#orgsource

Because AI success requires more than a polished pitch deck.  Every association leader I speak with is hearing some version of the same message right now: “We can help you with AI.”  The pitch decks are polished. The framework looks impressive. Pricing is often significant. And in many cases, the consultants delivering those presentations only began using the word “AI” in a serious way sometime…

Association leaders are under pressure from every direction.  Do more with less. Modernize the organization. Improve the member experience. Support staff. Use AI. Move faster.  That is a lot.  And yet, many organizations are still responding the same way they have for years. They buy another tool. Add another platform. Start another initiative. Layer another expectation onto already stretched…

By now, most association leaders know AI matters.  That is no longer the question.  The real question is this: what are you actually going to do about it?  Because right now, many organizations are stuck in one of two places.  They are either cautiously circling the topic, waiting for more clarity, more examples, more certainty. Or they are jumping into tools without a clear strategy, hoping…

What ChatGPT Health Means for Medical Associations For years, medical association leaders have debated: How much medical content should we share with the public? That question was just answered—loudly—by OpenAI and Anthropic. Last week, OpenAI announced ChatGPT Health, a dedicated experience for people to engage with AI around their health and wellness. The data? Astounding: 230 million users…

Why your tech investments won’t matter if your mindset is stuck in 2009  You can buy every tool on the market. You can implement the best AMS, CRM, LMS, CMS—and throw in a chatbot, too. But if your culture is still operating like it’s 2009? None of it will matter.  Let’s be honest. Digital transformation isn’t failing in associations because of bad tech. It’s failing because we’ve made culture…

You invested in the platform. You launched the tools. You checked the “digital transformation” box. But something’s still off. Systems don’t talk to each other. Staff rely on workarounds. Member experiences feel… clunky. Sound familiar? The problem might not be your tech stack. It might be your team’s digital dexterity.  What Is Digital Dexterity?  Digital dexterity isn’t about coding or…

Another board meeting. Another strategic planning session. Another list of 27 “must-win” initiatives.  Sound familiar?  You’re not alone.  In fact, one of the biggest barriers to progress in associations isn’t a lack of ideas—it’s too many priorities competing for limited attention, resources, and time.  When everything is a priority… nothing actually gets done.  Strategy Should Give You…

It’s tempting to treat AI like a buzzword. Something big… but also vague. Fascinating… but not quite urgent. Maybe useful—eventually.  But while many associations are still forming AI task forces or “monitoring the landscape,” your members are already living in an AI-shaped world.  And some of your competitors? They’ve stopped waiting and started building.  AI won’t replace you. But it will…