#toople.com

After days of hard work and preparation for the Toople.com pitch, YOU was chosen to manage all of Toople.com’s media and PR with one 360-degree approach.

Toople.com is a UK telecoms provider, specialising in business broadband, mobile and telephony services. Having launched this year the company already floated on the London Stock Exchange in May. As such a significant amount of the £2million budget will go towards marketing investment and brand establishment.

The telecoms disruptor is targeting a niche market that is currently underserviced by the big four broadband providers. Focussing solely on SME’s with sub-50 employees, Toople.com offer a personalised business telecoms package with excellent customer service. Headed up by ex-TalkTalk Business Director, Andrew Hollingworth, the company promise to bring expert knowledge in telecoms, and a fresh perspective to a busy UK telecoms market. 

Our 360-degree integrated proposal includes all elements from media buying, digital, social and PR. YOU will focus on raising Toople.com’s brand awareness and dispelling the myths around business telecoms, offering full transparency to UK SMEs on speed, latency, pricing and capacity.

We asked our Managing Director, Gary Grant, who will head up the account with a dedicated team of experts to say a few words about our new win: “This is a great opportunity to help a disruptor with a strong technology backing go up against the behemoths in the UK telecoms market. YOU will be providing a completely integrated solution, which we believe is the future of communications. By boosting our digital solution with PR we are giving Toople.com an unfair advantage against its competitors, with brand awareness across all communication channels.”

“For YOU, a strong client relationship is an absolute must and we will be working as an extension of Toople.com to ensure that SMEs get the transparency around telecoms that they need in this crowded and noisy marketplace.”