#lifelineresponse

Jeff Rossen, from Rossen Reports on The Today Show, puts the LifeLine Response app to the test on air. He demonstrates that within seconds of his thumb coming off the app, local authorities are dispatched to his exact location in Arlington Heights, IL.

Mace is NOT an Effective Deterrent!

It is commonly believed that Mace is a very powerful and effective deterrent against assault. Yet, studies have shown Mace doesn’t work 85% of the time!  It’s interesting to note that as far back as 1994, Mace Security International, Inc. ("MSI") was directed by the FTC to stop making the following claims about its product:  

that one spray of Mace will stop an assailant;

that any contact with the upper torso by a spray of Mace will stop an assailant; and 

that use of Mace will instantly stop an assailant.

Mace-type sprays have proven to be much less effective than once believed. Many people can take several streams of Mace square in the face with no immediate ill effects. It only works right off when it's sprayed in the eyes, which won't work if your assailant is wearing glasses or shades. Drunks are almost immune. The instructions say to spray at the chest, so the attacker inhales the rising fumes. But it just doesn't work that way. 

“3 Things to Remember When Traveling Alone” 

AWARENESS - Make a habit of scanning your surroundings for potential exits, and think ahead regarding the "process" you will use in the event you are approached. Avoid wearing headphones when walking/running alone to decrease the risk of someone surprising you from behind.

CONFIDENCE – Carrying yourself confidently with head up and making eye contact (rather than trying to minimize your presence) can actually be an excellent deterrent. Criminals won't want to be identified or stick out in anyone's mind, and acknowledging the person's existence may make them less likely to target you.

ACCOUNTABILITY - Texting a friend or loved one before leaving a location can provide some measure of accountability. Something as simple as "Leaving store now. Will text again when I get home," can offer you and your family/friends some peace of mind.

If you’re absolutely unable to travel with another person, LifeLine Response is a personal safety mobile app that bridges the gap between feeling unsafe and first responders. It provides several layers of accountability and safety to help you feel confident and protected no matter where you are.

Lifeline Response Featured on @Today!

“Rossen Reports: 3 Apps Could Help Keep Your Kids Safe”

Three new smartphone apps can help keep your kids safe when you can't be with them, and the good news is: They're free. Today national investigative correspondent Jeff Rossen demonstrates how they work.

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