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Happy Valentine’s Day to like the ten other witherburn after school news fans. In honour of this day I would like to suggest that the official ship name for Alice and robin be messenger bird, however if we want to compete with the other big horror podcasts’ main ship names(jmart, jarthur, etc), we need something worse sounding, to which I suggest the cursed
Birdorter
Either way they’re doomed as fuck. Cupid has an arrow for them but it’s made of lead and dipped in arsenic.
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06/27/13: A very common weakness and misconception by beginning composers is to misjudge the perception of your music by the audience. The more you listen to your own piece and work on it, the more the initial idea will wear off and eventually become uninteresting. The common reaction to this would be to fill up the orchestration, add more side lines and in general add elements that make it interesting again. The problem is that your audience will hear everything for the first time and will most likely be overstrained by all the elements you added to keep it interesting for yourself. In general, hold yourself back falling into that trap. When you present your theme for the first time, there is no need to add side lines on that already. It’s the first time your audience hears the theme, give them the chance to concentrate on it. Try to develop an awareness of the fact that things will wear off for your as you work longer on a piece.
Robin Hoffman, composer; Daily Film Scoring Bits
I found this very cool article today online. We do so much to eat right and exercise well, but what about the health of our spiritual selves? Are we feeding our souls good stuff? I needed this little reminder today - I hope you can take something away from it.
Sound Of Brand
Robin Hofmann is the owner of the company HearDis! Corporate Sounds, among whose clients are huge brands such as Mercedes-Benz, Tommy Hilfiger, Vodafone, Adidas and many more. Mr. Hoffman teaches “Corporate Audio Branding and Musical Marketing” at the Berlin Academy of Design.
On April 17 at 20:00 (Today), Digital October invites you to listen to him and have a talk after.
Robin will be assisted by his colleague at “HearDis!”, Andreas Schönrock, who teaches “The Culture of Communication” at the Berlin Technological University. Music is a unique advertising format. Even if you cannot watch a television or see the various slogans, you will hear the music. Music touches the heart and instantly creates associations within the subconscious. Musical marketing was developed on these laws of nature. Robin Hofmann and Andreas Schönrock use digital technology that allows them to build a musical strategy for brands based on objective parameters, rather than the subjective opinions of a brand manager.
On Tuesday night, using successful stories of their own clients, they will reveal the secrets of the musical marketing: "music in the areas of trade," "audio branding", the sponsoring musicians and festivals, the branding of social networks, creating widgets.
They will also highlight the legal aspects of audio marketing. This talk will be interesting to variety of professionals: marketers and brand managers, composers and musicians, IT specialists and advertisers, and finally to lawyers who specialize in copyright law.
Participation in this event is free of charge but you have to register.
Address: Bersenevskaya Embanmkment, 6
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