Digital Marketing: The Right Way To Recruit (Attn HR) Part 2
If you havenât read part 1, you better read that first lol (https://digitalmarketingph.tumblr.com/post/637078767298314240/recruiting-digital-marketers).
Here are some sample job posting templates you may want to copy (but review or edit some as you deem fit within your organizationâs needs) so that you wonât look stupid among viewers (yes, we share it among our friends and make fun of it because you expect a lot with a blue-collar wage / rate offer). Educate yourself and get respected.
-Knows the basics of SEO copywriting (keyword insertion, word count, anchor text)
-Can write / cover various topics
-Keen on research
-Able to write objectively / formally for articles or leisurely for blogs
-Knowledgeable with Google Docs, Drive, and other related software tools
-At least 1-2 years of experience required
-Must be a graduate of Communications, Marketing, Journalism, or any other related course
-Can write / cover various topics
-Great command of the English language, written
-Keen on research
-Knowledge of using Google Docs, Drive, and other related software tools a plus
-Will work under supervision of Senior Copywriter or SEO team
-Must be a graduate of Communications, Marketing, Journalism, or any other related course
-Knows onpage and offpage optimization
-Knows how to use Google tools (Drive, Docs, Sheets, Slides, Analytics, Console, Merchant, etc)
-Knows Moz, Ahrefs, Screaming Frog, other SEO tools
-Knows how to navigate through CMS platforms (Wordpress, Blogger, Shopify, etc.)
-Create and present SEO reportsÂ
-Knows / understands Basic HTML
-Good copywriting skills
-Knowledge of marketing funnel / wheel a plus
-At least 1-2 years of experience required
-Must be a graduate of Communications, Marketing, Journalism, IT, or any other related course
-Will work under supervision of Senior SEOÂ
-Knows / understands Basic HTML
-Knowledge of using Google Docs, Drive, and other related software tools
-Good copywriting skills
-Detail-oriented
-Keen on research
-Must be a graduate of Communications, Marketing, Journalism, IT, or any other related course
-Knows how to use Google Adwords / Suite, analyze, and present post-campaign data
-Basic or brief knowledge on SEO a plus, able to work with SEO team and other related teams
-Plan campaigns with other teams, execute campaigns, AB testing
-Create and present SEM reportsÂ
-Knowledge of using Google Docs, Drive, and other related software tools
-Knowledge of marketing funnel / wheel a plus Â
-At least 1-2 years of experience required
-Detail-oriented
-Must be a graduate of Communications, Marketing, Journalism, Accounting, IT, or any other related course
-Will work under supervision of Senior SEM for Google Adwords / Suite and post-campaign analysis
-Basic or brief knowledge on SEO a plus, able to work with SEO team and other related teams
-Plan campaigns with other teams, execute campaigns, AB testing
-Knowledge of using Google Docs, Drive, and other related software tools a plus
-Detail-oriented
-Must be a graduate of Communications, Marketing, Journalism, Accounting, IT, or any other related course
Experienced Social Media
-Manage and publish on multiple social media platforms (e.g. FB, IG, YT, LinkedIn, TikTok, Twitter, Pinterest, etc)
-Professionally respond to social media queries via PM or comments (unless youâre an ecommerce company, a team of customer service reps may be formed for this so social media person can focus on push marketing)
-Will work with graphic designers / creative team for content planning and productionÂ
-Will work with Social Media Ads team, SEO team, and other related teams
-Updated with the latest online or social media trendsÂ
-Knowledge of using Google Docs, Drive, and other related software tools
-Create and present social media reports
-Good command of the English language
-Knowledge of marketing funnel / wheel a plusÂ
-At least 1-2 years of experience required
-Must be a graduate of Communications, Marketing, Journalism, Design, IT, or any other related course
-Will work under the supervision of Senior Social Media
-Assist Senior Social Media on queries
-Must stay updated with the latest online or social media trendsÂ
-Creative, can work well with others
-Good command of the English language
-Knowledge of using Google Docs, Drive, and other related software tools a plus
-Must be a graduate of Communications, Marketing, Journalism, Design, IT, or any other related course
Experienced Social Media Ads specialist
-Knows how to use FB / IG ads, LinkedIn ads, Twitter ads, and present post-campaign data
-Will work or coordinate with Social Media, graphic designers / creative team for content planning and production
-Plan campaigns with other teams, execute campaigns, AB testing
-Create and present ad reports
-Knowledge of using Google Docs, Drive, and other related software tools
-Knowledge of marketing funnel / wheel a plus
-Good command of the English language Â
-At least 1-2 years of experience required
-Detail-oriented
-Must be a graduate of Communications, Marketing, Journalism, Accounting, IT, or any other related course
Entry-level Social Media Ads specialist
-Will work under the supervision of Senior Social Media Ads specialist
-Must stay updated with the latest online or social media trends
-Creative, can work well with others
-Good command of the English language
-Knowledge of using Google Docs, Drive, and other related software tools a plus
-Must be a graduate of Communications, Marketing, Journalism, Accounting, IT, or any other related course
-Can navigate through various data platforms (e.g. Tableau, Data Studio, MS PowerBI, etc)
-Create presentable data formats from other teams for easier digestion of upper-level management (so they can make quicker and more logical business decisions)
-Plan campaigns with other teams, execute campaigns, AB testing based from gathered data
-Create and present reports
-Knowledge of using Google Docs, Drive, and other related software tools
-Knowledge of marketing funnel / wheel a plus
-Knowledge of SEO, SEM, Social Media metrics and reports a plus
-At least 1-2 years of experience required
-Detail-oriented
-Must be a graduate of Marketing, Accounting, IT, or any other related course
-Will work under the supervision of Senior Data Analyst
-Easy to adapt to various software / tools
-Tech and Internet savvy
-Comfortable with analyzing and presenting (assisting the Senior) numbers, reports, data
-Detail-oriented
-Keen on research
-Must be a graduate of Marketing, Accounting, IT, or any other related courses
-Must know the basics and metrics of SEO, SEM, Social Media
-Work with Data Analysts for reports and presentation for upper-level management
-Experienced in accounts or project management
-Articulate and well-versed, can translate digital jargon
-Can manage/handle various teams/heads
-Updated with the latest regarding digital marketing
-Budget management for overall department spend
-Knowledge on traditional and growth marketing a plus
-At least 1 year as Digital Supervisor required OR cumulative 7 years of experience within the digital landscape required
-Must be a graduate of Marketing, Communications, Accounting, IT, or any other related courses
(Email marketing can be included into experienced SEO and experienced SEM work requirements as they have the skills to create optimized content and advertise for Gmail ads via Adwords.)