#onsjabeur

Ons Jabeur does not need anyone to believe in her touch.

The whole tour already knows.

The problem on hard courts is getting close enough for that touch to matter. A pretty volley means nothing if the returner is balanced, the passing lane is open, and Jabeur is arriving at the net without damage done first.

That is why the body serve matters.

Crowd the returner. Jam the swing. Make the reply smaller. Then move forward. Then punch the first volley deep. Then, when the opponent is already late and leaning the wrong way, bring out the soft hands.

That is not less creativity.

That is better timing.

Jabeur’s magic cannot become a rescue mission every point. It has to become the final shot in a pattern that already hurt the opponent.

The drop volley should not beg for applause.

Ons Jabeur does not hit drop shots just to be cute.

She hits them to make the whole court panic.

That is why Wimbledon fits her so well. Grass already asks players to stay low, move fast and guess early. Then Jabeur shows the same swing shape, the same calm face, the same little pause, and suddenly the ball is dying near the net instead of driving through the court.

By the time the opponent sees it, the point already has teeth.

Her touch is not soft tennis.

It is pressure in disguise.

One drop shot pulls a player forward. The next rally makes them lean. Then the lob, the angle, the forehand into open space. Jabeur does not just win the point. She makes the opponent distrust their own feet.

That is the beauty of her Wimbledon game.

The grass makes every small lie more dangerous.

ASICS proudly announces the addition of global tennis sensation Ons Jabeur to its roster of athletes. Currently ranked #9 in the world, Jabeur brings her impressive track record to ASICS, boasting three-time Olympian and three-time Grand Slam finalist titles, along with a career high ranking of #2.

Jabeur's signing further strengthens ASICS' lineup of tennis athletes ahead of this summer's games in Paris. Beyond her on-court achievements, Jabeur has been instrumental in expanding the sport's reach to African and Arab regions, serving as a positive female ambassador for tennis.

"We are delighted to welcome Ons to the ASICS family," stated Mitsuyuki Tominaga, President and COO of ASICS. "Ons embodies the core values of ASICS and will undoubtedly be a formidable ambassador for our brand in the world of tennis. She leads by example with her positivity and success on the tour, making her an ideal ASICS athlete. We are honored to support her both on and off the court."

Expressing her enthusiasm for the partnership, Jabeur remarked, "I am proud to officially join ASICS as an athlete. I have always admired ASICS as a brand, particularly their exceptional tennis products that are highly regarded on tour. Moreover, I deeply respect their values, which are truly distinctive in the sports industry. Their emphasis on mental well-being sets them apart. It’s Anima Sana In Corpore Sano, meaning A Sound Mind In A Sound Body. I am excited to represent such a value-driven brand at the highest level."