#new_media

Done by: Khafam Almamari

Amjad Alshukaili

Nov 4, 2018

The Glam Life

A separate yet related way that fashion bloggers unsettle the binary between labor and leisure is through their staging of “the glam life,” characterized by global travel, invitations to exclusive events, and access to luxury goods and swag.

By taking a photos and videos for the lifestyle on their Instagram accounts, the bloggers in our sample engaged in what Marwick has described as, an attention-seeking practice whereby an individual presents herself in a high status social position .

Promotion to the brands

In many cases, these products were famous from designers and publicists as part of a mutual incentive structure that mobilizes the activities of social influencers .” The practice of “tagging,” or linking to a branded product in one’s blog or Instagram feed, stands as public recognition of a commercial.

It is perhaps not surprising that designer goods are also central to bloggers’ staging of “the glam life”, the blogs and Instagram feeds we analyzed displayed a compendium of Valentino pumps, luxury goods offset by the occasional thrift store purchase or product identified with a discount retailer.

The gendered nature of this intimate social sharing must be historically contextualized, as Victorian era demarcations between public and private were guided by assumptions about masculine and feminine realms, respectively.

Sometimes bloggers frequently shared personal details by, for example, acknowledging the support of parents or partners, Because they want to show social responsibility, thus increasing the number of followers, and increase the impact. So, that back positively for them.

Bloggers and leisure time

Some people work for some production companies, advertising and global promotion. These people may not have time to enjoy their time, and do not have the leisure time to enjoy with family and friends because they are constantly working for the company that offers them money,

While some bloggers enjoy their time through their work, they spend time with family and friends and do not have pressure through work.

While there are self-employed bloggers who are not affiliated with an organization, they enjoy their time and organize their time as they wish

self branding

Social media has contributed to the making of a personal brand. There are many persons who have benefited by getting a large number of followers, so they have become famous and influential in a certain category, thus creating a personal identity for themselves on social networks. They subsequently benefited from the commercialization of production companies. The bloggers translated their voices and into lucrative and seemingly fulfilling careers.

The Author: Brooke Erin Duffy & Emily Hund

July-December 2015: 1–11

ID number: 111359

Written by: Kaltham Al Darmaki

Tuesday, September 25, 2018

One of the biggest issues the marketing industry has faced since its early days has been misleading ads which means hiding transparency or using false information of products to buy customers and increase companies’ income. According to a statistic in 2016, the size of misleading ads in whole world was about $800 billion while its size in Arab countries was about $60 billion, surly these numbers have increased because of multimedia specialty.

Misleading ads has many forms such as: cheating consumers using celebrities and influencers on social media to let them speak about the product or posting their images, Imitation of Website functionality, comparative information, lying with statistics by info graphs -in fact stats are easy to distort because most people don’t understand it even experts!

In 2009,  Dr Fanelli’s study showed that 33.7% of data scientists use questionable research practice. It can result in modifying results and biased interpreting of data that help companies to create a good mislead advertisement.

The most popular issue was when Colgate claimed that 80% of dentists recommended the brand! Consumers believed that 80% of dentists recommended Colgate while 20% recommended other brands. It turns out that when dentists were surveyed, they could choose several brands not just one. According to The Telegraph newspaper, this completely misleading statistic was banned by the Advertising Standards Authority, but nowadays many brands of toothpaste promote their products using Brilliant words!

Photo taken by: Kaltham Al.Darmaki

As well as Reebok did with its shoes when they announced: Lab tests “proved” that the shoes work “your hamstrings and calves up to 11% harder and tone your butt up to 28% more than regular sneakers  just by walking!”. The FTC stated that Reebok paid $25 million for this deceptive advertising.

So, we all have to use critical thinking and being aware of these kinds of advertisements especially what affect on our health or skin.

 https://www.minerra.net/misuse-misleading-statistics/

Tuesday NOV 27, 2018

Written by: Khalfan Almamari 113366

Number of words:370

Define misleading advertising and methods used by businesses to mislead. Provide an example of medical companies, which offer fake advertisements for the products. Present solutions such as awareness campaigns against misleading advertising. We have to be more aware.

Speech about the impact of global digitalized development on our life’s. Show Type of identity that you want to create in the digital world. What targets that a person wants to reach. Ways to exploit in achieving personal goals. Positives and negatives in identity formation.

Provide an idea about the role of social media in communicating the ideas of society to the authorities. How it contributed to making two-way communication (interactive). How it available a space for discussion. Its importance in the business and ways of exploiting it.

Some businesses benefit from the information we provide in social media, where it shows products that suit us, according to the information we provide when register in these programs. This teaches us how to deal correctly with this development, and realize that the ads are targeted.

Knowing how businesses use social media makes us aware of how social media can be used to market and promote our products.

Our writing of good content contributes to building a good image of our character, so we have to use the right words in the right cases. We also need to raise the quality of the content, work as communicators to influence on target audience.

We have to take advantage of social media, not only to get followers, but to deliver our media message. We should be aware that populism is not a culturally and intellectually empty content, but rather a delivery of a useful information for people.

People are not the same level of understanding and perception. We have to communicate the message in the easiest way, using the simplest words, to understand all people.

Because of the mainstream media does present offer all the issues, social media has provided some freedom to discuss the issues that the mainstream media ignores. That adds a lot to us, which may improve our level of awareness of the issues and the situation around us.

Tuesday NOV 13, 2018

Written by: Muath ALrisi

ID:105880

Number of words: 295

Nobody can deny that internet-based life gave a space to dialog and discourse. It establishes a stage for the talk on different issues of worry to the people and the general public, which were disregarded by the prevailing press, and did not give them the privilege to transport through TV, radio or daily papers. There are reasons why a portion of the vital issues in the network are not exhibited and talked about through the predominant press. One reason is that the predominant press is authentic and identified with the administration, tailing it strategy, spokespersons of the legislature. The legislature essentially does not have any desire to show up on a few issues, for reasons of security or monetary , that may influence On the budgetary circumstance of the nation or subjects that may meddle with the nation remote approach, and its association with different nations, it wouldn't like to raise issues that may make disturbances different nations. Another motivation behind why the administration decline to talk about issues is to keep up open security, and soundness in the general public, since raising touchy issues could add to disorder in the nation. Web-based life gave numerous alternatives and favorable circumstances, including intuitive, allowed to express suppositions and perspectives on numerous themes, and added to the basic leadership process in the nation, on the grounds that the conventional subject can convey his voice to the legislature. There are numerous issues that are disregarded by the predominant press, and emerge and seem particularly in online life. 

Occupation searchers are one of the points talked about by the new media broadly through its pages and projects, and we can see that in Twitter, there are numerous hashtags about employment searchers, spread day by day, and a considerable measure of people collaborate and examine this subject.

Tuesday NOV 13, 2018

Written by: Khalfan Almamari 113366

Number of words: 289

No one can deny that social media provided a space for discussion and speech. It founds a platform for discussion on various issues of concern to the humans and the society, which were ignored by the mainstream media, and did not give them the right to transport via television, radio or newspapers.

There are reasons why some of the important issues in the community are not presented and discussed through the mainstream media.

One of the reasons is that the mainstream media are official and related to the government, following it policy, spokespersons of the government.

The government basically does not want to appear on some issues, for reasons of security or economic , that may affect On the financial situation of the country, or subjects that may interfere with the country foreign policy, and its relationship with other countries, it does not want to raise issues that may cause disruptions to other countries.

Other reason why the government refuse to discuss issues is to maintain public security, and stability in the society, because raising sensitive issues could contribute to chaos in the country.

Social media provided many options and advantages, including interactive, free to express opinions and views on many topics, and contributed to the decision-making process in the country, because the ordinary citizen is able to deliver his voice to the government.

There are many issues that are ignored by the mainstream media, and stand out and appear very much in social media.

Job seekers is one of the topics discussed by the new media widely through its pages and programs, and we can observe that in Twitter, there are many hashtags about job seekers, spread daily, and a lot of persons interact and discuss this topic.