#theexhibitis

The music video giant [MTV] launched at 12.01AM Eastern Time on 1 August 1981 with The Buggles’ video ["Video Killed the Radio Star"], which had first aired two years previously on Top of the Pops in lieu of a live performance. The message of The Buggles’ hit — that advances in technology could pre-empt a cultural shift — proved prescient when the pop artists who created the most talked-about videos... began to dominate the musical landscape...