WordPress VIP

We've had some recent misconceptions about what WordPress VIP is, and how we differ from WordPress.

We are part of Automattic, which includes WordPress.com, Tumblr, Jetpack, and many other brands you know and love.

But we're not just WordPress, we're WordPress built for business.

What does that mean? Well, simply put, we are an enterprise-grade web hosting platform using WordPress, the world's #1 CMS. The WordPress VIP platform offers: -Top-level security protections trusted by some of the biggest websites in the world (we're even FedRAMP authorized!)

-Agile content management, easy enough that anyone on your team can publish quickly

-Industry-leading support teams that provide WordPress expertise found nowhere else

-In-depth and real-time content analytics powered by Parse.ly

-Built-in localization and personalization tools to better connect with your audience

-And so much more!

Did you see the news? Vox is leaving their own custom-built CMS behind to use WordPress VIP instead!

Meet Our VIPs!

In this special edition of Meet Our VIPs, our Senior Product Marketing Manager Doyle Irvin got his own VIP treatment in an interview for the latest Life @ Automattic series!

You can read the full interview in the linked article, but just as a little treat...

What advice would you offer to readers who might be interested in doing what you do?

"There’s two things.

First, be a nerd. Be genuinely interested in the technology, understand why people use it, what alternatives they have, and what it produces for them. 

Meet our VIP: Enfys Book!

It's time for another round of Meet Our VIPs, where we introduce the amazing people who make up WordPress VIP!

Meet Enfys Book (they/them), Onboarding Technical Account Manager from Maryland, USA! They've been with Automattic and WordPress VIP since May 2019 (over 4 years!) Q: What is your role at WPVIP? I help our customers onboard to the platform and ensure their launches go smoothly. Q: What's your favorite thing about working for Automattic? Automattic is an amazing place to work because they truly value their employees. Our benefits are fantastic, and our approach to almost everything seems to be "trust people," "help each other," and "we're all on the same team." The people I work with are all committed to giving our customers a great experience and making our solution the best it can be. (Shameless plug: come work with us!)

Q: What's your favorite non-WPVIP brand at Automattic? I mean...Tumblr, obvs. Is this a trick question? Q: At Automattic, we have a LOT of "fun" Slack channels. What's your favorite? I run the VIP Music League, which is a themed playlist-building club with some light competition involved. Our Slack channel for the league is great for sharing new music and congratulating the winners of each round, and I love sharing music with folks I may not work with every day. It's a great way to get to know your colleagues. (You can start your own music league at musicleague.com) Q: What's your favorite word and why? "Oubliette" has such great mouthfeel, and it gets bonus points because I learned it from the movie "Labyrinth," which is one of my all-time favorite films.

Q: What's your favorite fandom? LoadingReadyRun. They're Canadian comedy streamers with an amazing online community. My favorite LRR things are these super-short sketches called Crapshots (CW for gun sound and imagery as part of the branding at the beginning and end of each sketch.) They've made hundreds of them, and once they had 512 of them a fan created a single-elimination tournament to find the best Crapshot (@thecrapshotbracket) I was extremely devoted to voting in every single round. They've also raised millions of dollars for Child's Play Charity through their annual multi-day streaming telethon called Desert Bus for Hope.

Q: What's your biggest claim to fame? I'm briefly visible in Britney Spears' "Behind the Music" episode, because I was helping with her autograph signing at the Mall of America in 1998.

Q: Who would win in a fight: giant pizza, aliens, or crabs? Why? Crabs, 100%. Carcinization comes for us all. Q: What are your hobbies outside of work? I'm in a weird band called the Misbehavin' Maidens (@misbehavinmaidens) that sings funny, filthy, feminist, fandom folk music. I'm also a published author in the "metaphysical nonfiction" space. I'm currently working on three more books to be published in the next couple of years.

Learn more about Enfys

Happy 2 year anniversary to Parse.ly + WordPress VIP!

The duo that's better together! Better than what, you ask?

Definitely better than PB & J. Maybe even better than apples & PB. Probably better than PB & chocolate (but that one is pretty close).

Are you making enough $$$?

Get our latest research report ALL about content marketing salaries and see how you stack up against your peers!

What does AI mean for content marketers? Should they be scared for their livelihood or excited about the possibilities? We believe content marketers should view AI as an opportunity. 

This doesn’t mean content creators won’t need to continue developing their skills in the future—they will. But AI can augment those skills, perhaps turning them into superpowers in understanding audiences better in the name of delivering content volume, velocity, and variation like never before.