Studio52 Dubai

Construction timelapse videos not only act as ideal ways to inform the world about the quality of your demolition work but can also be reference points for future projects. While many cameras and smartphones now come equipped with time lapse features, recording for longer hours can be a difficult task with them. That’s where highly advanced, power efficient timelapse construction cameras can come to your rescue. You can click excellent quality images and videos effortlessly with them.

Business benefits of timelapse videos are varied. From documenting video surveillance to offering a live camera view of the demolition work – everything can be captured in timelapse videos to great effects. Wondering how this matters?

Demolition is often the key part of any remodeling or pre-construction work. Images showing the demolition of constructions using necessary means taken at certain intervals can be played back as part of timelapse videos. Here’re the reasons why you should use timelapse construction cameras for demolition projects.

1. Safety of the workmen and surrounding environment is one of the key concerns of any demolition project. Regardless of the type of demolition work, utmost care and consideration has to be exercised in all aspects to ensure safety of the surrounding environment. Installation of timelapse construction cameras at the sight can ensure safe and efficient undermining, shifting or razing of the builds.

2. Strategic positioning of timelapse construction cameras can ensure capturing everything that is required. This may include operation of machinery, and movement of workers, among others. This incredibly helps in monitoring the required speed of work to ensure its timely completion.

3. From a marketing standpoint, professionally edited timelapse videos of demolition work can provide the investors and customers with live view of the site. It helps in establishing trust and brand identity.

4. While demolition projects often act as the initial phases of remodeling works, at times, retaining some past elements may be required. The reason can be anything – from preserving the significance of cultural heritage builds to constructing an identical build to the earlier one. Timelapse videos of the demolition project help in such preservation tasks.

But that’s not all. These videos have some marketing and publicizing benefits too. Wondering what the real deal is? Here’s what they bring to the table.

1. A customized web link to timelapse videos can be viewed from anywhere through client login by the investors. This greatly helps in assuring those who have invested their hard-earned money in the project about on-schedule demolition.

2. Daylight snapshots, taken after certain intervals, can be edited, saved and released through social media channels to attract prospective customers.

3. Addition of demolition or construction timelapse videos as an inherent part of your service can depict your expertise to impressive effects.

The best thing about timelapse videos of demolition works is people can actually see what’s going on. This isn’t only a great way to engage customers but can be strategically used to generate publicity and public interest as well. Timelapse videos also work notably well at trade shows to build trust among booth visitors.

There’s no denying it that capturing a compelling corporate event can be a daunting task. After all, when people are networking they don’t want to be troubled with a camera following them. Corporate events can be of various types – from conferences, sales events to receptions and parties. The challenge lies in creating a compelling coverage because a monotonous one doesn’t just reflect poorly on your brand, it can also hurt registrations. While there are myriad ways to photograph corporate events, hiring professional event coverage services like the one at Studio 52 can help to get the job done professionally.

But whether you hire professional services or decide to shoot yourself, here are some important tips to get the right hook:

TIP 1: Choose the right equipment

Corporate event photography doesn’t need lots of fancy equipment. Instead, it needs a perfect blend of the right gears. Usually, an external power flash with reflector or diffuser, full-frame DSLR with a moderate range zoom, memory cards and spare batteries are good for the job. However, there are other details that need to be taken care of. If the event takes place in a large hall, a telephoto lens is a must. If it’s a compact venue, then a wide is essential. A second body camera is usually suggested for more serious corporate event photography to avoid switching lenses regularly.

TIP 2: Study the location

Analyzing the lighting conditions and scouting the location beforehand plays a crucial role. Visit the venue prior to the event to get a clue about where are you going to shoot. Whether it is evaluating the lighting conditions, checking client guidelines, stage setup, speaker podium layouts or size of the venue, you have to ensure everything is in place. In case you can’t visit the venue before the event, arrive few hours before to gather the information and set-up accordingly.

TIP 3: Creative with Composition

The foremost priority is to get creative with a composition to get a variety of images, perspectives and interesting angles. For instance, a wide aperture with fast shutter speed for the key speakers, or keeping the aperture small with a deep depth of field for group shots can help. If there are floral arrangements, you can shoot between them or use them as foreground. If it’s at a restaurant, take a picture with as many POV’s.

TIP 4: Focus on shots for marketing

Corporate event photography is an investment in marketing a brand or company. Images play a crucial role for customers to determine the value and reputation of a brand. While focusing on the faces of attendees is positive and powerful, it’s also important to focus on abstract shots and varied angles that can be used for branding and marketing purposes. Avoid eating shots, take as many interaction and close-up angles, incorporate the company logo, establish the venue clearly and make sure to keep the client guidelines in mind before every shot.

TIP 5: Quick edit, fast delivery

In today’s fast-paced life, speed is the name of the game. After 2-3 days, people forget about the event and the images can be unusable. You should make sure that once the event is over you edit the images and deliver them fast to your client. Quick work always pays off.

Animated videos deliver real value to your customers in a new and engaging format. But creating these videos for business is tricky. You have to keep the brand message clear amidst all the characters and storytelling. This is where Studio 52, a leading animation video production company, steps in. With our extensive range of animation services, we can give your business the much-needed competitive edge.

Wondering how you can use our services? 5 ways our animation can give you best results:

Connect with the Brand: You may be planning to set up a new hotel, or adding a new wing to your present office. But mere texts and graphical presentations may not help in bringing the stakeholders aboard. That’s where a 3D animation studio can help. Create an animation that details the striking features of your planned hotel. Or, plan a 3D architectural walkthrough of the new office wing, highlighting the benefits. Seeing it in the animated form would make your stakeholders connect with the brand. It would give them a prior glimpse even before its existence becomes a reality.

Decode Complex Concepts: One of the best features of animated videos is that they are a great way to decode a complex concept. Imagine a scenario where you plan to erect a building. You can have animations for every floor, elevation, critical areas, landscape etc. A simulation of the building as it would be in real life can help in understanding the various stages better. In addition, animated videos are short. With decreasing attention spans, such videos quickly connect with your viewer and give them the information they need in a crisp, concise and fun way.

Enhanced safety: In construction and manufacturing industries, detailed 2D/3D animation can help enhance employee awareness of safety precautions. With our 3D and 2D animation studio videos, we bring realistic visualization indicating the significance of a safe working environment. From handling and transferring material and equipment safely, to proper use of protective gear, lots can be explained effectively with animation.

Cut costs: Imagine you need to make changes to your end product after completion? Not possible right? But when you use 2D or 3D animation at the design stage, you can easily visualize the results and take your final pick before starting work on the project. This helps to cut costs for that additional spending on the changes.

Impress clients: You can use 2D and 3D walkthroughs along with animated videos to impress your prospective buyers. You can do this by letting them have a good understanding of the floor design, decorations, furniture arrangements and suitable colours even before the actual construction is finished. This visual understanding would help them in their decision-making process.

When Tom Cruise swung from the Burj Khalifa for his blockbuster Mission Impossible we witnessed that UAE had peaked as a hotspot for Film Shooting. But that iconic scene set in Dubai was just a sign of things to come. Over the last two years, UAE is a favoured destination to shoot some high profile movies. A wide range of shooting locations combined with urbane infrastructure makes it a top choice for most Directors. The list includes Star Wars VII, Fast and Furious 7, Dabangg, Happy New Year and Airlift.

Why UAE?

Wondering what makes filmmakers, ad makers and others rush to UAE?

Here’s what the desert country offers:

From mosques, plush malls, skyscrapers and fancy hotels to desert, beach, and racing tracks, UAE ‘s locales are a perfect backdrop for Film shooting.

If you need sunny weather, you can come here at any time of the year.

To support and promote creative production in the UAE, the UAE government has established a special zone. Abu Dhabi’s twofour54 and Dubai Media City are two such incentives to encourage filming here.

Why do you need Studio 52?

Why wait? Choose UAE as your next shoot destination. But getting the required shooting permission in UAE isn’t easy. The law requires you to hire a local production company, who will obtain the permits on your behalf. Wondering why this matters? Because that’s exactly where Studio 52 can help.

When you hire Studio 52, you will need to give us:

The details of your production

The category your production belongs to

Your scripts, storyboards, treatments, and series synopsis

Location list

Passport copies of the crew

Be it adherence to the laws or paying the requisite fees, we’ll do it all to get the license to film shooting on your behalf. From time to time, new filming permit requirements may be added to the old list. We always stay updated on any such new additions and/or amendments. Thus, hiring Studio 52 means adhering to all legal requirements in terms of your shooting permission in UAE.

What else can we do?

We can do much more than helping you get your license to film shooting in the UAE. Our other services on offer include:

Aerial Filming Permit

Ground Filming Permit

Location Scouting

Production Manager (English and Arabic)

Location Manager

Booking and Renting of Equipment

Negotiation with Location Owners

With our experience of being 40+ years in business, we can offer you excellent quality audio and video services to complement your film shoot.

Did you know 88% of callers would stay on the line if on hold messages gave them product information?

Telephone on hold messages is the most effective solution to retain your customer in any situation. Whether it’s to inform, educate, request, entertain or even advertise; a bridge of good communication will keep the things on. Yet, a majority of businesses falter with their on hold messages. From poor music and bad audio or content, they often end up driving their customers away. And worse, they even don’t realize this huge loss of business!

Wonder why this matters? A study revealed 75% of customers, after experiencing a bad on-hold experience, abandon a call. They don’t call back, and instead, take their business to a competitor. Thus, the business loses a potentially loyal customer. This makes it essential to have a great on hold strategy for any business. With its telephone hold message service, Studio 52 ensures caller retention, satisfied customers, and much more for your business.

Here’s how Studio 52’s on hold messages with the perfect blend of professionalism and personal touch can help your bottom-line:

Developing brand identity: We, at Studio 52, understand the importance of building a brand identity by engaging the customers. We also understand that every brand is unique in its own way and thus, needs customized on hold messages. For instance, if you’re a hotel brand, your messages need to be different from that of a construction business. We offer you highly professional and appropriate on hold messages that inform and encourages your callers to know more about your business and stay on the line.

Promoting other products/services: On hold messages are a great way to let the callers know about your special offers and/or relevant products/services. If you’re a car rental company, we create messages focusing on special offers on larger vehicles, navigation systems, safety features etc. If you’re a hotel brand, our customized messages talk about special offers on premium suites or on group bookings etc. This way, our on hold messages inform our callers about additional products. For any business, such add-on sales give a big boost to the bottom-line.

Creating an emotional bond with the callers by highlighting special achievements: Special achievements like supporting the community, organizing special events for kids, or the recent awards you’ve received heavily promote brand identity. They engage people better and support your cause. We understand this human psyche and have crafted our on hold messages accordingly to build a strong emotional bond with your callers.

Appropriate music on hold: We understand that appropriate music on hold can go a long way when it comes to caller retention. All our on hold messages feature professionally selected music that’s sure to keep the callers' attention on the line.

No silent holds: Silent holds mean being neglected, which leads to annoyance and finally, abandoning the call. Before creating on hold messages, we properly study the target customers of our clients based on their age, gender, lifestyle, and preferences etc to deliver the perfect result. That’s why our hold music for businesses ensures the caller stays on the line.

Before delivering the final pieces of on hold messages, we test everything in terms of our client’s guidelines. We understand that customized and targeted hold music for businesses boost sales, add-on customers and referrals. That’s why each of our on hold messages is carefully crafted to meet our clients’ unique needs.

Have your timelapse videos failed to hold your audience’s attention and ended up boring/tiring them? Often times, some of the small yet important things that can make your timelapse videos go wrong. For example, shaky or blurred images; flickers (due to slight variations between shots) or a sudden shift in the focused object (just because you had the autofocus on) etc.

Armed with a timelapse camera, you may decide to replicate the results of professional timelapse video production services. But if you don’t know how to create the perfect timelapse, your efforts would be wasted. But don’t worry because we bring you five tips that would help you practice and perfect the technique of creating stunning timelapse videos.

Plan it all: From making sure you arrive at your chosen spot on time and carry the necessary equipment, to visualizing the story or scenes you want to capture, plan it all. Don’t forget to determine the number of points of view (POV) you want to capture these shots from. Rather than doing it in a hurry, it always pays to do it in a planned way for better results.

Go manual and shoot in RAW: Turn off the autofocus and shoot in manual modes (not Shutter Priority or Aperture mode) to ensure every image you capture doesn’t have varying exposures. Remember to never shoot in JPG and opt for RAW instead. While JPG images are 8-bit images, RAW works in 14 or 12-bits. Thus, RAW gives you better colour depth and gradation between levels.

Opt for multiple POV: 2-3 minute timelapse videos that capture one or two/three subjects from a single point of view would bore your audience. Ideally, shots taken from the same POV should have a reduced length (under 5 seconds) in the final timelapse video. You should try to shoot your subjects from different angles since filming from more points of view holds the audience’s attention.

Opt for correct interval settings: Unless you set your shutter speed relative to what you plan to shoot, your results won’t be close to what professional timelapse video production services offer. In case you are shooting a surfer, who moves quickly on a wave, your shots should capture the action every 2 seconds. However, when shooting a sunrise or sunset that are much slower events, you can capture a shot every 30 seconds. The key is to set an ideal shutter speed so that you don’t miss the important details of a scene or event.

Don’t focus just on movements and disregard other aspects: Be it the motion of people, cars, or equipment, or the shift in light and clouds in the background, some believe timelapse videos are just about movements. Thus, they ignore other important aspects like framing, light, composition, and the subject that needs to be photographed. Make sure you strike a balance between all these aspects to shooting the perfect timelapse.

Did you know every day, oil and gas workers battle different safety and health hazards? Yes, that’s true and some of these include:

Vehicle accidents

Fires and Explosions

Caught-between/caught-in/struck-by moving equipment or vehicles, high-pressure lines, and falling equipment

Chemical exposures

Falls

Confined spaces where flammable vapors or gases may get ignited, or they suffer asphyxiation, or get exposed to hazardous chemicals

Apart from putting human health and safety at a great risk, these situations pose an equal threat to the environment as well. And that’s what makes the role of a safety officer crucial in the oil and gas industry.

Using safety training videos and other modes, a safety officer can train employees in identifying the hazards. In addition, s/he can also teach the trainees ways to subsequently control or mitigate these hazards. From daily safety huddles and classroom training to online training, various modes are used for such training. By hiring safety video production services, companies in the oil and gas industry can make these training modules more effective. Wondering how?

The audio-visual medium always creates a better impact on the learners by keeping them engaged. Lessons taught through this medium also stay in the minds of trainees for a long time. Still wondering how you can actually use health & safety video production services and why they are important? We bring you five reasons to make the topic clearer.

Using protective equipment: Prevention is better than cure – nowhere is this apter than in the oil and gas industry. And safety training videos can help teach a lot of things. This includes how and when to use personal protective equipment (PPE) correctly, common protective steps and more.

Identifying work-related hazards and ways to control or mitigate them: Accidents and other health and safety hazards can be caused by various factors. Using the wrong PPE/chemical/machine, or working in long shifts with fewer breaks are just some common ones. By hiring a health & safety video production company, you can emphasize on these common hazards and ways to control them. Wondering how you can do this? Simple steps like putting a barrier between the employee and hazard (guarding/ventilation), or redesigning work methods can help. You just need planned modules in your safety training videos to focus on these aspects.

Adhering to safety protocols: Learning safety procedures before starting work, or how to report workplace accidents and potential hazards are crucial. All these and more can be taught using safety video production services.

Making employees familiar with new processes: When new work and safety processes/procedures are implemented, employees need to be trained to become aware of them. Training should also focus on making them understand what they need to adhere to these procedures and processes. These can be easily done through health & safety video production services.

Encouraging self-paced learning: You can upload safety training videos to a central system from where your employees can easily access them. This way, you can ensure a continuous learning process. Even idle hands or employees on a lunch break can study these to learn, and refresh their earlier training. And the best part? You won’t need instructors to be physically present during training since you can record their lectures and upload them. Even employees won’t need to be in classrooms and thus miss their productive hours. After all, they can use these training videos as and when they want to.

Which of these statements explains your current situation accurately?

Your customer service desk being overwhelmed by high call volumes

You are looking for an effective solution to reduce your callers’ wait times

You want to improve your business’s corporate image

If these or similar thoughts are playing on your mind in a constant loop, it’s time to find the ideal solution. And that’s exactly what the bespoke IVR (Interactive Voice Recording) services of Studio 52 – a leading name among global IVR companies, can help you with.

Most people think IVR systems are meant only for the big corporations and businesses. However, automating customer service and prioritizing calls based on value can help small businesses too. That’s why IVR services for small business are increasingly being sought after. Supporting 20+ languages with multiple dialects, IVR services of Studio 52 can meet all your requirements from small to big.

Here are the top three benefits of using IVR services of Studio 52:

Improved customer service

Routing calls to the right staff member or department would help address issues faster. This would mean less time being spent on passing the call around or conferring with other colleagues until the right solution is reached. Thus, your staff would be able to handle more calls efficiently, ensure lesser waiting times for customers, and resolve issues faster. All these would surely make your customers impressed and happy. Above all, you can move some of your phone support staff to more productive roles (like making sales calls), which would do wonders for your bottom-line.

Impressive corporate image

IVR services for small businesses and start-ups can make them appear larger than what they actually are. You just need to record IVR prompts that greet your callers and direct them to support, sales, or marketing in a crisp, precise manner. Thus, even with a few people in your company, you can still handle high call volumes. Be it greeting callers with an opening voice message or giving them an update on your business hours, an IVR makes your business seem more professional. You surely would want to impress your customers with your company’s professionalism.

Reduced operational costs

Operational costs are a big concern for every business. With Studio 52’s IVR services, you can now automate calls directly to your agents/employees instead of routing them through a customer service agent or a receptionist. But that’s not all. These IVR services are extremely affordable too, which would improve your employees’ work efficiency and reduce operational costs. This, in turn, would give you greater ROI.

Did you know

A video on your landing page makes it 80% more likely to convert your web traffic to clients?

Chance of a video being shared on Facebook is 7 times more than that of a link?

Marketers using videos boost their revenue 49% faster than their counterparts not using videos?

These are just some of the reasons why more and more businesses are hiring corporate video production companies to get bespoke videos shot, which fit their needs. Wondering why this matters to you? These five benefits that commercial video production brings your way could help you decide.

Make your brand recognizable by creating a strong emotional connect: Most purchasing decisions are triggered by customers’ emotional reaction to brands. It’s human instinct to feel drawn to businesses that are aligned with an individual’s values and aspirations or makes him/her feel better. By combining audio and visuals, business video production services can help simulate real-life experiences. This, in turn, would help forge strong emotional ties with customers by using powerful imagery that helps bring a brand to life and stay in the memory for long.

2. Improve your search engine rankings: If your branding videos tell interesting and useful stories, which are documented thoroughly and have description and tags, they can be found easily by online surfers. This, in turn, would boost your search engine rankings. And the best part? Since entertaining and useful videos are shared the most across social media, people sharing your videos would be doing free marketing of your products/services.

3. Make your brand robust internally: Brand value has a lot to do with creating a positive company culture, and training employees to act as your business ambassadors or advocates. With bespoke commercial video production services, you can train your employees to help them understand your brand values and feel connected to the business. This would encourage them to take pride in their work and praise the business, thus doing some good, old word-of-the-mouth publicity for your brand and business.

4. Bring in the engaging yet fun element that grabs eyeballs and attention: Most branding videos are often too bland, boring, serious, ill-planned or simply something that put viewers to sleep. Instead of focusing too much on sales or hypes, you can add some fun elements that remind people your company is driven by humans, not robots. Instead of creating videos that talk about a lot of bland data, you could ask your commercial video production company to shoot “our employees at work” or “recognition for our in-house talents” that are both fun and engaging.

5. Leverage the mobile-savvy clientele: With a growing number of smartphone and smart device users, watching videos online has become one of the most popular internet activities across the globe. By hiring one of the reliable corporate video production companies, you can ensure you give this steadily growing mobile-savvy population something great to feat their eyes on. But that’s not all! If your videos are meaty enough with a strategic call to action, you may even convert some of these casual viewers into your customers. And that’s a win-win for sure!

From changing light and shadows to moving people and equipment, to building things, a time-lapse presents a magnificent cinematic experience. Time-lapse videos are extremely interesting ways to capture motion and then using the fast forward mode for progression of time to create a stunning experience. The essence of a captivating time-lapse video lies in the continuous capturing of images of a special subject at specified intervals and then creating a movie out of it. Wondering how you can actually do this? These seven tips can help.

The timing: Start shooting during the day rather than at night because this would let you get the ideal fusion from the very first image of your time-lapse. Ideally, aim for late afternoons or early mornings when the light is softer and more appealing, rather than mid-day when there’s harsh overhead sunlight.

Camera framing: Ensure that your time-lapse camera is positioned horizontally and as flat as possible. This would ensure the panoramic image doesn’t get distorted when you merge two shots.

Ideal distance: The key point of interest must be positioned at the centre of the fusion zone at a distance of more than five meters.

Frame interval ought to exceed the exposure time: Your frame interval must be longer than your exposure time. This will let your camera have sufficient time to clear the image buffer before you capture the next frame. Ideally, your exposure time should be about 60-80% of your frame interval.

Shoot in the Manual Mode: Shooting a time-lapse video demands everything in your camera to remain constant. Using modes like Shutter Priority or Aperture while shooting would cause your exposures to differing too much between every photo. So, set your camera to manual mode prior to shooting. This includes Shutter Speed, ISO, White balance and Aperture.

Turn to manual focus: After you, autofocus on your main subject, turn it off and switch to Manual before you start shooting. Else, before every shot or even in the middle of a shot, the camera will try to autofocus. This would waste a lot of precious battery time and even cause problems in the final output.

Ensure no camera movement during shooting: Once all the parameters are set and you have positioned the camera correctly, you can start creating your time-lapse video. Make sure the camera doesn’t move while the shooting is in progress.

In addition, you should be able to anticipate your subject’s movement in the coming minutes/hours. This will let you compose your shots to ensure such change in motion as time passes would be captured within your frame.

Monitoring time and materials are of prime importance for many construction companies and investors. Video surveillance of the site can make a significant difference. There are a variety of unique security issues facing construction sites. Theft of water pipes, lumber, steel, cable, and other raw materials is a serious concern. Accidents and vandalism are also issues the development industry is forced to deal with an address. There is also the necessity to monitor suspicious activity. That is why the necessity of setting up a remote surveillance system on your construction site is beyond dispute. Let’s look at some benefits of adopting a remote time-lapse system.

Keep Your Eyes on the Site

In large-scale construction sites, where the frequent visits of contractors and trained personnel must be carefully regulated, the ability to monitor the site remotely is highly advantageous. Images are captured at set intervals and varying shutter speeds so as not to miss one of the action.

Reduce Accidents & Theft

The usage of remote time-lapse cameras can document and monitor safety violations that resulted in safety problems and accidental injuries. The footages can be reviewed to build up procedures to prevent similar problems from occurring again during the project. In addition, these cameras can help secure job sites against theft and be used to provide evidence if required by law.

Monitor the Supply Chain

The remote control camera system has improved and upgraded all vital business operations including tracking work progress and delivery tasks to monitoring maintenance of construction tools and employees. This system stops any misdemeanours and helps monitor all personnel’s hours. Documenting all these from a manager’s office omits the necessity to be present at the site every day. The live images are an effective medium for you, your site managers, your surveyors and investors.

Interact With Workers

The time-lapse videos help connect with all your staff and address any issues you might have with their work ethic. Remember, many employees have weaker work ethics than you would expect them to. Time-lapse videos will help you weed out incompetent staff.

Monitor via Web& More

You can connect to your cameras via web application 24×7. Remote time-lapse camera systems can also work indefinitely when linked to a droit source of power. When the main source of power cannot be utilized, particularly in remote exterior locations, solar energy can keep your camera system running.

Two years’ of construction work squeezed in a 2-minute video

Over a minute long video documenting the progress of a building from start to finish

Sounds unbelievable? It isn’t, thanks to time lapse videos.

From installing large sculptures to the evolution of a striking structure from the ground up, processes in the construction industry typically take weeks, months, or at times, even years. From keeping an eye on the process and progress, monitoring multiple sites to attending meetings with the internal team, clients and investors, the tasks at hands may seem a lot. But fret not for time lapse videos have come to your rescue.

How does it work?

Construction time lapse videos use stationary and mobile cameras (attached to drones) to take progress shots of your construction site. Next, these shots are digitally condensed into a few seconds or minutes to speed them up. Wondering what the real story is behind this? The technique used here is to capture frames at a rate much lower than what’s normally used to view a series of images. When you play them at normal speed, time seems to be moving faster, which in turn creates a lapsing effect.

From construction webcams and solar-powered time lapse cameras to high definition drone cameras, a wide variety is used to create time lapse videos. With them, you can cover difficult-to-reach spaces like the scaffolding atop your construction, capture critical milestones and have customized shooting schedules. Wondering how can you actually do this? By blending visual and audio elements, time lapse construction cameras can act as an extremely effective storytelling vehicle that would facilitate documentation, monitoring and marketing of your construction project.

Why trust professionals for time lapse videos

Time is your most important asset in the construction business. If you want to use it consciously to produce breathtaking results, it would make sense to entrust the job to professionals. When a time lapse video production company handles the task, it can do it all based on your requirements. This could include instant time lapse videos to review job site progress in real time, or custom time lapse movies to meet specific demands (runtime, duration and presentation quality). You may even get them to design professionally edited and produced time lapse movies for documenting and showcasing completed projects.

How can you benefit from using time lapse video production services?

Still wondering why time lapse videos matter? Here’s the best part:

Keep your projects on track: No need of multiple site visits, or worry about cost overruns or a project going sideways because with time lapse videos, you can now track your project’s progress, equipment location and volume of materials (both in use and still available) along with getting an overall aerial view to know where it all stands.

Organize fruitful internal meetings: Instead of boring charts, flyers and spreadsheets, visualize the process and review the progress with construction time lapse videos.

Make presentations to impress: From clients and investors to other stakeholders, impress them all with interesting presentations that make events and progress occurring over time noticeable in a short period.

Use them in future: By archiving your time lapse videos, you can make your project’s documentation future-proof, which can be used later as a proof or reference for future projects.

Radio — A word that all of us are familiar with. Radio is a medium where the audience has a lot of entertainment channels to choose. It is also a great medium to market or advertises anything. But it is not easy to pursue your targeted audience through radio commercials.

Radio is now focused more on commercials than before. People are getting connected to it more as an influential media. But obviously, people tune radio stations to listen to music. So, the question is why they will stick to your brand commercial rather than changing the channel. They will only listen to those commercials if you have some magic in your radio commercial scripts. By creating a smart ad, you can reach your customers as well as increase sales. But what makes an ad engaging? How should you convey the message? Most importantly, how you can make your customer remember your brand? Here are few factors in mind while producing your audio content to create effective radio ads.

Know Your Audience

Before writing your radio script, you need to know for whom you are writing for. You need to clearly define your target customer whom you want to convert to paying customers. Define your demographics and channels as well as programs that increase your chances to interact with the audience.

Get Their Attention

You have a few seconds to get your audience’s attention. So, your first few sentences should be so intriguing to interest your audience and make them listen to the complete ad.

Keep it Short

To make your radio ads more engaging, keep the script as short as possible. Make it easy to remember with a pleasant voice!

Be in Favor of the Listener

How? It’s easy. People want to hear information about their interests. So, make your ads relevant to them, their lives, their journey and emotions.

Use Familiar Language

Your script’s language should exactly be that language what most of your target audience use. Make your listeners comfortable with your language.

Time-lapse video in construction business is a powerful and resourceful tool. You might know it already. What you might be wondering is what makes it so powerful. Today, we’ll look into various benefits and efficacy of monitoring your construction site remotely.

Remotely controlled camera systems have upgraded all vital business operations from tracking work progress to monitoring maintenance of construction tools. A manager documenting all these from his/her own office can avoid the necessity to be present at the site every day. These live images are effective reporting tools for you, your site managers, your surveyors and any investors.

Remotely controlled construction time-lapse video capture may be a mouthful, but it provides you with more job satisfaction than you would imagine. Your contractors can check the live feed and monitor progress to discuss with investors and stakeholders. When a large amount of money is involved, your investors will want reports and be assured that their money is in good hands.

Time-lapse videos help connect with all your staff in a short time and address any issues you might have with their work ethic. Remember, many employees have weaker work ethics than you would expect them to. Time-lapse videos help you weed out incompetent staff.

The video system can work 24 hours a day and 7 days a week. This means that proper maintenance can be done remotely for uninterrupted service, ensuring perfect documentation of everything at your construction site.

Every organization from any industry is obliged to follow the compliance related to health and safety of the employees and every individual associated with it. Some industries have high risk due to their complex production processes that involve risky tasks. Oil and Gas Industry is highly relatable to the significance of ensuring Health and Safety of employees. A changing world has seen the increased the demand for fuel for decades. How much emphasis should this industry put on the safety of its employees? The answer is — a lot.

That is why several oil and gas firms are adopting measures to educate and train their workers to be safe in the workplace. Health and Safety videos for oil and gas industry can become important tutorials for the workers as well as other employees.

So, the question arises why you should invest in safety video production. Well, there are multiple reasons for this. Let’s look at them:

1. Health and safety video production is one of the most convenient ways to achieve your organization’s goal of providing safety training for your employees. It is just as important as having a health and safety officer working at your company.

2. The safety videos ensure employee familiarity with the sites they work in. During the training period, these videos will help your employees understand their individual and collective roles around the place. They will be educated about work hazards they might face and safety precautions they should undertake.

3. Work in the oil and gas industry involves exposure to toxic material more often than you may expect. In these cases, your employees must go through rigorous training for their own safety. The safety video production is easy to make and help control mishaps instead of dealing with any health hazard that occurs during work hours.

4. You must have safety officers monitoring everything 24×7. But investing in safety video production makes the job of your officers easier. The videos alleviate the need for your safety officer to train your employees on a regular basis, providing safety orientation programs to every employee. A lot of your company’s time can be saved in this way.

5. Including maintenance procedures in the videos will make your employees more aware of how to handle their tools and machines, and keep them secure. This saves time and stops health hazards at the same time.

Data shows that by 2020, 75% of the mobile traffic will be generated through video contents. Nowadays, target audiences are no longer fond of textual or auditory learnings. It has been proven that brand objectives can more easily be achieved by video content rather that than long pages of text. That is why there is a surge in the demand and acceptance of corporate video production services.

If you are planning a corporate video for your business, then hiring a corporate video production service provider can transform your video from a boring to highly engaging video. This will be a strong marketing tool for you on the social platforms. But there are some mistakes you should avoid while planning your next corporate event.

1- Not Defining a Clear objective

It’s important to ensure solid planning for video production as well. You need to define what are the brand objectives you want the corporate video to achieve. Also, research your audience’s need and map it to your brand messages to create a compelling corporate video.

2- Disregarding ROI

Corporate video production is definitely an investment for long-term. The biggest ROI you can ensure is engaging more people with your brand than ever and increasing traffic from different platforms.

3- Not choosing the right service provider

When you are about to hire a new corporate video production service provider; you need to be confident about these attributes of the company-

The company’s core competencies matching your objective

Proven Results in their Portfolio

Turnaround time adherence

Efficiency in delivering Brand Message

Based on these factors, you should evaluate the capability of a corporate video production company to produce your desired outcome.

4- Copying Competitor’s Work

It is highly possible that you have checked videos of your competitors. But it is never a wise decision to follow and replicate their strategy in your own video. Find your point of differences and focus on your USP. Only then can you successfully deliver your brand message through your corporate video.

5- To be or not to be…

Corporate videos are highly crucial for any organization because it is their initial mode of interaction with their customers or investors. So, make the right decision and choose a promising corporate video production company for your next corporate video.

Does your corporate Video bring out the real essence of your business in an ingenious way? If it does, then you are halfway to the success!

Data shows that 81% of the businesses use videos as a marketing tool in 2018.

Studies show that retention rates for information that is both seen and heard is as high as 80 percent. Those numbers drop to 20 percent for information that is seen and just 10 percent for information that is heard. Combining both video and audio makes it powerful.

Video has always been the best medium for branding, demonstrating your products and giving voice to satisfied customers.Corporate Video, as we all know, is the audio-visual communication material commissioned primarily for the use of a company, corporate or any organization. But who designs and produces your corporate video is the most essential factor.

Seek Professional help to get a corporate video

When you decide to create a video, always choose professional corporate filmmakers instead of freelance artists. This is definitely not a do-it-yourself project and requires experience and a professional touch to showcase your brand message.

Innovative videos by a creative video production house can create compelling presentations that can make people laugh, cry, buy your product, follow procedures, do a good job, learn and understand, change their minds, make a phone call or visit a website.

Making a perfect video that works

Corporate filmmakers work on the nitty-gritty of producing your company video and positioning it in the right direction. The key aspects to consider while creating a corporate video are:

• What’s the core message

• Who are the target audiences

• Where will the video be played

• Your budget and deadlines

• Any legal clearances required

• The location to film the video.

To get this information, most video production houses share a questionnaire with the client. This helps the production house with details required for scripting a video, highlighting the USPs and more to get an impeccable video.

Information acquired through interaction with the officials, employees and senior management can make the corporate video engaging and authentic. Video specialists, with in-depth knowledge of the entertainment industry, work with state-of-the-art technologies to create a video that helps achieve their desired goals such as increased viewership or ROI.

The Professionals at work

Studio 52 is a branded video production house compelling viewers across the Middle East with its innovative and professional corporate video production. We have flourished in this industry for over 40 years and take pride to have served major clients across UAE, Saudi Arabia and other Middle Eastern countries.

From our experience, we believe innovation as the key to successful corporate videos. Our mission is to understand your objectives and transform your idea into a fascinating video that tells your brand story. We have been creating compelling corporate profiles, short films, industrial videos and much more.