#responsibilitypractitioners

Visual Diary #12 | Responsibility Practitioners

I felt Patagonia was a good example of a company trying to really be conscious in their moves as a business and how they effect the environment. You can see their mission here:

Patagonia is an outdoor apparel and lifestyle brand that emphasizes simplicity and utility. The Ventura-based company aims to “build the best product, cause no unnecessary harm, [and] use business to inspire and implement solutions to the environmental crisis.” They are constantly seeking new ways to minimize impacts on the environment—tailoring everything they make to sports that don’t require a motor. They are passionate about connections between people and nature.

Visual Diary #12 | Responsibility Practitioners

Starbucks is a great example of an organization who is taking the lead on several major issues. One of the greatest recognitions they have received is their “score” on their hiring of people with disabilities. They have really made it known to the world that they care about equality and I think it’s an admirable thing about the corporation as a whole. Read the article here: https://stories.starbucks.com/stories/2015/starbucks-is-recognized-as-top-employer-for-disability-hiring-and-inclusion/

I think it’s amazing how accepting and hiring people with disabilities changes their lives. They are so excited to be accepted and they deserve to be treated as equals with everyone else. Whether that means they need to make adjustments to their training style or management, I’m just glad to see an organization embracing the disabled like this. 

Starbucks is also known for taking political stances with their advertising and packaging. No one is ever going to agree on certain political issues, but it’s important you stay true to who you are and what you believe in. The “Christmas” cup has now been transformed to the “Holiday” cup. While this is totally fine with me, it angers many. I think Starbucks has every right to stand up for what they believe in and how they communicate those beliefs.