des ronds avec mon ba$$in

I have a story to tell you, the story of Digg.

Digg was once a very popular and vibrant site. Once valued at about $200 million, it eventually sold for $500 thousand. 

What caused this sudden drop in Digg’s value? About five years ago they updated the site, removing a bunch of features in a way that nobody really liked and changing the site around. They didn’t listen to what their user base wanted, and rather quickly alternatives were discovered and they were no more. It is said that their traffic dropped 25% in under a week.

And so was born reddit. Remember this tumblr, you’re not indestructable. If you continue to fuck the site up, the next “tumblr” will be born and the inevitable migration will occur.

Digg made a mistake. They underestimated their user’s willingness to jump ship and took their community for granted by going against their wishes. Don’t make that mistake, tumblr. It won’t work out for you.

Remember Blockbuster.

Remember Myspace.

Nothing is too big to fall.