Mark Armstrong

Traditional Marketing

Traditional marketing is a type of marketing which involves offline sources like Radio, TV, Printing media to marketize your product.

Some facts about traditional marketing

This form of marketing has been used since 1500 BCE

Traditional marketing isn't that much cost efficient

This form of marketing can be used to reach more diverse audience

Digital Marketing

The best form of marketing which uses internet and online based technologies like online channels, social media, SEO, SMM, PPC and many more

Some facts about digital marketing

This form of marketing was started around 2007 when Internet become popular among audience 

Digital marketing has become crucial form of marketing since its release

Digital marketing can get to vast audience with a very low investment 

Reels are short-form video content introduced actively in India in 2020. Reels receive 22% more engagement than regular Instagram video posts or IGTV. The foremost benefit a business will get while standing on Instagram’s explore page through reels is BRAND AWARENESS. As per reports, 50% of Instagram users find reels through explore page. They are an effective method to reach an outside audience too who doesn’t actually follow your account. 

The algorithm of Reels revolves in such a manner that they decide which reels will be shown to which Instagram user. 

The reel interaction not only checks how people are engaging with you but also takes into account how your business page is interacting and engaging with the people existing behind the digital cloud and accordingly pushes your video in their Explore and Discovery feed. 

There are certain hacks on how to promote through Instagram reels. However gone are the days when the advertisements were lined only on products, nowadays brands promote using a customer-centric approach over a product-based approach. 

Here are some marketing techniques for Instagram Reels your business.

Keep it Short → It is mandatory to check that your Instagram reel content shouldn’t exceed the 30 sec rule. Else neither it will permit engagement nor it will be able to reach maximum eyeballs. 

Use Hash tags → Reels get boosted when pumped with the right amount and quality hash tags. If you want your reels to get more views, relevant hash tags help you to scale high in the Instagrammer’s feeds. 

Join hands with Influencers→  Influencers have a higher impact on their loyal users. For brands to promote themselves, tie-ups with influencers will always be beneficial as you have the opportunity of branding and promote yourself through reels without letting viewers feel it as an advertisement. Influencers scale from a Nano level to Mega hence with the size and nature of the business, reels promoted by influencers will improve your brand awareness and will build trust.

Know your audience before you Film→ 61% of Gen Zers spend time on Reels. On an average of 30min, an Instagram user spends time on the app. These metrics reveal that people do spend time on the platform and consume content. However, they don’t like promotional posts or an advertisement popping up in between. Henceforth, brands when choosing reels to promote their products should keep the choice, taste, preference, and pattern of consuming the content on paper and then frame the words and content accordingly. 

Show what they want to watch→ people on social media have a very very short span of attention, hence catching the attention is an exercise. With the advent of modernization in marketing, it is advisable to show what pattern of content people prefer instead of showing what you want people should see. Also, as earlier mentioned, people tend to skip those posts which resemble more as an advertisement. Hence one should avoid spamming the feed.

Consistency is the Key→  Catching them when they scroll at the right time to drive more engagement and views. Hence, through insights, you can analyze the amount of high traffic at what time. For a green dashboard, it is advisable to be consistent in posting and being active on the app. Also, particular focus should be paid to the timing for posting the content.

Content is the King and so having informative yet appealing content is a must for a business to have a presence on the digital cloud as people will interact, judge, bounce back, or will stay loyal on the basis of tone flowed amongst digital platforms which we address as content. Hence special focus should be paid to managing the communicational words.

There are several ways that you can leverage GPT (Generative Pretrained Transformer) to earn money. One of the most popular ways is by creating and selling GPT-powered products or services. Here are a few examples:

Developing chatbots: Chatbots are computer programs that can simulate conversations with human users. You can use GPT to train a chatbot to understand and respond to user input naturally and conversationally. You can then sell this chatbot to businesses as a customer service or sales tool.

Creating automated content generators: GPT can be used to generate written content, such as articles, blog posts, or product descriptions. You can create an automated content generator that uses GPT to produce unique and high-quality content on a given topic. You can then sell access to this generator to individuals or businesses looking to save time and effort on content creation.

Offering GPT-based consulting services: As GPT becomes more widely adopted, businesses and individuals may seek out experts who can help them understand and utilize the technology. You can offer consulting services to help businesses or individuals improve their natural languages processing capabilities, such as training GPT to understand their specific domain or industry.

Generating content for websites, blogs, or social media accounts: GPT can be used to generate high-quality, unique content for websites, blogs, or social media accounts. You can use this content to attract an audience and monetize that audience through advertising, affiliate marketing, or sponsored posts.

Creating GPT-powered applications: GPT can be used to create a wide range of applications, such as language translation, summarization, and question-answering. You can create such applications and sell them to businesses or individuals.

These are just a few examples of how you can use GPT to earn money. Remember that GPT is a powerful tool that can be applied to many different areas, so there are likely other opportunities you can explore as well. Also, it's important to keep an eye on the GPT's evolution, new use cases and updates will give you new possibilities to monetize.

To learn more about earning money through GPT, you can watch my new video that goes into more detail on the different ways you can monetize GPT and help you understand the potential of this technology:

Social media engagement

➜Social media engagement is the bread and butter of social media marketing. Many brands want more engagement on their social media posts but don’t know what else to do or are stuck in the same old strategy. Plus, feed algorithms are tough to maneuver given that they’re changing often, sometimes without notice.

➜Your social media engagement can always improve. There isn’t a maximum engagement level that one can reach. The more engaged your audience is, the more that other people will see your posts and the better you’ll achieve those social media goals.

What is a free blogger website?

A free blogger website is a website that allows individual bloggers to post articles, blogs, and other content for free. This type of website is typically hosted by a third-party provider, such as Google or Blogger, and is typically available to anyone with a web browser.

What are the benefits of using a free blogger website?

There are many benefits to using a free blogger site. First, these sites are often updated more frequently than paid platforms, so you’re always up-to-date with the latest trends and news. Additionally, many free sites offer powerful features that paid platforms may not, such as the ability to add custom widgets to your site, organize your content into specific categories, and more. Finally, using a free site often means that you don’t have to pay any fees to use it, which can save you a lot of money in the long run.

What are the limitations of using a free blogger website?

As a blogger, you are likely using a free blogger website to create your blog content. However, there are a few limitations to using a free blogger website:

• You have to download or buy a template or theme for your free blog site.

• You will get subdomains to your blog site. (You can also use premium domains)

• You cannot monetize your blog. (Need Premium Domain)

• You cannot use ads. (Need Premium Domain)

• Your blog may not be as search engine friendly as a blog on a website that is paid for. (You have to do SEO manually)

What are the potential dangers of using a free blogger website?

When choosing a free blogger website to use, it’s important to be aware of the potential dangers associated with using one. Before getting started, be sure to read the website’s terms of service and privacy policy, as these can contain important information about how the website uses and shares your data.

Once you’re registered on the website, be sure to use a strong password and keep your login information secure. Free blogger websites may collect data about your visits, including the pages you’ve visited and the posts you’ve made. They may also sell your data to third-party marketing companies.

Be sure to read the terms of service and privacy policy carefully before submitting any personal information. If you have any questions or concerns about how your data is being used, be sure to contact the website’s administrator.

How can you choose the best free blogger website?

There are many great free blogger websites out there. Here are a few of the best:

1. Blogger.com is a popular free blogger website. It has a simple interface and is easy to use.

2. Wordpress.com is another popular free blogger website. It is more complicated to use than Blogger.com, but it is more powerful and has more features.

3. Plone.org is a free, open-source blogging platform. It is more complex to use than the other two options, but it has more features and is more customizable.

4. LiveJournal.com is a free blog platform that is no longer being developed. It is difficult to use and has limited features, but it is free and has a large following.

5. Weebly.com is a great platform for creating a website. It is easy to use and allows you to create a website in just a few minutes. You can also add custom pages and features to your website to make it unique.

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If you're looking to make money online, selling products through Digistore24 can be a great option. The platform provides a user-friendly and reliable way to sell or promote products to a wide audience. However, like any other business, making a sale on Digistore24 requires skills, knowledge, and strategy.

Good news is, these skills can be learned and improved by watching videos. With the plethora of information available on the internet, you can find tutorials, webinars, and training videos that can help you master the art of making sales on Digistore24. Whether you're a beginner or an experienced marketer, these videos can provide valuable insights, tips, and techniques to boost your sales and grow your business.

Here's a brief overview of the steps you need to follow to make a sale on Digistore24:

Sign up as an Affiliate or Seller on Digistore24 The first step to making a sale on Digistore24 is to create an account as an affiliate or seller. This process is quick and easy, and once you've signed up, you'll have access to a range of tools and resources that can help you succeed.

Choose a product to promote or create your own product to sell Next, you need to select a product to promote or create your own product to sell. Make sure to choose a product that aligns with your interests and expertise, as this will make it easier for you to promote it effectively.

Drive traffic to your unique affiliate or sales link To make a sale, you need to drive traffic to your unique affiliate or sales link. You can do this through a variety of marketing techniques, including social media marketing, content marketing, email marketing, and paid advertising.

Convert visitors into customers through effective marketing techniques Once you have visitors on your page, it's time to convert them into customers. This can be achieved through effective marketing techniques such as building rapport, providing value, creating a sense of urgency, and using psychological triggers.

Earn commission on sales made through your link Finally, when someone makes a purchase through your link, you'll earn a commission on the sale. The amount of commission you earn will depend on the product and the terms and conditions agreed upon by the vendor.

In conclusion, making a sale on Digistore24 requires a combination of skills and strategy. By watching videos and learning from experienced marketers, you can gain the knowledge and techniques needed to succeed as an affiliate or seller on the platform.