#movementmakers

🫵🏾💪🏾✊🏾 #RadicalUnity #ThisIsHowWeMove #BuiltFromFire #CommunityHealing #MovementMakers #Blacksky

Build the business and build the brand to bend, not break. - "A tree that is unbending is easily broken" - Lao Tzu - We are moving faster and faster into the thicket of more complexity, and are facing unprecedented levels of interconnectedness. We know perfection is a myth; and in these fast-paced high flux markets we operate in, mistakes, errors, and other forms of failure are inevitable. - So don't try and build systems to avoid or insulate yourself from fallouts. Instead, build systems that are resilient - designed to recognize when resisting failure costs more than yielding to it. Below are some ways to be more resilient as a business and brand builder: - 1. Have low outstanding debt (preferably zero) - 2. Have low overhead fixed costs, and operating expenses - 3. Have sustainable cash reserves for unexpected contingencies (i.e. back up emergency $$$) - 4. Multiple independent products & services / industries / lines of business - 5. Flexible team - team members with diverse skill sets who can perform different responsibilities at a high level (i.e. Everyone can do different types of jobs well) - 6. Fluid and unobstructed communication amongst team members - 7. Redundancies - 'fail safes' and backup systems for all core processes and key activities. - Once you've grasped the concept of resiliency for your business or brand, you can take it a step further and learn how to gain or profit from your failures - to design systems that grow stronger from every failure or shock they incur (see Naseem Taleb & Antifragility). More on this in another post. #MULFMAB advising, developing and empowering creatives and companies within #fashion #music #art #tech #design and beyond on #business #marketing #branding #sales #finance #culture #businessbuilders #brandbuilders #movementmakers #cultureconnectors #HaroldCaznaux #Photography #Mixedart

Do you know why anyone should care? Why someone would feel like what you're doing, or what you have to offer is worth their time or money? Have you really given thought to this? - If you have thought about this, did you arrive at an answer? - Are you confident with that answer? Do you believe in it? Do you stand for it? - Yes? Then organize your efforts around it. That answer needs to be at the heart of the point of view for your business and brand; it needs to lead all your decisions regarding product development, marketing, sales, distribution/fulfillment, and finance. - That answer is everything. It's not something to hedge on - something to figure out later once things get rolling. - Find the individuality in what you do asap if you haven't already, then organize your business and brand around it. - #MULFMAB advising, developing and empowering creatives and companies within #fashion #music #art #tech #design and beyond on #business #marketing #branding #sales #finance #culture #businessbuilders #brandbuilders #movementmakers #cultureconnectors

Ashkan Rajaee is building more than companies. He’s building a movement.

So many friends - nice surprise, at #movementmakers #speakers (at Marriott LAX - Grand Ballroom)

Yay I got to maul my gal pal Orly!! Mi Amor. 😜 #movementmakers

I reconnected with Maddy #Fitness Man at #movementmakers (at Marriott LAX - Grand Ballroom)

#movementmakers leader. With Eiji at his awesome workshop. (at Los Angeles Airport Marriott)