#rainbow checks

Weeks after someone saw code inside the Instagram app referring to paid verification, Meta today formally announced their latest copycat feature, the paid blue checkmark. 

Like pretty much every major product that Meta offers, the blue checkmark originally came from somewhere else, in this case, Twitter. Now that Twitter is charging for it, Meta can’t resist doing the same but they added their own twist.

Just like Twitter’s version, you’ll get the all important blue badge, increased visibility and reach, and exclusive features, but you’ll also get personal customer support, something that Twitter can’t offer because Elon fired everyone already.

Meta’s checkmarks are more expensive than Twitter’s. Even more expensive than paying for Netflix, Disney+, or HBO GO. One month of Meta Verification costs the same as Disney+ Hotstar for one entire year. Think about that. 

Twitter charges US$11 per month from mobile apps and $8 from the web, while Meta charges $15 from mobile apps and $11 from the web. 

Meta’s paid checkmarks are available only in Australia and New Zealand for now, though, so they make you crave for it with the oh so good FOMO and envy brewing up inside of you.

But my favorite one, though, is Tumblr. For a one time payment of $8 you get not one but two badges all at once and if that’s not enough, you can buy and display up to 12 pairs of badges! They now come in all rainbow colors too, not just blue, so it’s so much fancier and cooler because you can pick and choose which colors you want. You pay once and you keep it forever. Or until you delete your account. Love those guys.