#tweakker

Flash Wireless is a unique MVNO present in every US market and Puerto Rico. 

With customers changing their mobile provider on average every 48 months leading to 6 million monthly buying decisions, US MVNOs are always looking for ways to perfect their services and better serve customers. 

It’s a gimme. If a mobile virtual network operator (MVNO) doesn’t know what type of device is joining its network or its capabilities, an awful lot of wasted time and cost will be spent by their marketing gurus in upselling useless services. And with MVNOs running lean ships on tight margins, higher than necessary OPEX risks their long term financial health.

When Sprint took the brave step to allow MVNOs to offer 4G services to their mobile subscribers, this appeared at first glance to be the ultimate dollar generator. There were a couple of hurdles to overcome on the route to Eldorado … some of their subscribers might not want to buy expensive 4G devices, or to pay a hefty premium for 4G access.

Tweakker solution improves customer care and time to revenue for service providers  

Crawley, UK,  23 March, 2016: Spirent Communications plc (LSE: SPT) announced today that its Tweakker device intelligence solution has been selected by mobile virtual network enabler (MVNE) Globetouch to provide cloud connectivity services to end-users of its global network of mobile virtual network operators (MVNOs).

By offering Tweakker’s cloud services to MVNO customers in over 100 countries and embedding them on MVNO websites, local care centres have the tools to on-board new users onto a network in the shortest timeframe, leading to earlier revenue generation and lower operational care costs.

Spirent’s cloud device intelligence service now available to US MVNOs through Service Agreement with Prepaid Wireless Wholesale; Ready Wireless first to sign up

Crawley, UK – June 4, 2015 – Spirent Communications’ device intelligence solution Tweakker has been selected by Prepaid Wireless Wholesale (PWW), North America’s largest mobile virtual network enabler /aggregator (MVNE/MVNA). The MVNE/MVNA is offering Tweakker’s device intelligence cloud service to many US-based mobile virtual network operators (MVNOs), with Ready Wireless being the first to sign up.

Like all MVNOs world-wide, the challenge facing these carriers is that devices all have different instructions for programming Data and MMS. With Tweakker’s cloud device intelligence solution, connectivity issues for Data and MMS are a thing of the past.

When it comes to smartphones, it takes on average three calls costing on average $45 per user to get them on line and to start generating data revenues from use of social media such as Facebook and Instagram. As a result, out of the box APN configuration has become a mission-critical requirement for any MVNO and for any MVNE/MVNA platform. Through PWW’s partnership with Tweakker, the firm can solve its MVNOs any APN issue. Tweakker’s device intelligence cloud service that analyzes and configures all handset models from known and unknown handset manufacturers is unmatched in today’s carrier market.

Brandt Mensh, PWW’s President comments: “At PWW, we are continuously working on new, industry leading products to help our MVNOs succeed in the marketplace. The Tweakker program will expedite handsets to the marketplace, and increase ARPU as Data adoption will increase.”

Dennis Juul Poulsen, general manager of Spirent Tweakker, comments: “By partnering with PWW, Spirent Tweakker has the potential to rapidly grow its MVNO footprint in America to at least 800,000 device users. We expect that user base to grow significantly.”

Simply put, Spirent Tweakker enables MVNOs to build brand confidence and better profit from average revenues per user (ARPU). With Tweakker, MVNO’s have no upfront costs; only a monthly fee is charged based on user connectivity numbers.

The Tweakker Device Intelligence Cloud solution uses highly accurate device intelligence data trusted by over 100 carriers. Accurate device data is particularly important in the MVNO segment because many customers bring their own devices into the MVNO’s network (BYOD).

Spirent is the only Device Intelligence vendor on the market that runs a daily proven in-house verification program for device data, device settings and analytics. Each day, all Spirent’s 100 plus operator customers are provided new verified data, while other device management vendors offer only monthly updates, with hot updates on separate order.

Mar 4, 2015

Virtual carrier, JOIN, expands its world-class smartphone experience to Belgium; by teaming with Tweakker, the carrier can minimize customer care costs up to 95% in the process

Crawley UK, March 4, 2015 – Spirent Communications’ Tweakker, part of Spirent’s device intelligence business, announced today that it has extended its access point name (APN) setup platform for Luxembourg-based JOIN Experience (JOIN) to cover Belgium. This extension, developed in just 7 days, signals the beginning of the mobile virtual network operator’s (MVNO’s) European expansion and will enable the firm to minimize customer care costs by up to 95%.

JOIN was successfully launched in Luxembourg last year, and the company has since developed network agreements with tier one carriers across Europe. These agreements allow JOIN’s customers to access any network within Europe and benefit from EU-wide calling and data pricing equivalent to national rates. Now, subscribers have no billing shocks when using JOIN-enabled devices anywhere in Europe.

JOIN’s management sees EU-wide mobile rates and issue-free customer mobile experiences as keys to achieving their goals. They have therefore adopted Tweakker’s APN setup platform to provide instant connectivity settings upon device power-up. JOIN also offers their customers Tweakker’s self-care interactive smartphone guides, covering any smartphone support issue. Spirent Tweakker has long strived to provide exemplary customer service levels and enjoys a world class reputation with over 100 carrier and virtual carrier clients worldwide. As a policy, the company resolves integration projects with clients within days, and enables MVNOs such as JOIN to integrate Tweakker’s customized solutions and roll out new business offerings in the shortest timeframe.

“Key to JOIN’s success will be providing customers with the ultimate problem-free experience across Europe,” says Pascal Koster, one of JOIN’s managing directors. “By aligning and automating our business connectivity process with Tweakker’s APN setup solution, we can reduce customer care costs by up to a staggering 95% per issue. And with self-care interactive device guides, we have the toolset needed to ensure a world-class customer experience from power-up.”

“Once again, Tweakker has demonstrated its value to the fast expanding MVNO market,” said Sune Sonne Andersen, Tweakker’s vice-president, products. “By developing a customized customer care platform for JOIN within seven days, the MVNO was able to accelerate its Pan European business plans and significantly reduce customer care costs in the process.”