#peterhellgren

By Anna Edstedt

There’s a particular kind of clarity that comes from years in the trenches. Not just building companies, but shaping industries—questioning assumptions, watching patterns, learning from every misstep. Peter Hellgren, CEO of Consid, has spent the better part of his career doing exactly that.

What stands out about Peter isn’t just his business acumen or growth record—though, yes, those are impressive. It’s his belief that digitalisation isn’t just a tool for efficiency. It’s a force for change. For inclusion. For resilience. For impact far beyond code.

And in a world that’s rapidly digitising—but not always thoughtfully—his perspective matters more than ever.

Digitalisation: A Means, Not an End

If you ask Peter about the purpose of digitalisation, he’ll probably pause for a moment. Not because he doesn’t have an answer—but because he has many.

Efficiency? Sure. Growth? Of course. But those are just the first layers.

At its heart, Peter sees digitalisation as a way to level the playing field. To make public services more accessible. To help small businesses compete globally. To empower people—especially those who have been historically left out of digital progress.

It’s not about adopting tech for tech’s sake. It’s about asking the bigger questions:

What are we solving?

Who benefits?

Who might be unintentionally excluded?

What does better actually look like?

Sustainability and Social Responsibility

One thing Peter often emphasizes internally is that digital growth has to be sustainable—not just environmentally, but socially.

At Consid, we don’t just chase green certifications. We actively look at how our work impacts local communities. Are we helping reduce energy use? Are we supporting digital literacy? Are we designing systems that serve all users, not just the most tech-savvy?

Under Peter’s leadership, initiatives like Q by Consid, our gender equality platform, and partnerships with organisations like Save the Children have grown steadily—not as side projects, but as integral to our mission.

Because the future he envisions isn’t just digital—it’s equitable.

Growth with Grit

Since founding Consid, Peter has led us through some of the most volatile chapters in modern business history. Financial crises. The pandemic. Supply chain shocks. Talent shortages.

And through it all, he’s held one thing steady: focus on people.

That includes clients, of course—but more importantly, our teams. Culture isn’t just a buzzword here. It’s a strategy. A reason we’ve repeatedly been named one of Sweden’s best employers. A foundation that allowed us to expand across markets without losing our soul.

Peter often says, “Growth isn’t about speed. It’s about sustainability with direction.” And that approach shows.

Looking to the Future

So where is this digital world heading, according to Peter?

He doesn’t pretend to know everything. But there are a few trends he watches closely:

AI with accountability – harnessing automation while staying human-centric

Ethical design – building products that consider long-term impact

Resilient systems – especially for public services and infrastructure

Cross-border collaboration – sharing knowledge beyond national silos

And perhaps most importantly—creating space for young minds to shape what comes next. Mentorship and future-focused leadership are baked into the way Peter thinks.

A Global Voice in a Local Company

This November, Consid will join business leaders from around the world at the 2025 Go Global Awards in London, hosted by the International Trade Council. It’s a space to connect, reflect, and imagine—together.

As a nominee, we’re proud. But we also see this as an opportunity to listen. To hear how others are approaching digital challenges. To explore new partnerships. To align our vision with others who care deeply about what technology is for, not just how it works.

Peter will be there, of course. Not to give speeches. But to connect. To ask questions. To learn.

Because leadership, as he often reminds us, isn’t about having all the answers. It’s about staying curious enough to keep asking better ones.

Final Thought

Peter Hellgren’s vision for a more digitalised world isn’t flashy. It’s thoughtful. Measured. Human.