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Gala Jafar

Vizer’s commercial: Appropriate or not?

    Advertisement is one of the techniques used by different companies such as business companies and more. It is their way to promote and catch the attention of customers to their products. The more creative it was, the more sales they might get.

  T.V commercials is a good way to start in promoting your business. A well-formed television commercials can touch one person’s life, emotion, and perspective. It can make a person happy, sad, angry, etc. It can also tackle the culture, and music of certain kind of thing. This kind of technique is actually effective. 

  Let’s talk about the link above. I saw that advertisement in “Pepeng Thug Life” page on Facebook. It is a thai commercial. In the video, there is a caption in form of tagalog saying, “Nakakaiyak sobra. Watch this guys! Hanggang sa matapos nyo ang vid. -chinita” or “It is really sad. Watch this guys! up to the end of the video.” The story of this commercial is about a beggar who lives in front of a store. The owner of the store were rude at him. He always pushed the beggar away from his store. There’s a point wherein he poured out a pail of water to the beggar who keep sleeping in front of his store. He also threw an empty plastic bottle to him. The worst thing he did to the beggar was he knock him down and kick and punch him. He did even stomp the beggar’s face. The other owner of the store beside his store always see what he is doing to that poor beggar. If you’re mad at the owner of the store, the other owner of another store beside his also feel mad at him. 

  But one night, while the beggar were sleeping again, in front of the store, there are two strangers with helmet who come in front of the store and i think they want to steal. The beggar woke up and fought with them but unfortunately the other stranger had a knife and he stabbed the beggar. The beggar didn’t see on that store since that night. The owner noticed the absence of the beggar in his store. And then the owner of the store beside his store told him that the beggar’s gone. He looked at the CCTV at the top corner of his store and watched what happened to the beggar. He felt guilty for what he had done. In the end, there’s a qoute saying, “there’s much more truth than you are blind to.” The commercial was created by the company in Thailand, Vizer’s company. They sell products such as CCTV’s, and other surveillance cameras.

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