For WooCommerce businesses, data-driven insights through WooCommerce Reports are essential for growth. This guide emphasizes their significance in refining performance, offering actionable insights on sales trends, customer behavior, and inventory management. Analyzing these findings drives strategic enhancements and efficiency.

Exploring Essential WooCommerce Reports

The core WooCommerce reports are vital tools providing a holistic view of crucial elements pivotal for e-commerce triumph. This section delves into these foundational reports, each furnishing unique insights imperative for effective business administration.

WooCommerce Sales Reports

These reports unveil invaluable insights on sales trends, revenue, and product performance, divulging information on best-selling products, revenue streams, and trends over specific periods. Such data aids in decision-making regarding pricing strategies, popular items, and targeted marketing efforts.

WooCommerce Customer Reports

Delivering in-depth analyses of customer behavior, demographics, and purchasing patterns—including preferences and buying frequencies—these reports facilitate tailored marketing strategies and offers. Enhancing customer relationships based on this data elevates satisfaction levels and fosters retention.

WooCommerce Stock/Inventory Reports

WordPress is an open source, free solution. You’re able to keep costs as low as possible if you’re running a very small business site or a personal blog. However, serious online stores typically need premium managed hosting and legitimate plugins with quality customer support.

Some of the plugins listed below are free, but more often than not you should expect to pay for WooCommerce plugins. Sometimes it’s a small one-time fee, but sometimes you need to pay monthly.

Either way, these plugins are some must-haves which help you boost sales especially during the Holiday Season.

Take a look -

1. Putler - Helps analyse and provides insights on what works for your audience and what doesn’t. Thus helping you take strategic decisions throughout the Holiday Season.

Putler provides in-depth e-commerce analytics and reporting for your WooCommerce store. Products, customers, sales, transactions, audiences…get a complete analysis of your business in real-time.

Why use Putler?

Consolidate transactions from PayPal, Stripe, WooCommerce and 14 other platforms.

200+ ready metrics & advanced eCommerce reports

Intelligent standardization and cleanup for emails, addresses

Customer profile enrichment and history

Growth modelling – what to focus on to 10x your business

2. Smart Offers - Helps create upsells, downsells and cross-sells that in-turn increases the revenue during BFCM

Smart Offers is your money-minting machine. Set it up once and it will give you sales on autopilot. Not just any offer, but powerful and targeted offers in the sales funnel.

Why use this plugin?

Create upsells, cross-sell, one-click upsells, bogo, giveaways, tripwire, free shipping offer and other offer types

Target offers based on products and variations, quantity, product categories, cart total, attributes, user roles.

Use top WordPress page builders like Elementor, Beaver Builder and others to design your offers

Compatible with WooCommerce Subscriptions, Smart Coupons and other plugins.

3. Icegram - Helps create exciting on-page messaging like popups, hellobars to showcase BFCM offers

This is the best contact us popup WordPress plugin. Icegram helps you grow your email list and get more email subscribers. Creating a contact form popup is made easy with drag and drop builder. This popup maker lets you create high customer converting email optin & WordPress popup contact forms.

Why use this plugin?

Easy drag and drop feature

Easy integration with 25 email marketing services

Provides useful conversion analytics

100% mobile friendly

4. Smart Coupons - Helps create gift cards and store credits to boost BFCM sales

WooCommerce Smart Coupons plugin makes it easy to create, issue and manage everything around coupons, store credit, gift cards and more.

Bulk generate coupons, schedule them and download a CSV. Then use your email marketing software to send those coupons to your customers well before the sale starts.

Why use this plugin?

Group coupons by categories, automatically apply coupons, applying multiple coupons from URL, new coupon restriction rules…

Beautiful new designs and color schemes for coupons

Create and send gift cards to customers during the holiday season or allow customers to purchase gift cards from your store.

Display coupon code notice sitewide (no need to use other plugins, very useful for sitewide sales)

Leverage targeting – apply coupons only on specific shipping methods, payment gateways, countries, user roles or a combination of these.

Provide products as free gifts via coupons

5. Constant Contact - Helps send out nicely designed Holiday emails

Constant Contact is the best email marketing service for eCommerce businesses. It is also the most beginner friendly, which allows you to easily add it to your store and start building your email list.

It comes with dozens of professionally designed email templates for various niches. You can also create multiple lists and create custom funnels to send personalized emails to selected audiences.

Why use this plugin?

Increase repeat visits

Increase conversions

Generate more revenue

6. WooCommerce Buy One Get One- Helps make more sales and clear inventory during the Holiday season

The Buy One Get One Free plugin allows creating offers of the type: if the customer adds to cart a specific quantity of a product, then gives away one or more items of the same or another product.

Why use this plugin?

Multiple Rules To Offer Products

Increases Customer Loyalty

Increases Store’s Revenue

Drives More Traffic

7. YITH WooCommerce Order Tracking - Helps customers track their orders smoothly during BFCM

An easy way for your customers to track orders placed on your e-commerce. Its helps to track customers orders with popular shipment tracking services like FedEx, Google Maps, USPS etc.

Why use this plugin?

Update orders, projects, shipments’ status

Set up for customers searchable orders and ticket numbers

Simple order management

Automatically send email to customers when there is an order updated or created

Provide Custom status that is suitable with your business

8. WooCommerce Shipping Tool by Veeqo - Helps manage the smooth shipping of your products during the BFCM

The WooCommerce Shipping Tool plugin helps you manage your WooCommerce shipping process from one ecommerce platform and deliver your order quickly and accurately.

With this tool, orders from all of your WooCommerce stores are brought into a single place, enabling you to easily ship to customers all over the world. This allows you to focus on growing your business and increasing your sales.

Why use this plugin?

You can ship orders to customers using nine different shipping carriers

It lets you view shipping rates, costs, and quotes for different carriers from a single place

You can print up to 100 shipping labels in one click

WooCommerce Shipping Tool helps you track the status of customer orders and packages

It supports Amazon FBA which simply means that you can use Amazon FBA to complete your WooCommerce orders

9. StoreCustomizer - Helps customize your store quickly and makes it ready for the BFCM

Like the previous plugin, StoreCustomizer can help you customize your WooCommerce store without having to add in code snippets. The aptly-named StoreCustomizer plugin doesn’t override your templates in WooCommerce, it simply adds extra design options to your existing theme.

Why use this plugin?

Add a login menu item

Edit and remove page elements from shop & product pages

Design and add “add to cart” buttons or “on sale” banners

Add new product badges for a set amount days

10. Optimonk- Helps recover abandoned carts and makes you that extra income

Optimonk is one of the best choices from WooCommerce Cart Abandonment Plugins to reduce the disassembly and amount of lost sales in your WooCommerce store. There are some effective ways offered by this plugin to encourage visitors to complete the purchase. The real power of Optimonk is its unique re-targeting feature.

Why use this plugin?

You can make it better by including limited supply, or other types of exclusivity to the offer.

This plugin also encourages visitors so that they can fulfill their purchases as soon as possible.

Easily integrated with any website/eCommerce platforms and all major marketing software to offer you more facilities.

Thousands of online business companies trust only Optimonk to boost their sales.

11. Fomo - Helps increase urgency and scarcity and closes sales

Fomo is one of the best WooCommerce social proof plugins that you can use to increase sales and credibility of your site. This WooCommerce social proof plugin offers excellent social proof functionality to improve the performance of your website by several notches.

Why use this plugin?

Show That Something is in Demand

Show That an Offer Won’t Last

Show How Many People Are Buying

Use Exclusivity

Offer Limited Time Free Shipping

Offer a Discount to Early Purchasers

Leverage Testimonials

Install an Exit-Intent Campaign

Conclusion