#online_coaching

In today’s world, more and more fitness professionals are moving away from working in gyms and choosing to coach clients online. This shift didn’t just happen by chance — it’s part of a bigger change in fitness trends and how people want to exercise.

Online coaching gives trainers more freedom, flexibility, and better income potential. And with the help of the Impact Fitness Coaching Academy (IFCA), led by Erin Dimond & Jordan Dugger, making the switch to online is easier than ever.

Fitness Trends Are Changing

Looking at exercise trends over the years, one thing is clear: people don’t just want to work out in a gym anymore. They want fitness programs that fit into their busy lives. That’s why online fitness businesses are growing fast.

With online coaching, clients can get help no matter where they live — and trainers can work from anywhere. Whether it’s through video calls, apps, or custom workout plans, the way we do exercise is evolving.

Why More Trainers Are Going Online

Here are some big reasons why health professionals and coaches are going online:

Work from anywhere — no more long days stuck in a gym

Earn more money — reach more people without working more hours

More time freedom — build a schedule that fits your life

Help a specific type of client — online lets you focus on your ideal audience

For many coaches, going online means less stress, more control, and the chance to grow a real business.

How IFCA Makes the Switch Easier

The Impact Fitness Coaching Academy (IFCA) is a program built just for fitness professionals who want to start or grow their online fitness businesses. It’s not just about workouts — it’s about helping you build a business that works.

IFCA helps with things like:

How to market yourself and get clients online

Building coaching programs that people want to buy

Creating systems that save time and grow your income

Boosting your confidence as a business owner

Check out IFCA reviews and you’ll see many trainers saying the same thing: this program helped them finally succeed online.

Success Stories from Real Coaches

Trainers who once worked long hours in gyms are now coaching online, making more money, and having more freedom — all thanks to IFCA. Some even say they doubled their income while working fewer hours.

And it’s not just about money. Many say they finally feel happy and fulfilled because they’re doing work they love, helping more people, and having time for their own lives, too.

Is Online Coaching Right for You?

If you’re a fitness professional or health professional, now’s the time to pay attention to today’s fitness trends. Going online might feel new or scary — but it could be the best move for your career.

And with support from Erin Dimond & Jordan Dugger and the Fitness Coaching Academy, you don’t have to figure it out alone.

The fitness industry is evolving fast. With new workouts popping up every week and more people training online than ever before, it’s easy to get caught up in the trends—and just as easy to miss what’s actually working for real people right now.

At IFCA, we’ve coached thousands of clients and mentored hundreds of fitness coaches running online businesses. So we’ve seen both sides: what clients are looking for, and what delivers lasting results.

Here’s what’s trending, what’s noise, and what’s actually moving the needle in online coaching today.

1. Simplicity Over Flashy Workouts

There’s a time and place for complex circuits and high-tech equipment—but most clients just want to:

Move better

Get stronger

Feel more confident in their bodies

Train without pain or confusion

We’re seeing a strong shift back to foundational strength training, paired with smart cardio. Full-body splits, progressive overload, and 3–4 well-structured sessions per week are outperforming flashy “shred” workouts that prioritize sweat over strategy.

What’s working: → Strength-based programs with optional add-ons for mobility or conditioning → Clear progression over time, not random workouts for engagement

2. Hybrid Coaching (Not Just Zoom or Just In-Person)

Online fitness coaching exploded in 2020—and while Zoom workouts had their moment, what’s lasting now is hybrid coaching. That means:

A structured app or program clients follow on their own time

Weekly check-ins, form checks, and accountability via voice or video

Occasional live sessions (optional) for form cues or connection

This model gives clients the freedom of flexibility with the support of a coach, which is exactly what busy professionals, parents, and high-performers need.

3. Biofeedback-Based Adjustments

Smart coaches know the plan isn’t what creates results—the adjustments do.

Right now, the most successful online fitness coaches are using client biofeedback (sleep, recovery, energy, mood, hunger, stress) to:

Adjust training volume

Auto-regulate intensity

Modify deload weeks or rest days

Spot signs of burnout early

What’s working: → Using check-ins to track more than just workouts—so clients avoid plateaus or overtraining

4. Coaching That Includes More Than Workouts

Clients aren’t just hiring you for sets and reps. They want help with:

Nutrition

Mindset and stress

Routine building

Behavior change and accountability

What’s working best right now is programs that include education and lifestyle coaching alongside fitness.

For example: → A client starts training 4x/week, tracks 3–5 habits (steps, sleep, water, etc.), and has simple nutrition goals built in → Coaches offer short video modules or client education content to increase buy-in and long-term results

5. Realistic Program Design (for Busy Humans)

The days of 6-day splits and hour-long cardio sessions are fading. Coaches who win in 2025 are the ones designing:

Shorter, more effective workouts (30–45 min)

Flexible training plans with optional movement days

Programs built around sustainability, not discipline porn

Clients want to train hard and live their life, not feel like fitness is their full-time job.

6. Personality and Connection Still Matter Most

Even with perfect programming, your personality and connection will always be the difference-maker.

Online coaching is still a relationship-based business. The best coaches right now are:

Using voice memos to personalize feedback

Showing their own routines and setbacks on social media

Sharing client wins and struggles transparently

This builds loyalty, trust, and community—and it’s what helps your program stand out in a noisy space.

7. What’s NOT Working Anymore

Let’s call out a few things we’ve seen fizzle out:

❌ Generic PDF workout plans

❌ No follow-up after payment

❌ Solely selling based on aesthetics or 6-week transformations

❌ High-volume cookie-cutter coaching with no personalization

Clients are smarter now. They want real support, education, and results they can keep.

Final Thoughts: Coaching in 2025 and Beyond

What’s working right now isn’t the trendiest workout or the flashiest funnel. It’s: ✅ Programs that feel doable and smart ✅ Coaches who genuinely connect with their clients ✅ Systems that include lifestyle, mindset, and long-term behavior change

At IFCA, we teach coaches how to deliver this level of coaching—so they stand out, grow their income, and actually change lives.

Because trends come and go—but strategy, trust, and results will always win.

Want to Learn How to Coach Online the Right Way?

When it comes to helping clients get results, nutrition is often the biggest missing link. You can write the most dialed-in training program, but if your client is living off energy drinks and frozen meals, progress will stall.

The problem? Most clients (and a lot of coaches) think nutrition is just about macros or calories. But in reality, there are seven different types of nutrition that affect how someone looks, feels, performs, and functions.

At IFCA, we break these down in a simple, no-fluff way that coaches can actually use with clients. Whether you’re helping someone lose fat, gain muscle, manage stress, or improve energy, understanding these categories helps you guide them better—without having to be a dietitian.

Let’s walk through the 7 types of nutrition, what they really mean, and how to apply them in your coaching business.

1. Macronutrient Nutrition

This is the most well-known—and most talked about—form of nutrition. It’s about the big three:

Protein

Carbohydrates

Fats

Each plays a unique role in body composition, energy, and recovery. The goal here is to balance these macros based on the client’s goals, training style, and preferences.

What Coaches Should Know: Teach clients the why behind macros—not just how to hit numbers. For example, explain how protein supports muscle repair or how carbs fuel training performance. And remember: not every client needs to track. Some do better with hand-portions or general guidelines.

2. Micronutrient Nutrition

Micros include vitamins, minerals, and antioxidants—things like vitamin D, magnesium, iron, calcium, and zinc.

They may not directly impact aesthetics, but they’re crucial for hormone health, immunity, digestion, mood, and sleep.

What Coaches Should Know: If your client is feeling sluggish, dealing with cravings, or struggling with sleep—even while “hitting their macros”—micronutrient gaps might be the missing link. A whole-food diet is the best place to start. Supplements can support, but food first.

3. Hydration Nutrition

Water isn’t just about staying hydrated—it affects energy, digestion, joint health, focus, and performance. But it’s often overlooked.

What Coaches Should Know: Many clients underperform or overeat simply because they’re dehydrated. Teach simple hydration goals (like half their bodyweight in ounces), and remind them that caffeine and alcohol don’t count toward water intake. Electrolytes may be needed for active or sweaty clients.

4. Emotional Nutrition

This is about the relationship someone has with food. Emotional nutrition includes stress eating, restriction/binging cycles, guilt, shame, and body image challenges.

What Coaches Should Know: This is a major factor in long-term success. You can’t ignore emotional patterns—especially if your client has a dieting history. Be aware of red flags like “good vs bad food” language or extreme perfectionism. Practice empathy and avoid over-complicating food early on.

5. Social Nutrition

Food is social. We eat at restaurants, birthdays, holidays, and on the go. Social nutrition is about navigating real-life situations without anxiety or sabotage.

What Coaches Should Know: Teach clients flexible frameworks, not strict plans. Things like the “one plate rule,” prioritizing protein when eating out, or planning ahead for events can make a huge difference. The goal is sustainability—not avoiding life.

6. Environmental Nutrition

This includes a client’s food environment—what’s available in their home, what they keep in the pantry, how meals are prepared, and even who they eat with.

What Coaches Should Know: If someone keeps junk food within arm’s reach 24/7, they’re going to struggle. Help clients shape their environment by prepping meals, setting up grocery routines, and managing their “trigger foods.” Environment supports willpower.

7. Cultural Nutrition

Food is deeply tied to culture, heritage, beliefs, and tradition. Ignoring this can make a client feel disconnected from their values—or like they have to choose between health and identity.

What Coaches Should Know: Don’t push a one-size-fits-all plan. Instead, understand your client’s cultural background and how food plays a role in it. Respect it, work with it, and build strategies that support both health and heritage.

Why This Breakdown Matters for Coaches

Most coaches only focus on macros and meal plans—and they wonder why clients ghost, binge, or bounce back to old habits.

By zooming out and looking at nutrition from all seven angles, you can:

Create more personalized and realistic strategies

Help clients develop a better relationship with food

Improve long-term compliance and retention

Position yourself as a well-rounded, high-level coach

You don’t need a PhD in nutrition. You just need to understand people—and this framework helps you do exactly that.

Want More Tools Like This?

At IFCA, we teach fitness coaches how to deliver real transformations. That means understanding client behavior, building smarter systems, and having conversations that actually lead to change—not just calorie cuts.

If you're ready to become the coach who stands out—not just with your programming, but with your coaching—you’re in the right place.

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