#paper ads

Best print advertisement company in Raipur for all types of marketing related design such as flyers, pamphlet, brochure and colourful poster for creative ads. Let us help you build a beautiful print ads for your services and products for promotion.

#BannerAds #ClassifiedAds #PaperAds

#NewsAds

Newspapers is one of the oldest mediums of advertising among many options available for advertising.Newspapers even today have the highest readership numbers among all kinds of media platforms. A high readership number means an opportunity for you as an advertiser to get your advertisement maximum attention of a million readers. Let us look into some amazing benefits of newspaper advertisement.

Though there are numerous matrimonial sites popping up in the market, still most of the Indian parents prefer to search for their child’s life partner through the Newspaper Matrimonial Ads only, as the newspaper is regarded as one of the most trustworthy sources of information.

For legal purposes such as change of name, lost & found, public notices or court notices Newspaper advertisement is mandatory, no other form of advertisement is accepted.

Newspapers are the most trusted source of news & information. Since social media is continuously providing us with fake news, a newspaper still retains the ground of trust in India and has not lost their readership in India.

Newspapers are the most cost effective method of advertisement & the classified page is designed in such a way to meet a small budget advertisement. for example the minimum amount of money required for giving an advertisement in a newspaper is Rs 35. Whereas the cost of video advertisement is much higher than normal advertisement.

And Lastly newspaper advertisement enables the advertisers to give advertisements in different categories, languages, sizes, font according to their choice of course more than social media advertisement.

Newspaper Advertising is one of the most popular mediums to advertise among many options available  for advertising. & it is the most cost effective method of advertisement  especially when placing an ad online.

The most important things for newspaper advertisements are discussed below.

Selection Of Correct Newspaper:

 As per the data available with the Government, a total of 1,05,443 newspapers/periodicals are registered with the Registrar of Newspapers for India (RNI). There are a variety of regional & English  Newspapers on the basis on which advertisers can reach local audiences as well as choosing correct newspaper on basis circulation, reach & category helps the advertisers to get better response.

Proper Selection Of Ad Format:

Newspaper Advertisements are of three Formats: Classified text, Classified Display & Display, among which Classified Ads are budget friendly allows the advertisers to place the ad respectively under classified section making it a focus point for the readers.

Display ads are more expensive than classified ads. It can be placed at any page according to your choice & budget (For example First page, Middle page or back page)  moreover viewers find it attractive due to better design & image quality.

Selection of Right Packages & Editions:

Firstly you will have select proper publication for your preferred location it might sound difficult than choosing correct newspaper but it will far more easy if you have the idea about the readership of every edition moreover if the newspaper you have selected does not have an edition or package for your selected location then you should go for the Package or the edition  closest to your selected location. 

Documentation Required:

As per the publication rules  it is mandatory to provide the documents.

For a change of name: A notarized affidavit not more than 6 months old or a gazette copy.

For Lost & Found: FIR copy or General Diary (GD) or Notarized Affidavit(not more than 6 months old )

Different documents required for notice ad such as (public notice)

F.I.R or G.D copy required for share certificate lost, C Forms lost, or loss of property papers & For the company documents lost etc.

Housing society:Ad Matter should be written in society letterhead, duly signed & stamped.

A letterhead from a practicing lawyer full ad matter should be written, along with his signature, registration number seal & date is required as a proper legal supporting document .

For Obituary or remembrance advertisement:Death certificate &  Doctor’s Note stating name & date of death of deceased person receipt from crematorium or burial ground.

Properly Composing of Ad Matter:

If you want successful newspaper advertisement it highly depends on how you compose your ad.  

For example if you as an advertiser placing an Property Ad & want to sell the property & then you should properly describe the property & location, cost & Contact details.

For your reference take this ad matter for example.

Ready to Occupy Well Furnished Spacious 2 BHK Flat with 1252sft near Aravinda School Tadepalli for sale (Approx. Rent 12K-15k/Month).Genuine Buyers only. Contact: 9652056696 .

This helps the reader to know about the property, its location, cost & contact details.This helps the advertiser to get proper response.

Choosing Right Enhancement:

It is very important to choose the right enhancement like Tick, bold, Screen & color that makes the ad matter Attractive so that it can grab the attention of the reader better, thus making your newspaper advertisement become a success.

Choosing Correct Focus Dates:

Different Newspapers have different focus days for different ad Categories. Like for example Matrimonial Section is the most famous category in the newspaper & for the most of the newspaper it is booked on Sundays that means matrimonial ad cannot be published on any other day. & for general categories ad can be booked on every day but a particular day can give you more exposure than other days, like a recruitment ad can be given every day in Times of India but giving it on a Wednesday & property advertisement giving it on a Saturday Makes it get more response. This is because Every publication creates a special page focusing on a particular category published on a specific day each week for better response.

New Post has been published on http://wrightwaydigital.com/blog/safeway-envisions-future-without-print-ads/2245

Safeway envisions future without print ads

Safeway, the 5th  largest supermarket chain in America (used to be connected to the former UK supermarket chain before being sold in 1987)

has been doing its best to eliminate print advertising in favor of more personalized digital ads.

The fifth largest grocery player in North America spent $20 million on newspaper ads through November of 2012. A huge drop off from the $33 million spent on newspaper ads in 2010.

“As people become more digital, there’s an opportunity, which we’re working hard at, to actually get out of the paper ads and make the ad itself personalized for every household,”  – CEO Steve Burd (quoted during a fourth quarter earnings call with analysts.)