image behind it. 

Gaussian blur can be applied to many aspects of design like sharpening or enhancing the detail in a foreground, softening background noise, creating a background, and blurring out elements in an image.

Ricardo Seola’s portfolio website is worth taking inspiration from.

Glassmorphism

Glassmorphism is a new vertical design trend that includes the following core elements: 

Light minimal borders

Background enhancing bright colours.

Transparency in the sense of glass background.

Slight drop shadow to create an illusion of space

Layered effect.

By its verticality and the fact that it is transparent, users can establish hierarchy and depth. The layers are seen as virtual pieces of glass stacked one on another.

Organic Shapes

Any irregular or uneven shape is considered an organic shape in website design. Because the shapes are irregular, they tend to provide more depth to the website. Generally, organic shapes display humanistic visuals that draw a user’s attention and enhance your website’s customization. The organic shape does not include a straight line. These are the shapes that naturally occur in nature, like leaves, mountain edges, etc. 

These shapes are slowly replacing conventional shapes like squares and circles. 

In addition, designers are experimenting with regular shapes like circles, rectangles to give the website a natural appearance.

Minidil gives goals to create your website using organic shapes.

Augmented Reality(AR) Experiences

AR is a technique in which you experience digital objects in the real world through smartphones, tablets, or AR glasses. As Metaverse is approaching, augmented reality is becoming the talk of the town. As a result, AR will be a great addition to existing websites. In the current marketing scenario, many brands are deploying their AR implemented websites. AR websites are the best way to engage with customers and give them a best-in-class user experience. 

Many automobile and eCommerce websites add AR to their existing website to provide a great user experience. To view this webAR content, you are required to download Instagram or TikTok. However, webAR is still in its initial phase and runs less smoothly on older devices.

There is no better example of AR in today’s date than Jeep.

Brutalism

Raw and experimental appearances in web pages are known as brutalism in web design. The name originated from the french word “béton brut,” meaning bare concrete. The designs are unapologetic and unique in their own essence, and it leaves a strong impression on the user’s mind. This raw and edgy aesthetic provides an enjoyable experience to the end-users.

This rebellious style is established against the traditional website design trends. The brutalism work usually appears on cursor hover. Although the typography is bold on these sites, there are so many micro-interactions and raw elements that totally enhance the overall beauty of the site. 

On brutalist, you will find 100s of examples of great brutalism.

Bottom Line

There are hundreds of millions of websites in the online world today. So, to be successful, you must stand out from the crowd.

In the above list, we came across some noteworthy trends in the website industry. A good website design can set you apart from your competition and tempt the users to spend more time on the website. The future holds so much more for web designers. So buckle up and never stop experimenting!

There are a lot of search engines available online today, and finding the right one for you might be a daunting task.

The search engines that live on our new blog post are the top players in the industry. The algorithms are excellent, the user interfaces are easy to use, and the results are relevant.

When televisions emerged in the Indian market, people were struck with the idea of watching movies and shows from their homes. The concepts of advertising, entertainment, news also saw a gradual change when the shift from radio to television began. Similarly, nowadays OTT or ‘over-the-top’ platforms are gaining prominence over television with their phenomenal features.

OTT platforms have gained immense popularity in recent years. Especially in the lockdown period when theatres were closed, OTT apps gave us a theatre-like movie experience within the comfort of our homes. Many famous movies were released on different OTT platforms.

OTT platforms consist of numerous regional, national, and international movies and web show to attract a wide audience. Some OTT platforms also provide live streaming of cricket and football matches. You can watch them whenever you’re on the go. You just need a stable internet connection and a proper subscription.

Today, there are an array of OTT apps in India. Whether you’re a Bollywood lover or fan of English movies, there’s everything on offer on Indian OTT platforms.

This blog will highlight some of the best OTT platforms in India, their plans, reviews, and ratings to help you choose the right fit for you!

11 Best OTT Platforms for every binge-watching lover!

Do you love binge-watching? If yes, then these OTT apps in India will give you a phenomenal binge-watching experience. So, let’s check them out!

Table of Contents

1) Netflix

Netflix was presumably the first OTT platform to emerge in the Indian market. Soon after its emergence in India, Netflix started streaming regional and national movies apart from international movies/shows.

This American-based OTT platform is widely popular for streaming ad-free movies and web series. What’s more? The subscription plans of Netflix start from an optimal rate of 199 INR to 999 INR.

Netflix rules the hearts of the Indian audience with its abundant varieties of shows and movies to spur the appetite of every viewer. Moreover, users can access Netflix from Mobile Phones, Tablets, Laptops, Smart TVs, and other streaming devices.

Even if you’re a Hollywood or a Bollywood fan, Netflix has got everything covered for your entertainment! Though the theatres were closed due to the pandemic, Netflix took proper care for the entertainment of its audience. Several blockbuster movies and web series were released on Netflix even during the pandemic period.

The platform also offers a 30-day free trial. After the trial period, as per the subscription you choose, the amount will be debited from your account. Moreover, you are always FREE to step back if you don’t want to continue with Netflix.

Installs: 1 billion-plus download on Google Play Store.

Reviews: More than 11 million reviews

Ratings: 4.4 stars on Play Store

Most Popular shows/movies: Breaking Bad, Delhi Crime, F.R.I.E.N.D.S, Sacred Games, The Big Bang Theory, Mirzapur, Money Heist among many other national and international movies. Apart from these, Netflix also provides a great deal for regional movie lovers. Shows like Hoichoi, CityShor, Planet Marathi, Koode, Thackeray are most beloved among regional audiences.

2) Amazon Prime Video

Looking for a fusion of regional and international shows and movies? Amazon Prime Video is nevertheless the right fit for you!

Amazon Prime Video is popular among the Indian audience for its varied and fresh video content. To access Amazon Prime Video, users must be prime member of Amazon’s e-commerce platform.

Also, Prime membership gives you free access to Amazon Prime Music and e-books on Amazon Kindle. Moreover, a prime member also experiences quick delivery options, exclusive discounts, and deals on the e-commerce website along with the boons mentioned above. Isn’t it a win-win situation?

Apart from English, the platform also offers movies and shows in six different Indian languages to suit regional audiences. Amazon Prime Video has also delivered several super-hit Indian web series. Shows like One Mic Stand, Tandav, The Family Man on Amazon Prime Video have earned lots of acclaim from audiences. The present cost of prime membership is 129 INR per month and 999 INR for a year.

Installs: 100 million-plus downloads on Play Store.

Reviews: 2 million reviews

Ratings: 4.3 stars

Most Popular shows/movies: Paatal Lok, Shameless, Tom Clancy’s Jack Ryan, Homecoming, Hanna, The Boys, Undone, etcetera. Movies/shows in an abundance of genres like animation, comedy, crime, science-fiction, historical drama, and many others are available on Amazon Prime Video.

3) Disney+ Hotstar

Disney+Hotstar is one of the most renowned OTT platforms in India, owned and operated by Walt Disney. The platform offers access to a plethora of content for children, young adults, and adults. Disney+Hotstar’s subscribers get access to all the Disney movies and shows such as Marvel, Star Wars, among many others.

The platform offers tons of varieties of content such as cartoons, sports, web series, national and international movies, comedy shows, drama, etcetera.

Disney+Hotstar offers Premium as well as VIP subscriptions to its users. The Premium package includes complete access to international shows and movies while the VIP plan offers access to domestic and national movies and series. VIP plan also includes access to live sporting events including IPL and other tours of the Indian Cricket Team.

Installs: 500 million-plus downloads on Play Store

Reviews: 9 million reviews

Ratings: 4 stars

Most Popular shows/ movies: 24, The Mandalorian, Star Wars-The Clone Wars, and American Crime Story. Also, How I Met Your Mother, Silicon Valley, Malgudi Days, Game of Thrones, Sharp Objects

4) Voot

Voot serves as an extension of Viacom 18’s online arm featuring tons of video content suiting the Indian audience. All the movies, television shows, web series, cartoons, etcetera run by Viacom 18 are hosted on Voot.

Television channels like MTV, Colours, and Nickelodeon share their content with Voot to lure online audiences too. Apart from Hindi and English, Voot also hosts shows and movies in Bengali, Kannad, Marathi, Telugu, Tamil, Gujarati for regional audiences.

Voot hosts its original series known as ‘Voot Originals’ only to the paid subscribers of Voot Select. Also, subscribers can even access the episodes of their favourite television show on Voot a day before it is telecasted on TV.

Subscription plans for Voot Select start from a mere 99 INR per month which is truly cost-effective. Also, you can access the Voot app on Android or iOs as well as browse on its website to access through a laptop.

Installs: 100 million-plus downloads on Play Store

Reviews: 2 million reviews

Ratings: 3.7 stars

Most Popular shows/movies: Asur, Marzi, The Office, A Million Little Things, Elementary, Why Women Kill, The Affair, Madam Secretary, etcetera.

5) Sony LIV

Sony LIV as an OTT app brings all the shows, movies, sports, and cartoons broadcasting on various domains of Sony Entertainment into one shed of an umbrella. It consists of more than 18 years of video content owned by Sony Entertainment available at a single click.

If you’re a sports lover, Sony LIV provides a great deal to watch all the live broadcasting of your favorite national and international sports tournament. Moreover, it offers premium quality content at the mere subscription cost starting from 199 INR/ month.

Also, you might be pleased to know that Sony LIV is India’s first OTT platform to produce music content for the Hindi version of the blockbuster film ‘Passengers’.

Installs: 100 million-plus downloads on Play Store

Reviews: 1 million reviews

Ratings: 3.8 stars

Most Popular shows/movies: Scam 1992, Girls Hostel, Gullak, Sandwiched Forever, Avrodh, Who Wants to Be a Millionaire, Hillary, Dark waters, Indebted, 1917, Alex Rider, Lincoln Rhyme, along with many other popular movies and shows.

6) ALTBalaji

ALTBalaji is another OTT platform in India offering plenty of regional content. It hosts several web series, shows specifically curated to suit the taste of the Indian audience. Also, ALTBalaji hosts adult content for an 18 plus audience.

Apart from English, the platform also has a bunch of series and movies in Hindi, Marathi, Bengali, Tamil, Punjabi, etcetera. ALTBalaji app is available for Android as well as iOS users while laptop users can browse via the website. The content on this platform covers a wide range of genres ranging from romance, comedy, thriller, mystery, etcetera.

The subscription plans of ALTBalaji are certainly pocket-friendly ranging from INR 100 for 3 months, INR 180 for six months, and only INR 300 for a year.

Installs:10 million-plus downloads on Play Store

Reviews: 294K reviews

Ratings: 3.3 stars

Most Popular shows/ movies: Bose: Dead or Alive, Cyber Squad, Dev DD, Home, Romil and Jugal, XXX, etcetera.

7) MX Player

The journey of MX player from being just another video streaming app to one of the most recognized OTT platforms in India is amazing. MX Player has been regarded as an OTT platform since 20 February 2019.

MX Player is available as an app for Android and iOS users. Users can browse it via its website as well. It is completely FREE to use and operates on ads. The platform also claims to consist of 150,000 hours of video content available in more than 12 languages.

The platform hosts MX players’ Originals as well as licensed movies and series from several partners such as Paramount Pictures, Sony Entertainment, Shemaroo, Hungama, along with many others.

Though the content on MX Player is completely free of cost, the ads in between might strain a user’s experience.

Installs: 500 million-plus downloads on Play Store

Reviews: 10 million reviews

Ratings: 4.2 stars

Most Popular shows/ movies: High, Ashram, Cheesecake, Flames, Hello Mini, Damaged, etcetera.

8) Eros Now

Looking for blockbuster Bollywood movies? Eros Now is your one-stop destination! Eros Now is raising the bars in the OTT industry with its premium quality and quantity of contents. The platform hosts movies and series in Hindi as well as English to attract a majority of the Indian audience. Moreover, it also claims to host more than 10,000 movies, and a plethora of music videos, audio tracks, television shows, etcetera.

With the sole aim to provide tons of entertainment options at the customers’ fingertips, Eros Now is constantly upgrading its content. Currently, it offers breathtaking features like HD videos, multi-language subtitles, and easy-to-download movies.

What’s more? You get access to thousands of movies, hundreds of shows, and music albums at just INR 99 per month.

Installs: 10 million-plus downloads

Reviews: 117k reviews

Ratings: 2.8 stars

Most Popular shows/ movies: Smoke, Metro Pack, Flip, Operation Cobra, Side Hero, Investigation, etcetera.

9) Jio Cinema

Hey Jio users, are you looking for an incredible binge-watching experience? What’s better than Jio Cinema! Jio Cinema is an exclusive OTT platform for Jio users. The most interesting thing about Jio Cinema is, it is available for FREE.

Jio cinema offers a wide range of video content such as movies, documentaries, web series, music, originals, etcetera for its users. Also, Jio Cinema has collaborated with Disney India to host popular Disney movies for its audience.

Looking for regional movies? Jio Cinema has covered everything for you! Recently, it collaborated with Hoichoi to telecast Bengali regional movies and many more! Jio Cinema’s app is available on Android as well as iOS.

Installs: 50 million-plus downloads on Play Store

Reviews: 833K reviews

Ratings: 4 stars

Most Popular shows/ movies: Jobs, The Kite Runner, Macbeth, Baywatch, The Founder, The Voices, Into The Wild, The Forgiven, The Sum of all Fears, etcetera.

10) Zee5

Do you love watching international drama series and movies? ZEE5 offers a hybrid of movies, web series, music, TV shows, etcetera available in more than 12 languages. ZEE5 also claims to host more than 100,000 hours of TV shows along with more than 500 web series. Since its partnership with Ditto, Ozee, and ALTBalaji, ZEE5 users have free access to the content available on those platforms.

To add more sprinkle on its content varieties, ZEE5 also hosts a bunch of international web series such as Turkish and Korean dramas. Moreover, the subscribers also get access to 90 plus Live channels to watch their favourite show, documentary, or sport LIVE. The most interesting point is all these benefits come for only INR 99 per month. Isn’t it mind-blowing?

Installs: 100 million-plus downloads on Google Playstore

Reviews: 1 million reviews

Ratings: 3.3 stars

Most Popular shows/ movies: Code M, Mafia, Mentalhood, Poison, Rangbaaz etcetera.

Conclusion

Binge-watching is a new hobby in today’s era! The current market is brimming with plenty of OTT platforms available in India. The video streaming boom is here to stay in the future!