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Market Research Analysis and its Importance in Digitalization of Agriculture

·      Market research report

 Market research report offers detailed analysis about a specific market situation within a particular area. The reports contain information on market shifts due to social, technological and economic changes which matters a lot to any company.

Techiniques to be used

There are some techniques to be used while making market research report which includes surveys, interviews, focus, groups and customer observation ,while following some market research report processes like -

Problem definition, development of an approach to the problem, research designed formula, data collection, data preparation and analysis and lastly report preparation and presentations.

·       Market research company

 Market research company gather and analyses data about customers, competitors, distributors and other actors and forces in the marketplace. A large portion of work performed by most market research company is commissioned by specific companies for particular purpose of interest related to them. “Nielsen continues to be by far the largest market research company of US outstripping its nearest competitor in US research revenues by a great margin difference.”

How market research help companies

Market research can identify how customers and potential customers view your business and identify the gaps in customers’ expectations.

This is powerful information to have when completing your market strategy. Having good market intelligence helps to minimize risks when making key business decisions.

Influence of Irrigation controllers Market

 The irrigation controller market influences a lot to the marketing strategies as the importance of irrigation in market making cannot be ignored as the economy of the sector depends upon that underlying cause. Thermore, factors such as rapid growth in the lawn and garden equipment market are expected to increase the demand for irrigation controllers. 

What does a report provide

Global Irrigation Controllers Market report provides a holistic evaluation of the market. The report offers a comprehensive analysis of key segments, trends, drivers, restraints, competitive landscape, and factors that are playing a substantial role in the market to dive it in more convenient mode.

Wondering about what exactly is a controller

A controller is an essential tool of irrigation system used to apply water in the adequate amount and at the right time to withstand agricultural production and to accomplish high efficiency required for water, energy and chemical uses.

How it helps

Irrigation controller market  are considered as mechanical and electromechanical irrigation timers. These devices possess complex computer-based systems that permit precise control of water, energy, and chemicals while responding to environmental changes and development stages of the crop.

Digital content creation market

 Digital content creation software really helps in authoring, publishing, and distributing contents digitally.

How a digital content drives the internet

The digital content creation market is driven by increasing emphasis of enterprises on customer engagement and relevant advertisement through the Internet.

Thus while having knowledge of above all genera and making swift changes and modifications is quite most necessary to be implemented in any company

The world around us is modernizing at such speeds that often one hesitates to appreciate small things. This article is also about such a highlight that a common person seldom cares about but is of considerable importance for car lovers and the automobile manufacturers alike. The instrument clusters are a set of instrument panels fitted in front or slightly at lateral front of the driving steering on the dashboard of an automobile, they usually contain speedometers, round per minutes (RPM) meters and fuel level indicators. They are sometimes simply called speedometers. This article is about automotive digital instrument clusters and how they have evolved over time and what are their market trends.

History and Evolution 

Though the use of automobiles began about two hundred years ago but the instrument clusters were first used in a production automobile in 1976. A decade later they were an optional feature in the usual vehicles, but a compulsory one in the expensive vehicles. They had a change in their outlook in different models and upgraded over a period of time, but the real change was noticed in the twenty first century when additional features were added in the clusters and digitalization began in the automobile world. Now there are digital instrument clusters with LED lights and accurate measurements of the respective features. 

 Advantages

In today’s life it is difficult to imagine an automobile without having a proper instrument cluster installed in it. This is because people have become used to the features they provide like speedometer and fuel indicators. Countries across the world have introduced speed limits on highways that vary with the type of vehicles in order to reduce the number of accidents, so people actually use these instrument clusters to avoid getting a speed ticket. Rounds per minute give the driver an idea about the engine's functionality, and similarly the fuels level monitor proves to be quite helpful as well

.Drawbacks

Initial models were not very accurate in their numeric representations moreover people also had complaints about their poor visibility of the monitors during bright sunlight and at after-sun hours. The digital instrument clusters took away that initial satisfaction of continuing watching the needle’s upward movement on pressing the accelerator from the drivers. Moreover, people also complained of expensive repair costs of these instrument clusters. These drawbacks were addressed and the situation improved over time with better quality instrument clusters coming out with the new models.

Market 

The automotive instrument cluster market has come a long way in the last few decades due to technology and with the innovation of the automotive industry itself. In 2016 the instrument cluster market was valued at USD 1.44 Billion and by the year 2025 it is projected to reach USD 6.60 Billion, at a CAGR of 19.15%  during the duration of this forecast period. The modern digital instrument clusters come in different designs, sizes, technology, screens, lights and reading styles, the multinational automotive brands have chosen certain styles that come only in the flagship vehicles of those companies. These features are used to provide a unique appearance to the interiors of the cars and have become a significant means of popularity for some new market horses. Out of the many, the digital instrument cluster is an important quality that the consumer keeps in mind before buying a new vehicle. This will provide the buyer a first impression about the car he is going to buy while he/she sits on the driving seat for the first try.  This has to be attractive and soothing to the eyes because the consumer will be the one seeing it during his driving probably for the rest of the car's life. 

Business Plan

With the escalating emergence of the automotive instrument cluster market, it becomes crucial to know how the industry is booming and how the success graph of this market is seeing potential growth. The research reports by Market Decipher are the best rebuttal to devise a An effective business plan  which has the least rate of risks and is efficient to establish a business which is return-yielding. A better business plan with better financial decisions is what a well-researched and comprehensive market report will deliver you with. And, specially for the small-scale business or the businesses at the initial stage, the decisions should be well-planned with thorough research about the market which is present in  the Market Research report by market Decipher   

The global PMIC market is expected to witness moderate growth in the near future due to improved efficiency and compact size. Integrated Controller plays a crucial role in managing the operations with optimum power lose. PMIC is a switching device used for controlling applications such as electric vehicle, inverter, and power supplies. These devices enable high input impedance and high switching at high voltage and high current. This controllers is widely used in industrial applications involving low switching frequency. They are used in high current applications due to its high breakdown voltage and conduction loss.

PMIC witnessed wider penetration in the automotive industry mainly among electric vehicle manufacturers such as Toyota Motor Corporation, Honda Motor Co., Ltd., Tesla Motors, and BYD Company to enhance power conversion with minimum power loss. In addition, PMIC is available in different power rating depending on area of application. Moreover, voltage regulator product dominates the global power PMIC market, owing to its unmatched benefits such as ease-of-control at high voltage, minimal power loss, and improved performance. In addition, Asia Pacific is the major revenue contributor to the global market, followed by North America. Significant increase in the growth of the PMIC market in Europe and LAMEA is projected during the forecast period.

PORTER’S FIVE FORCES MODEL

HIGH BARGAINING POWER OF BUYERS

There are several buyers of PMICs such as manufacturers of smartphones, tablets and other handheld computers. In addition, the demand for PMIC is also increasing in the automobile and industrial sectors. The need for charging solutions and energy efficiency of portable devices in cars or other vehicles is contributing to the increasing demand in the automobile sector. Presently, the PMIC market is dominated by a few big players, which increases the bargaining power of buyers. The bargaining of the buyers is expected to remain high throughout the forecast period.

MEDIUM THREAT OF NEW ENTRANTS

The threat of new entrants in the PMIC market is low. The capital required for setting up a chip fabrication factory costs billions of dollars. Although there are minimum entry barriers for new players, capital requirement itself proves to be a huge hindrance for small players. However, the success of fabless chipmakers suggests that ownership of the factory may not be a barrier to entry. The billion dollar companies can easily backward integrate and establish themselves in the PMIC market. For example, Samsung acquired Hankook Semiconductor and ventured into the semiconductor business. With the existence of many local and global raw material suppliers, a player entering the market can collaborate with these raw material suppliers for the supply of necessary materials for PMIC manufacturing.

LOW THREAT OF SUBSTITUTION

PMICs are integrated circuits that combine multiple power management related functions into a single chip. Demand for PMICs is very high due to the increase in demand for efficient power requirements in portable devices. Furthermore, there are no credible substitutes for PMICs. However, there are companies or duplicate product suppliers that may produce similar PMICs at lower prices. But such products do not find substantial market due to lack of originality. Therefore, PMICs are expected to face less competition from any other substitute products. With advancements in technology, PMICs will have enhanced functionality along with increased efficiency. Therefore, the threat of substitutes is expected to remain low throughout the forecast period.

HIGH INTENSITY OF RIVALRY

Presently, the PMIC market is very fragmented. There are large number of players competing with each other in the market. These include Texas Instruments, STMicroelectronics, Renesas Electronics, RoHM Semiconductor, ON Semiconductor, Mitsubishi Electric, Linear Technology, Maxim Integrated, Dialog Semiconductor and Semtech Corporation. Rivalry among these companies is putting pressure on chip makers to come up with ICs that are faster, cheaper and better. As a result, the pressure is on design labs, foundries and distributors and everyone connected to the business. Due to these factors, competition in the market is expected to remain high throughout the forecast period.