CertoConnect Blog

Today CertoConnect includes 14 popular payments brands: PayPal, Skrill, WebMoney, Alipay, Google Wallet, Amazon payments, TrustPay, Sofort, SafetyPay, POLi, UseMyService, Przelewy24, Ukash, Paysafecard.

And it's only the beginning. Our team is ready to rapidly integrate payment brands necessary for conducting your businesses!

Now all our merchants can enable their customers around the world to purchase services and goods using prepaid solution for Internet payments Paysafecard.

Paysafecard is offered by more than 400,000 sales points in 33 countries throughout the world and the distribution network is constantly growing.

The process is easy, fast and secure! Your customer pays in cash for a paysafecard voucher. This has a 16 digit pin code that the customer enters at your website to make the payment. There is no chargeback for you. Once a transaction is received it cannot be reversed!

Paysafecard  key merchant sectors (suggested rates to quote merchants):

 Digital Content and services – (12%)  Online Video Gaming – (13%)  Skill Games – (12%)  Entertainment – (12%)  Social Networks and Dating platforms – (13%)  Mobile content, mobile apps and app-stores – (12%)  Streaming media, VOD, Music downloads – (12%)  Real-money Gaming and Gambling - (10%)  Webhosting, paid-for services (Email, server-space, cloud etc.) – (12%)  Gifts cards and virtual currencies – (12%)  Mobile Virtual Network Operators – (11%)

We are glad to announce integration of Alipay, most preferred online payment tool in China, into CertoConnect!

Why should you place Alipay brand on your payment page?

China holds the potential to become the biggest market for virtually everything and e-commerce is no exception. E-commerce is surging, opening up opportunities for companies if they pay close attention to the quickly evolving marketplace. In 2010, China’s e-commerce sales totaled RMB 460 billion, with projections it will triple to RMB 1.5 trillion in the next three years. By then, China may overtake the US as the world’s largest e-commerce market—with online sales growing to represent 7 % of all retail sales (Forbs, March 2012 )

Up to January 2011, the number of net citizens has reached 457 million, with an increase of 73.3 million compared to the end of 2009. The popularity rate of internet has climbed to 34.3%, with an increase of 5.4% compared to the end of 2009. (CNNIC)

Huge Potential Market (Alipay):

-90 million of new Internet users per year -Nearly 75% of the Chinese population still doesn’t access the Internet -400 million mobile Internet users

You will expand geography of provided services! Now all buyers that have Alipay account, mainly Chinese residents, can be your potential customers!

Your visitors who prefer to pay using Alipay can become your customers and it's more than 650 million registered Alipay accounts!

Don't forget that we will help you, if necessary, to get Alipay account. Read more about this here- Features and Benefits.

Full version Press-release, March 2012. Failsafe Payments Adds Alipay to CertoConnect.[Online]. Available at: http://www.failsafepayments.ru/news.html

Sources:

1. China Internet Network Information Center (CNNIC) (2011). Statistical Report on Internet Development in China. [Online]. Available at: <http://www1.cnnic.cn/uploadfiles/pdf/2011/2/28/153752.pdf>

2. Forbes (March 2012). Can China Earn Its Place as the World's Largest E-Commerce Market? [Online] Available at: <http://www.forbes.com/sites/baininsights/2012/03/06/can-china-earn-its-place-as-the-worlds-largest-e-commerce-market/>

Hi Everyone!

We are glad to announce that we have expanded your opportunities in accepting alternative payments on the Internet even more!

Now CertoConnect merchants are able to offer their buyers another payment method on the Internet - WebMoney E-Wallet as well as to make millions of potential users of WebMoney Transfer payment system their regular customers.

What is required for this? Just integrate with CertoConnect and get an account with WebMoney if you don't have one.

Some figures for your information (based on information provided by WebMoney):

WebMoney Transfer is most popular in Russia and CIS countries (Commonwealth of Independent States), actively extending its frontiers in Europe, Latin America and Asia.

Currently, the system is used by 20 million customers around the world and is accepted as a payment method by more than 20,000 registered Merchants WebMoney users by country: 70% Russia, 18% Ukraine, Belarus, Kazakhstan, Moldova, Germany, China, Vietnam, Indonesia.

Why change a winning concept of consolidating many bank transfer networks with different banking and country coverage to create one single super solution for local and international bank transfers?

We don’t see a reason why we should stop so that’s why we continue and with our latest integration of SafetyPay into CertoConnect we are well on the way to create that super solution.

Our merchants love it so why wouldn’t you?

Been there. Done that. Still doing it.

We are knocking down one bank transfer network after another and we are really on a roll here at Failsafe Payments and the tech team is working in overdrive.

After integrating UseMyFunds with CertoConnect we have now concluded the integration of sofortüberweisung with a great coverage in Germany, Austria, Belgium, Switzerland, Italy, the Netherlands and the UK.

We have not decided yet on the next integration but most probably it will be POLi with a great coverage in Australia and New Zealand.

CertoConnect strives to work as much in the background as possible and most preferably not be seen at all at any point in the actual payment process. Now it can work even more in the background with a new type of integration method we call an iFrame integration. The main difference with an iFrame integration from the “regular” type of integration is that instead of redirecting the customer to CertoConnect`s checkout page, the payment process can take place in the iFrame, and create the comfortable feeling for the customer of never leaving your website.

You can get more detailed information on how to use the iFrame integration here.

The simple payment process is shown in the below step-by-step guide.

The customer goes to the checkout page and clicks on “Checkout":

After the customer clicks on “Checkout” CertoConnect`s secure payment page will open in the iFrame. Your own website will still be visible under the iFrame:

In this example the customer wants to pay by using a credit card and chooses his card brand. In the example we use a card called “Bogus” (imaginary brand) but would be one of the major card brands.

The customer fills out the form and enter the credit card details as with any payment page:

Next step would be to fill out the shipping address or the customer can use the already entered billing address. This step will be skipped if you have disabled the requirement for a customer to enter a shipping address in your settings.

The customer reviews the entered information:

The final step is when the customer completes the payment.

Depending on the payment result (approved/rejected) the customer will be redirected to either a success URL or fail URL with your own choice of text and the possibility to continue to interact with the customer.

We hope that you will enjoy this new and exciting integration possibility.

It was about time to knock on the door to some of the bank transfer networks and direct debit solutions we have lined up for integration with CertoConnect.

TrustPay was the first network to be integrated and CertoConnect is now live with it.

TrustPay have a good coverage in the Eastern European region and expanding with more countries and banks shortly. Right now TrustPay cover Slovakia, Czech Republic, Poland, Hungary and Estonia. It’s no secret that bank transfers and direct debits are the second largest payment method in the world and with very high security benefits for both the merchant and the customer.

We have several partners that are waiting on getting integrated with CertoConnect such as;

Western Union

UseMyServices

Sofortüberweisung

Przelewy24

POLi

Some nice and well deserved summer vacations energized our tech team members and we will take full advantage of that new found energy.

Who knows?

We got quite a few requests from our merchants to integrate Ukash into CertoConnect and since we listen to our merchant’s feedback, and being as nice as we are, we listened and took immediate action.

Ukash offers secure pre-paid vouchers which can be cashed in at thousands of connected websites and Ukash even have their own iPhone App with multiple features. It`s very convenient. The past few years Ukash have grown into a well-known and well used alternative payment brand among merchants worldwide and a given CertoConnect partner.

While we were on a roll on doing the Ukash integration we threw in another exciting alternative payment brand; Moneybookers.

Talk about an integration marathon.

We are sure that most merchants are familiar with Moneybookers so we will not dig too much into a presentation.

Failsafe Payment`s own payment gateway, CertoDirect, was added as an integrated payment gateway with CertoConnect. Activating CertoDirect in CertoConnect is done by a few clicks. Instant activation and we do mean instant.

CertoDirect is not your usual payment gateway and we are not saying that because Failsafe Payments developed CertoDirect :) No Sir. We have many special features but one that is important to mention is the support of 3-D Secure transactions supported by Visa, MasterCard and JCB.

Not only that but we also have our own MPI software to support these transactions so we are in the top of the supply chain.

Why?

We have received very good feedback along with many cool ideas from our users of CertoConnect and we want to use that feedback to build an excellent service.

Implementing some of the ideas that have been generated will take some time so we extend the offer to use CertoConnect for free until January, 2012.

We got some useful feedback from some of our clients that are using CertoConnect. Their wish was to have a shorter payment flow for their customers.

It’s not an easy task since the payment flows is basically standard in the business and it’s hard to find new ways to streamline these flows.

Hard.

We didn’t say impossible.

Our tech team boiled a few pots of coffee and pulled an all nighter.

Result;

CertoConnect can now offer a solution where all the steps with reviewing the order and choose payment method have been eliminated for a better overall customer experience.

Merchants can now put a code, available in our API, which will display buttons such as “Pay with PayPal” or “Pay with Google Checkout” on the merchants own website:

The customer clicks on the button for the payment method that he wants to use for payment and instantly gets directed to the payment brands payment page to carry out the actual payment.

We here at Failsafe Payments got a wide experience of integrations with banks, acquirers, shopping carts, alternative payments, 3-D Secure, fraud scrubbing services and payment gateways.

We know very well all the challenges merchants and Merchant Service Providers (MSP`s) face during any kind of integration process. A lot of documentation, different aspects to make sure a smooth payment flow, certifications and the list goes on.

Still, alternative payment methods such as PayPal, Amazon Payments, Google Checkout, Mobile Payments, Bank Transfers and Direct Debits have all started to take a significant share of the payments made online and via the Internet and the share continue to grow.

Many merchants would like to offer their customers the possibility to pay by using these payment options but are facing a long time consuming process of integrating each of these systems and overcome serious obstacles along the way. The road to enable various alternative payment options, and other services, is a very long one that few merchants are willing to travel.

Not anymore.

Our goal is to shorten that road drastically for both merchants and MSP`s and we will do exactly that. That is our quest and promise to you.