Aug 13, 2017
Coming Up with Compelling Headlines
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Coming Up with Compelling Headlines
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Writing Tip: The Rules of Title Case in Headlines
We follow title case, more or less, for our headlines. This means that in general, we want to capitalize the following in our headlines:
-The first word of the headline -All major words (nouns, verbs, adjectives, adverbs, and pronouns) -All words four letters or longer
The following things shouldn't normally be capitalized:
-Conjunctions (and, or, for, but, yet, so, etc.) -Articles (a, an, the) -Prepositions (as, at, by, for, in, on, of, to, etc.) For example:
X Man bites dog for stealing garden gnome in France
X Man Bites Dog For Stealing Garden Gnome In France
✓ Man Bites Dog for Stealing Garden Gnome in France
For more on this, check out the GV Style Guide section on headlines.