Autocomplete gives ideas. Data tells you what is worth chasing.
Autocomplete is the best idea generator, but it can also produce distractions. The next step is validation: use an Amazon keyword research tool (like SellerSprite) to confirm which niche keywords have real demand and stable trends.
What to check in keyword data
Search volume: does the niche have enough searches to support sales
Keyword variations: are there multiple long tail phrases with the same intent
Trend direction: is interest rising, flat, or slipping
Teaching example (simplified):
Seed: tea infuser Niche directions: cat tea infuser, tea infuser bottle, tea infuser for loose leaf Next move: combine audience plus feature, for example a silicone cat shaped option, then validate competition and listing gaps.
Intent cheat sheet (turn keywords into product angles)
Audience: who is it for
Use case: where is it used
Feature: what matters most
Differentiation: what you will do better than existing listings
Tumblr prompt: pick one niche keyword and write a one sentence product angle using this format: audience + use case + feature + improvement.
Read the full niche validation guide here
