Efficiency Evolution (Blog #5)
Youâre walking resolutely through the city on a busy pathway filled with others just like you. You all have somewhere do be; you all have a goal. Youâve got your headphones in listening to music. Momentarily the music cuts out, replaced by a âding!â; a text message. You focus on your phone screen as you continue walking with the flow of other pedestrians. âHOLY! Sooooo much drama went down last nite *distressed emoticon face*. BTW me and Jason r ova. TTYL xxâ. While reading this message, you have become almost completely immersed in technology and have failed to realise the person in front of you has slowed their pace to a complete halt. They pull out their mobile phone, intent on taking the perfect picture of a building; you bump straight into them. You don't feel apologetic for the disruption to the other person, no body stops in the middle of a busy pathway; it isnât the social normality.
Communication has evolved with new media technology to fit into our âtime equals moneyâ society where efficiency in achieving our goals are paramount. We naturally find the simplest and fastest way to achieve our goals. For example, you want to send a message to your friend to make plans for the evening. You wouldnât stop everything youâre doing, sit down, hand write a letter, make an envelope, walk to the nearest post-office, get a stamp, mail it, then wait around at home all day, unsure if your friend has even received the mail, let alone replied. You would send a text-message or make a phone call on your five minute lunch-break and have it arranged by the time you go back to work. So just like the people in the city scenario above, everyone has a goal they want to achieve and our techno-social society makes the âpathwayâ simpler and more efficient to navigate. The technologies that allow us to do so provide us with tools such as âauto-correctâ, âspell-checkâ and the ability to communicate with more people, in more locations with more efficiency than ever. However such tools are allowing us to invest less time in constructing our messages and therefore, we are in a sense sacrificing grammatical knowledge and its importance, for efficiency. For example, your friend has misspelled âniteâ and âovaâ, and stated âMe and Jasonâ, rather than âJason and Iâ, yet you are technologically proficient, and still understand the message, so what does it matter right?
In symmetry with technologies evolution, is a language evolution which again, makes the communication pathway more efficient. Society has created a âshort-handâ writing style that quickens the process still; emphasising our techno-social reliance. This language evolution comes in the form of abbreviations, paralinguistic tools, fragmented words/sentences, symbols and emoticons as read in the city scenario. These linguistic tools affect the way our messages are perceived as they portray intonation, and emotion in the place of body language which would be present in face-to-face communication, though efficiently.
However, while the majority of people walk on the left side of the path and move to the side when they need to pause, some arenât as proficient and barriers do exist. Some people misinterpret things like sarcasm, intonation and the emotion behind the message; though it says one thing, they read it to say another. People say âhahaâ but arenât actually laughing, misspell words for particular effect and use exclamation points when they aren't yelling. If you are not proficient with this evolved language, chances are you are in for a very inefficient conversation with your mum to explain LOL does not mean lotâs of love, and she needs to resend the message to the family about grandmaâs passing.
You have a calm exterior. You text your friend back, âOMG SO ANNOYED. Stoopid tourist n their blimey photoâs. Like learn to navigate the pathway haha. BTW, soz bout you and J, TTYL bout it *kiss emoticon face* xoxo.â
Written By: Shayla Girdler (http://shaylagirdkcb206.tumblr.com/)
Reference List
Sauter, Theresa. 2014. âWeek 7: New Media Communication.â April 13, 2014. http://blackboard.qut.edu.au
















