“Everybody hates this idea, so it must be great.”
Shenker-Osorio says the left’s enemy isn’t the right, it’s cynicism. The problem isn’t that authoritarians want to erase the division between church and state, or take away our right to control our bodies. The problem is that this minority can get away with these unpopular proposals because the people who disagree with them think nothing can be done to stop them. For Shenker-Osorio, the tonic for this is to switch from the negative framing (“abolish ICE”) to positive ones: “respect all families.” Rather than saying “end the climate emergency,” she wants us to call for “ensuring clean, safe air to breathe and water to drink.” When the right says they want to cut taxes to improve the economy, we counter with, “we’ll raise wages and increase consumption, which is better for the economy.” Shenker-Osorio proposes a three-step method for changing minds. First, identify a shared value (“people who work for living ought to earn a living”). Move on to a problem (“our divisions distract us while rich people pick our pockets and hand the spoils to their corporate cronies”). And then, the solution: “rewrite the rules so that the wealthiest few pay what they owe and all of us have what we need for generations to come.”
-Pizzaburgers: “Everybody hates this idea, so it must be great”

















