#topshopifystores

When shoppers land on a Shopify store, they are looking for clues to understand if the brand is trustable and if they can confidently make a purchase. You can build customer trust and increase your Shopify store’s credibility with some smart tactics. We’ve listed these 6 tactics you can set up to increase customer trust in your Shopify store.

1. Display Reviews on Product Pages

Reviews can help customers understand if the product is the right fit for them and understand if the quality of the product is up to the mark. You can collect and display reviews on your Shopify store with the Photo Reviews & Testimonials app. Using the app, you can send automated messages requesting a review from shoppers and display them on your product pages.

2. Provide social proof to Your User With User-Generated Images

A store visitor browsing your store is more likely to be convinced to purchase from you when they see reviews and customer photos of the product they are interested in.

What better way to provide this social proof than with user-generated images! You can display user-generated images on your Shopify store in a few ways:

Take your Instagram feed a notch higher by making it shoppable with Cameo. Shoppers can click on each image and find the featured products.

Add a lookbook with the Lookbook app. This App allows your store to have as many lookbooks or online product catalogs as you like.

Embed an Instagram feed with Instapics and share pictures posted by your customers to show your products in use.

Also Read:

The Best Shopify Apps To Boost Engagement And Increase Sales

3. Keep Your Pop-ups To a Minimum

When setting up, ensure that you’ve only set up 1 pop-up. You can choose which one you want to display— email subscription pop-up, information about the loyalty program, etc. Be sure to add a delay to the pop-up when setting it up or even set it up to only be displayed at the exit intent. This way, shoppers have a few seconds to look through your store before they are asked to subscribe or join the loyalty program.

4. Add Trust Badges on the Checkout Page

One of the most common reasons for cart abandonment is the lack of trust that shoppers have with the payment method.A trust badge indicates to shoppers that your store is trustable and uses secure payment methods. Shoppers would see that you have a verified payment gateway and be more inclined to shop from you.

5. Provide live chat experience

A live chat can help shoppers clear any doubts and questions they may have. Websites that use live chat usually have a 20% higher conversion rate than websites that don’t.

You can enable live chat on your Shopify store with Tidio Live Chat. The app also allows you to add automated responses for common questions that your customer executives don’t have to respond to every question that comes up.

6. Create a refund page for transparency

A refund page can help inform shoppers of your refund policy and let them know your terms for which products can be returned or refunded and how long their order is eligible for return. With such a page, shoppers can review the terms of your store’s refunds or returns before they purchase from your Shopify store.

Final Thoughts😃😃!!

Here’s a list of the 13 best Shopify apps you can enable to increase conversions on your Shopify product page and set up tactics to avoid browser abandonment, increasing your Shopify sales easily.

Best Shopify Apps:

1. WISER :

WISER helps you set up optimized product pages by letting you show dynamic product recommendations on the product page. These recommendations are personalized to the shopper, based on their search history, last viewed, and similar to the product they are already looking at.

This way, the shopper won’t drop off your store after viewing the product they clicked on. Instead, they will view the recommendations and be lead to another product they find interesting, ensuring they find the product that they are looking for.

2. Photo Reviews & Testimonials – Product reviews to increase credibility

Turn customer trust into reviews that are displayed on your product pages that store visitors can view. With Photo Reviews and Testimonials app, you can display reviews from your customers on your product pages, showing interested shoppers just how trustworthy your brand is. You can also display photo reviews to give shoppers an honest picture of your product.

3. Lookbook – Image galleries to visualize products better

With a visual look at your products, shoppers will be more engaged, easily turning their interest into a purchase.

Set up Lookbook on your Shopify store to show a gallery of images on your store to help your customers discover more products. These galleries are fully customizable, with different layouts, colors, and direct add to cart functionality.

4. InstaPics – Display Instagram feed on your store

Showcasing your Instagram feed on your Shopify store helps you gain more likes on Instagram and increases your brand trust.

Add your Instagram feed to your Shopify store with InstaPics. With the app, your Instagram feed syncs up on your Shopify store automatically, ensuring your shoppers can view photos and play videos within your store. The feed can be customized to match the look and feel of your store theme.

5. Spin Wheel – Gamified popup to grab subscribers many of your Shopify store visitors are sure to leave your store without even leaving their details or subscribing.

Enable Spin Wheel to entice shoppers into subscribing by offering prizes and discounts. The details collected through the pop-up sync with your subscribers on the email marketing app of your choice.

6. Volume & Discounted Pricing – Offer bulk purchase discounts

If your product is a reusable item, chances are that many of your shoppers would be returning to your store every month or so to repurchase it. Make it easier for these shoppers to buy your product by enabling bulk purchase discounts.

Use Volume & Discounted Pricing app to enable volume discounts and make it easier for your customers to shop more. Not only does this tactic ensure product page conversions, but it also increases your order value.

7. Flits – Set up wishlists to capture shopper intent

Your shoppers may be interested in a product but not ready to shop for the item yet. Oftentimes, these shoppers would leave the store intending to buy the product later. However, they end up forgetting to purchase and you lose out a sure purchase. You can capture this interest and avoid losing these purchases with wishlists.

Set up wishlisting on your Shopify store with Flits, one of the best Shopify apps that allows you to personalize shopper experience. With a wishlisting feature, your shoppers can save a product which they can come back to later. They can also add the product to their cart directly from the wishlist.

8. Swatchy Color Swatch – Show product variants easily

Using Swatchy Color Swatch, your shoppers can display product variants and switch to different colors to view and compare the variants easily. The swatches work on both product and collection pages and you don’t have to open the product page to view the different variants.

9. Sales Pop Up & Countdown Timer – Real-time sales notifications and countdown timer

The Sales Pop Up & Countdown Timer app is multi-functional, allowing you to enable two most important features on your Shopify store to boost conversions.

To allow you to boost credibility, you can set up live sales notifications on your store that show up on the page in real-time. These sales notifications show shoppers how popular your store is, making them take quicker decisions and bringing you assured sales.

10. Virtooal – Virtual product try-on

There are two apps by Virtooal that allow shoppers to try out wearable products like jewelry, cosmetics, glasses, etc. Once enabled, your shoppers can easily try the products to see how it would suit them. This will simplify how your shoppers make purchasing decisions.

For cosmetics and beauty products, you can set up the Decorative Cosmetics Try‑On app to make the experience of shopping these beauty products simpler. If you sell jewelry, glasses, and other such accessories, the Glasses & Accessories Try‑On app is sure to improve your online shopping experience.

11. SEO Image Optimizer – Make your products discoverable on search engines

Optimize your Shopify product page and make it easier for interested shoppers to find your products with SEO Image Optimizer. This is your one-stop solution to help you optimize your product images for search engines. The app automatically checks your images, helps you generate alt-text, meta tag, and auto-fixes issues like broken links.

12. Tidio Live Chat – Provide instant help with live chat

Set up Tidio Live Chat to allow shoppers to get help from your team and resolve any questions they have. With Tidio, you can set up chatbots on your store that will answer common questions you receive, automating this requirement. A positive live chat experience is sure to make your shoppers purchase from you.

13. Back in Stock – Restock Alerts – Capture subscription for stocked out products

Set up Back in Stock app to allow shoppers to subscribe to updates about a product using the communication channel of their choice. Once the product is back in stock, they will receive an update and they’ll promptly return to your store to shop the item. A foolproof way to avoid revenue loss due to stockouts!

As we know Reviews are a very important factor to build trust in online shoppers. Reviews give assurance to shoppers about your services and product quality.

A store visitor browsing your store is more likely to be convinced to purchase from you when they see reviews and customer photos of the product they are interested in. The bottom line is, testimonials and reviews are essential for your store’s growth.

Tips to Get More Reviews On your Shopify Store

1. Simplify the process of submitting a review

Your customers shouldn’t have to jump through hoops to submit a product review on your store. Instead, keep your review submission system simple with the Photo Product Reviews & Testimonials app.

The app lets you send review requests and takes your shoppers to a dedicated page to submit their review. The app lets you send review requests and takes your shoppers to a dedicated page to submit their review.

2. Email your customers

Grab more reviews from your shoppers by reaching them through common communication channels. Set up an email template to send automated review request emails to customers once they have received their order.

This email will nudge your customers to submit a review for the product they bought, ensuring that you collect as many reviews from your customers.

3. Retarget them on social media

Your audience is highly likely to spend a lot of time on social media. This gives you one more channel to reach your shoppers to collect more reviews. Set up social media retargeting ads to bring back these shoppers to your Shopify store.

4. Set up web push notifications

Web push notifications are sent to your shopper’s device screen, making them highly visible. Diversify your channels for communication by using web push notifications to request reviews from your shoppers.

Since they don’t require personal information, shoppers are more eager to opt-in to web push notifications. Web push also sees 4x to 8x higher CTR than email, especially because shoppers don’t have to open their browser to see the message.

When setting it up, ensure that the link within the notification takes the shopper to your review page. This way, your shopper doesn’t have to go through the hassle of looking for your review section.

5. Send Facebook Messenger messages

Apps like Recart allow you to set up Facebook Messenger bots within your Shopify store. Set up Facebook Messenger messages that are automatically sent to your shopper who has bought from your store. This short message will request reviews from your shoppers right from the messaging platform they often use.

6. Send SMS for instant reach

With open rates as high as 98%, merchants are adopting SMS as a marketing channel to promote their store. The best part about SMS is that it takes just a few seconds to read and understand what the promotion is about.

Set up SMS messages, asking your customers for a review for their last purchase. A well-crafted SMS is all you need to increase reviews

Wiser currently Integrates with Pagefly, an advanced page builder for Shopify stores. The two applications have united their abilities to make setting up and making new pages simple, just as personalized product recommendations to upsell and cross-sell on them!

The Shopify app provides merchants with the ability to increase their sales by making timely and contextual product recommendations to visitors and customers. With smart recommendation widgets like recently viewed products, related products, trending products, featured products, new arrivals, and more, WISER lets you sell more from all your Shopify store pages.

Why do you need PageFly and WISER integration?

First, creating new pages for your Shopify store can be time-consuming. Having a page-builder app makes it easier when launching a new sale, a new product, or simply a new page for shoppers to contact you from.

Second, a typical shopper tends to begin their shopping journey from the search engine. So they’re more likely to simply land on the product they’re looking for and check out with it – without exploring what more you have to offer.

Third, bringing the two together is like making sure each page of your Shopify store helps you make more sales and increase revenue.

But more importantly, the integration helps you make the most out of a consumer’s browsing behavior and personalized product recommendations.

Without the integration, WISER widgets end up showing one below the other at the bottom of your pages or below the product details. That’s like hoping the shopper will browse till the end to discover products and that’s taking a chance with your sales!

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