#licensing corner

Hong Kong Licensing Show brings together over 320 exhibitors

Hong Kong Licensing Show brings together over 320 exhibitors Authorities explore diverse topics at concurrent conference More than 320 exhibitors gathered in Hong Kong to showcase over 550 brands and intellectual property (IP) items at the three-day Hong Kong International Licensing Show (HKILS) which concluded yesterday. The concurrent Asian Licensing Conference (ALC) brought together some 30…

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The event is conceptualized by Licensing Corner and executed by Rooh entertainment, CEO Editor-in-chief, Rutika Malaviya, who was also a former LIMA (The International Licensing Industry Merchandiser’s Association) Official Representative in India.

The Indian Brand Licensing Summit was founded in September 2017 with a vision to bring together thought leaders and executives from all segments of brand licensing and retail to discuss the trends that will shape the future of our industry.

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TIBLS 2018: Meet the speakers

The countdown has already started! After the grand success of #TIBLS2017, Licensing Corner is all set to yet another one on December 5, 2018, at Grand Hyatt Mumbai.

Licensing corner established the event to bring together thought leaders and executives from all segments of brand licensing and retail to discuss the trends that will shape the future of our industry.

With an aim to sync with the…

Save the date! Licensing Corner organizes ‘TIBLS 2018’ on December 5

Licensing Corner is all set to present its corporate event ‘TIBLS’ on December 5 at Mumbai’s Grand Hyatt.

In just mere two years, The India Brand Licensing Summit (TIBLS 2018) has become a mainstay on the events calendar for the global brand licensing community, bringing together thought leaders from the industry’s largest players and key decision-makers from the top licensees, retailers.

The…

FREAKY FRIDAY: #LCExcl – Understanding Licensing Lingo

Licensing is the most common method to acquire the right to exploit IP. In a good licensing agreement, both parties benefit. The licensor gains the benefit of a brand extension and revenue (via royalties) without any investment in product development, production, or marketing.

Confused? Check this video to understand the different jargons associated with licensing:

Brand licensing is the leasing…