THE BROOKLYN BIBLIOTECH : Branding Package for a New Library. Part 1
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THE BROOKLYN BIBLIOTECH : Branding Package for a New Library. Part 1

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(De)Branding Raf Simons A deconstruction of three, ad campaigns from three, different brands while they were creatively directed by Raf Simons
Miu Miu (De)Branded
Eckhaus Latta
Helmut Lang
Kith
Marc Jacobs
Off-White
Supreme
Vetements
Preliminary Definition: Image Destruction and Deconstruction (Color and BW) Set 1: Cy Twombly
Set 2: Yves Klein
Set 3: Nike Ad by Luca Finotti

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Virtual Surreality™ Goggles: Breakdown
Objects: pens, pencils, crayons, markers, paint markers, pastels, charcoal, sharpies, a sketchbook, goggles that hinder your vision of your surroundings, cards containing instructions
Actions: visualizing, blindly moving around your environment, drawing, inserting objects into cracks
Goals: Drawing an image produced by your mind’s eye without seeing that image. Testing spatial/tactile perception of a reconfigured environment.
The user puts on the Virtual Surreality™ goggles, inserts a random instruction card into it, visualizes what the instructions tell them to, and, using any series of writing utensils (pens, pencils, crayons, markers, paint markers, pastels, charcoal, sharpies), draws that image onto the sketchbook in front of them, without being able at all to see it. Is the image we see in our head necessarily the same as that we produce ?
Virtual Surreality Goggles: Prototype
Virtual Surreality Goggles: Snapchat