#trust barometer

Edelman France lance la nouvelle édition du Edelman 2022 Trust Barometer – rapport spécial « Confiance et Santé » qui analyse le paysage de la santé en 2022 et donne des axes de réflexion pour améliorer le système de santé actuel. Ce baromètre annuel d’Edelman est basée sur une étude menée en février 2022 dans 10 pays dont la France, qui a recueilli la vision de 10 000 personnes (1 000/pays) sur…

कोरोना संकट की वजह से सरकार पर बढ़ा जनता का भरोसा, दुनियाभर से सामने आए चौंकाने वाले आंकड़े

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नई दिल्ली: कोरोना वायरस (Coronavirus) ने पूरी दुनिया को प्रभावित किया है. चीन से निकले इस वायरस ने बड़े पैमाने पर तबाही मचाई है. अधिकांश देशों को महामारी से जंग में तमाम तरह की परेशानियों का सामना करना पड़ रहा है, लेकिन अच्छी बात यह है कि लोगों का अपनी सरकारों में विश्वास मजबूत हुआ है. कंसल्टेंसी एडलमैन के ट्रस्ट बैरोमीटर (Edelman’s Trust Barometer) की रिपोर्ट के अनुसार, लोगों ने 20 वर्षों…

Confiança nas empresas de tecnologia cai globalmente

A confiança nas empresas de tecnologia sofreu uma grande queda em 28 países e foi a maior perda em todos os setores, exceto no entretenimento, de acordo com o relatório Edelman Trust Barometer de 2020.

A pesquisa com 34.000 pessoas em 28 países constatou ampla desconfiança nos quatro principais setores da sociedade: empresas, governo, mídia e organizações não-governamentais.

Este é o 20º ano do…

Warum die Deutschen sich vom Kapitalismus bedroht sehen

  Nur noch zwölf Prozent der Deutschen glauben, dass sie von einer wachsenden Wirtschaft genügend profitieren. Warum ist das so? Was heißt das für die Demokratie?

ie Deutschen zweifeln am Kapitalismus, oder besser gesagt, sie fremdeln zunehmend mit ihm. Gerade mal zwölf Prozent der Bevölkerung erhofft sich vom Kapitalismus noch einen positiven Effekt auf die eigene soziale und wirtschaftliche…

“Only 53 per cent of Canadians trust the core institutions of business, government, media and non-governmental organizations (NGOs) according to the 2020 Edelman Trust Barometer report, marking a three per cent decline from last year. The online survey found that Canadians were also more pessimistic about economic prospects, with 35 per cent of respondents believing they and their families will be better off in five years, down two per cent from last year.”

“Trust in technology declined eight per cent in Canada, with ability of government regulation, the pace of change and the ability to know if what a person is seeing or hearing is real cited as the main worries. Canadians’ trust in NGOs declined by four per cent, trust in media declined four per cent, trust in business declined by three per cent as did trust in government. Even with the decline in trust in the four core institutions, the report found Canadian findings to be ‘neutral,’ not high enough to be considered trust and not enough of a decrease to be marked as distrust.”

“Canadians listed the gig-economy as the major reason they were worried about losing their job, followed by lack of training or skills, fears of a looming recession, automation, immigration, foreign competition and jobs being moved abroad. ... Ethics and ethical drivers were three times more important to company trust than competence, with 92 per cent of respondents saying it was important for their employer’s CEO to speak on issues ranging from diversity, income inequality and climate change.”

CTV News, January 20, 2020: “Only 53 per cent of Canadians trust core institutions, report says,” by Christy Somos

Edelman, January 21, 2020: “2020 Edelman Trust Barometer Global Launch”

“This year, the Edelman Trust Barometer, a global study measuring trust in government, business, NGOs and the media, recorded the largest-ever trust gap between the informed public – educated and informed upper-quartile income earners – and the mass population. The 20-point split was the second-highest among the 27 markets Edelman includes in the survey, behind only Britain (where acute polarization is heavily influenced by Brexit, among other factors).”

“The disparity in trust tells the story of a country that feels out of balance – one where the ability to rely on and trust in institutions differs greatly depending on your level of income and education. This, in turn, drives a strong sense of injustice and pessimism among the mass population in Canada. In fact, 50 per cent of Canadian respondents feel the system is failing them, and only 34 per cent believe they and their families will be better off in five years’ time.”

“The 2019 Trust Barometer reveals that many Canadians are turning to their employers as that guiding light. Eighty per cent of the general population surveyed trust their employer (exceeding trust levels in government, business, NGOs and the media by a wide margin), and 67 per cent of employees agree it is critically important for “my CEO” to respond to challenging times. Further, 79 per cent of Canadians – an 11-point increase over last year – believe chief executives should take the lead on change, rather than waiting for government to impose it.”

The Globe and Mail. 2019: “Canada’s unprecedented trust gap: Who will build the bridge for a country divided?” by Lisa Kimmel

Global News, February 14, 2019: “Who do Canadians trust most? Their employers, apparently,” by Jane Gerster

Global News, February 14, 2019: “Are we buying it? We trust businesses way more than gov’t,” by Jamie Sturgeon                                            

Trust Inequality Returns to Record Heights

“There is a 16-point gap between the more trusting informed public and the far-more-skeptical mass population, marking a return to record highs of trust inequality. The phenomenon fueling this divide was a pronounced rise in trust among the informed public. Markets such as the U.S., UK, Canada, South Korea and Hong Kong saw trust gains of 12 points or more among the informed public. In 18 markets, there is now a double-digit trust gap between the informed public and the mass population.”

The 2019 Edelman Trust Barometer website