Low student engagement can lead to less number of students completing the course. And as a aftermath, you will have a slow business growth due to lack of positive reviews or word of mouth.
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TL;DR
⬇️ You may get many enrollments, but most students will not complete the course (free or paid).
⬇️ This will lead to less positive reviews, fewer word of mouth, and slow growth without paid promotions.
👍 So, you should start planning how you can engage your students effectively to ensure they complete the course.
👍 Use quizzes, email notifications, and other engagement tactics to keep them excited about the course.
👍 The more students who complete the course, the more you can grow.
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If you are selling courses, then one of the biggest challenges you will face is "student engagement." A lot of students will enroll but not complete the course.... Even if it's free, or if it's a paid course, many people end up not completing the course.
This gives you less chance of getting positive reviews (which really matters nowadays) and you get less word of mouth.
Which means you need to invest more in promoting the course (maybe in Paid Ads or giving efforts on your own).
So, that's something you need to really worry about. You need to think about how you can make "engagement" with your students...
Maybe give them a quiz, or maybe use email notifications, or add some actions that will get them excited about the course so that they complete it.
The more students you get who complete the course, the more opportunities you have to get positive reviews and natural viral growth (provided that you create a really good course).
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